Sweet chilli sauce brands:Which are searched most?
In September 2026, Heinz was the most searched among sweet chilli sauce brands worldwide, with an estimated 165K branded searches and 57.8% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Heinz57.8%Blue Dragon38.5%
- Mae Ploy3.7%
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Share of SearchLeaderboard
Compare the sweet chilli sauce brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Heinz, Blue Dragon, Mae Ploy. The figures are in the table below the chart.
View monthly share of search table
| Month | Heinz | Blue Dragon | Mae Ploy |
|---|---|---|---|
| Oct 2025 | 58% | 39% | 3% |
| Nov 2025 | 57.8% | 38.5% | 3.7% |
| Dec 2025 | 52.8% | 43.1% | 4.1% |
| Jan 2026 | 52.7% | 43.1% | 4.1% |
| Feb 2026 | 52.8% | 43% | 4.2% |
| Mar 2026 | 48.4% | 48.4% | 3.1% |
| Apr 2026 | 57.8% | 38.5% | 3.7% |
| May 2026 | 57.8% | 38.5% | 3.7% |
| Jun 2026 | 57.8% | 38.6% | 3.6% |
| Jul 2026 | 52.8% | 43.1% | 4.1% |
| Aug 2026 | 53.1% | 43.5% | 3.4% |
| Sep 2026 | 57.8% | 38.5% | 3.7% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 57.8% | 165K | 0% | +4.7 points | |
| 2, held 2nd | 38.5% | 110K | -18.5% | -5 points | |
| 3, held 3rd | 3.7% | 10.6K | 0% | +0.3 points |
Compare search popularity between leading brands
Which brand is most popular in search among sweet chilli sauce brands worldwide?
3 brands
In September 2026, Heinz was the most searched among sweet chilli sauce brands worldwide, with an estimated 165K branded searches and 57.8% estimated Share of Search within this set. Blue Dragon is in 2nd place, 19.2 percentage points behind at 38.5% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Heinz | 58% → 57.8% | 58%Oct 2025 | 48.4%Mar 2026 | 1st |
| Blue Dragon | 39% → 38.5% | 48.4%Mar 2026 | 38.5%Sep 2026 | 2nd |
| Mae Ploy | 3% → 3.7% | 4.2%Feb 2026 | 3%Oct 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Mae Ploy’s estimated Share of Search among sweet chilli sauce brands worldwide increased from 3% to 3.7%.
- Across the 12 months ending September 2026, Heinz’s estimated Share of Search among sweet chilli sauce brands worldwide peaked at 58% in October 2025 and was lowest at 48.4% in March 2026.
- Across the 12 months ending September 2026, Blue Dragon’s estimated Share of Search among sweet chilli sauce brands worldwide peaked at 48.4% in March 2026 and was lowest at 38.5% in September 2026.
- Across the 12 months ending September 2026, Mae Ploy’s estimated Share of Search among sweet chilli sauce brands worldwide peaked at 4.2% in February 2026 and was lowest at 3% in October 2025.
- Across the 12 months ending September 2026, Heinz and Blue Dragon held steady: their estimated Share of Search among sweet chilli sauce brands worldwide each moved less than 0.5 percentage points.
How did search popularity change for sweet chilli sauce brands worldwide in September 2026?
2 changes
In September 2026, Heinz gained estimated Share of Search among sweet chilli sauce brands worldwide, from 53.1% to 57.8%.
In September 2026, Blue Dragon lost estimated Share of Search among sweet chilli sauce brands worldwide, from 43.5% to 38.5%.
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