Brandwave

How popular isLeupold in search?

Leupold has no measured branded demand worldwide yet. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nikon77%
  2. Vortex12.7%
  3. Bushnell10.4%
  4. Hawke—
  5. Leupold—
  6. Sig Sauer—
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Which rangefinders compete with Leupold?

Leupold against rangefinders worldwide, by month

Share of Search by month for Nikon, Vortex, Bushnell, Leupold. The figures are in the table below the chart.

View monthly share of search table
MonthNikonVortexBushnellHawkeLeupoldSig Sauer
Oct 202574.9%15.1%10.1%———
Nov 202573.2%14.7%12%———
Dec 202571%17.4%11.7%———
Jan 202674.9%15.1%10.1%———
Feb 202678.5%12.9%8.6%———
Mar 202677%12.7%10.4%———
Apr 202678.8%10.6%10.6%———
May 202677%12.7%10.4%———
Jun 202673.2%14.7%12%———
Jul 202673.2%14.7%12%———
Aug 202677%12.7%10.4%———
Sep 2026——————
  1. 1.Nikon

    77%

    Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +3.8 points.

  2. 2.Vortex

    12.7%

    Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -2.1 points.

  3. 3.Bushnell

    10.4%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share -1.7 points.

  4. —.Hawke

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

  5. —.Leupold

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

  6. —.Sig Sauer

    —

    Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare search popularity between Leupold and its closest rivals

How did search popularity change for rangefinders worldwide in August 2026?

  1. In August 2026, Nikon gained estimated Share of Search among rangefinders worldwide, from 73.2% to 77%.

  2. In August 2026, Vortex lost estimated Share of Search among rangefinders worldwide, from 14.7% to 12.7%.

  3. In August 2026, Bushnell lost estimated Share of Search among rangefinders worldwide, from 12% to 10.4%.

Where does Leupold compete?

Leupold is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Golf rangefinders——Show ranking
Rangefinders——Shown above

How is Leupold measured?

Brandwave collects information about searches that people make online using Leupold’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • leupold scopes

Do you work for Leupold? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Leupold your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.