How popular isMae Ploy in search?
In September 2026, there were an estimated 10.6K branded searches for Mae Ploy worldwide which held steady over the last 12 months. Mae Ploy holds 3.7% estimated Share of Search among sweet chilli sauce brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Heinz57.8%Blue Dragon38.5%
- Mae Ploy3.7%
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Which sweet chilli sauce brands compete with Mae Ploy?
Share of Search by month for Heinz, Blue Dragon, Mae Ploy. The figures are in the table below the chart.
View monthly share of search table
| Month | Heinz | Blue Dragon | Mae Ploy |
|---|---|---|---|
| Oct 2025 | 58% | 39% | 3% |
| Nov 2025 | 57.8% | 38.5% | 3.7% |
| Dec 2025 | 52.8% | 43.1% | 4.1% |
| Jan 2026 | 52.7% | 43.1% | 4.1% |
| Feb 2026 | 52.8% | 43% | 4.2% |
| Mar 2026 | 48.4% | 48.4% | 3.1% |
| Apr 2026 | 57.8% | 38.5% | 3.7% |
| May 2026 | 57.8% | 38.5% | 3.7% |
| Jun 2026 | 57.8% | 38.6% | 3.6% |
| Jul 2026 | 52.8% | 43.1% | 4.1% |
| Aug 2026 | 53.1% | 43.5% | 3.4% |
| Sep 2026 | 57.8% | 38.5% | 3.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.8% | 165K | 0% | +4.7 points | |
| 2, held 2nd | 38.5% | 110K | -18.5% | -5 points | |
| 3, held 3rd | 3.7% | 10.6K | 0% | +0.3 points |
Compare search popularity between Mae Ploy and its closest rivals
Every comparison with Mae Ploy
6 comparisons
How has branded search demand for Mae Ploy changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Mae Ploy worldwide held steady, from 10.5K to 10.6K.
- Across the 12 months ending September 2026, Mae Ploy’s estimated Share of Search among sweet chilli sauce brands worldwide increased from 3% to 3.7%.
- Across the 12 months ending September 2026, Mae Ploy’s estimated Share of Search among sweet chilli sauce brands worldwide peaked at 4.2% in February 2026 and was lowest at 3% in October 2025.
How did search popularity change for sweet chilli sauce brands worldwide in September 2026?
2 changes
In September 2026, Heinz gained estimated Share of Search among sweet chilli sauce brands worldwide, from 53.1% to 57.8%.
In September 2026, Blue Dragon lost estimated Share of Search among sweet chilli sauce brands worldwide, from 43.5% to 38.5%.
Where does Mae Ploy compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Sweet chilli sauce brands | 3rd of 3 | 3.7% | Shown above |
| Curry pastes | 4th of 6 | 3.9% | Show ranking |
How is Mae Ploy measured?
Brandwave collects information about searches that people make online using Mae Ploy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- mae ploy
- mae ploy curry
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