Brandwave

How popular isLusha in search?

In September 2026, people searched for Lusha by name about 201,000 times worldwide, about the same as the previous year. These searches made up 19.3% of all global sales prospecting platform searches, placing Lusha second out of 11 platforms. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Apollo30.2%
  2. Lusha19.3%
  3. ZoomInfo19.3%
  4. LinkedIn Sales Navigator12.9%
  5. lemlist4.8%
  6. Smartlead4.4%
  7. Instantly3.2%
  8. Clay2.9%
  9. Cognism2.6%
  10. Reply.io0.28%
  11. +1 more
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Which sales prospecting platforms compete with Lusha?

Lusha against sales prospecting platforms worldwide, by month

Share of searches by month for Apollo, Lusha, ZoomInfo, LinkedIn Sales Navigator, lemlist, Smartlead, Instantly, Clay, Cognism. The figures are in the table below the chart.

View monthly share of searches table
MonthApolloLushaZoomInfoLinkedIn Sales NavigatorlemlistSmartleadInstantlyClayCognismReply.ioOutreach
Oct 202517.4%19.8%24.2%16.2%8.9%3.1%3.3%2.5%4%0.35%0.29%
Nov 202521.9%20.9%20.9%14%9.4%3.3%3.5%2.2%3.4%0.3%0.25%
Dec 202521.1%20%24.4%14.7%7.4%3.2%3.4%2.5%2.7%0.35%0.27%
Jan 202620.6%19.6%23.9%16%7.2%3.1%3.3%2.5%3.2%0.28%0.27%
Feb 202620.2%19.1%23.4%15.7%8.6%3.1%3.2%2.9%3.2%0.28%0.27%
Mar 202625.6%16.4%24.5%13.4%7.4%3.1%3.4%3%2.7%0.29%0.28%
Apr 202629.5%15.6%23.4%12.8%7%3%3.2%2.4%2.6%0.23%0.33%
May 202627.8%17.8%21.8%13.4%6.6%3.4%3.6%2.7%2.4%0.26%0.26%
Jun 202624%18.6%22.8%15.2%6.9%3.6%3.1%2.8%2.5%0.27%0.24%
Jul 202624.4%18.9%23.2%14.2%7%3.6%3.2%2.3%2.6%0.34%0.23%
Aug 202628%17.8%21.7%14.5%4.4%4.2%3.6%2.7%2.4%0.31%0.27%
Sep 202630.2%19.3%19.3%12.9%4.8%4.4%3.2%2.9%2.6%0.28%0.24%

  1. 1.Apollo

    30.2%

    Held 1st. 315K estimated branded searches, +21.5% vs prior month. Share +2.2 points.

  2. 2.Lusha

    19.3%

    Moved from 3rd to 2nd. 201K estimated branded searches, +21.8% vs prior month. Share +1.4 points.

  3. 3.ZoomInfo

    19.3%

    Moved from 2nd to 3rd. 201K estimated branded searches, 0% vs prior month. Share -2.5 points.

  4. 4.LinkedIn Sales Navigator

    12.9%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share -1.6 points.

  5. 5.lemlist

    4.8%

    Held 5th. 49.7K estimated branded searches, +22.4% vs prior month. Share +0.4 points.

  6. 6.Smartlead

    4.4%

    Held 6th. 45.9K estimated branded searches, +19.2% vs prior month. Share +0.2 points.

  7. 7.Instantly

    3.2%

    Held 7th. 33.8K estimated branded searches, +0.15% vs prior month. Share -0.4 points.

  8. 8.Clay

    2.9%

    Held 8th. 30.3K estimated branded searches, +19.2% vs prior month. Share +0.2 points.

  9. 9.Cognism

    2.6%

    Held 9th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.2 points.

  10. 10.Reply.io

    0.28%

    Held 10th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.Outreach

    0.24%

    Held 11th. 2.5K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Lusha and its closest rivals

Every comparison with Lusha

17 comparisons

How has branded search demand for Lusha changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Lusha worldwide held steady at 201K.
  • Across the 12 months ending September 2026, Lusha’s share of searches among sales prospecting platforms worldwide peaked at 20.9% in November 2025 and was lowest at 15.6% in April 2026.

How did search popularity change for sales prospecting platforms worldwide in September 2026?

6 changes

  1. In September 2026, Lusha overtook ZoomInfo to rank 2nd among sales prospecting platforms worldwide, with 19.3% of the searches.

  2. In September 2026, Apollo gained share of searches among sales prospecting platforms worldwide, from 28% to 30.2%.

  3. In September 2026, ZoomInfo lost share of searches among sales prospecting platforms worldwide, from 21.7% to 19.3%.

  4. In September 2026, LinkedIn Sales Navigator lost share of searches among sales prospecting platforms worldwide, from 14.5% to 12.9%.

  5. Smartlead’s share of searches among sales prospecting platforms worldwide has gained ground for 3 months in a row, from 3.6% to 4.4% in September 2026.

  6. Estimated monthly branded searches for Clay worldwide rose 19.4% over 12 measured months, from 25.4K to 30.3K in September 2026.

How are Lusha’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Lusha’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • lusha
  • lusha sales intelligence

Do you work for Lusha? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Lusha compete?

Lusha is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Sales prospecting platforms2nd of 1119.3%Shown above
Sales intelligence platforms3rd of 720.2%Show ranking
Data enrichment platforms3rd of 1023.9%Show ranking
B2B contact data providers3rd of 626.7%Show ranking
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