Brandwave

How popular isKnipex in search?

In September 2026, there were an estimated 201K branded searches for Knipex worldwide which held steady over the last 12 months. Knipex holds 6.4% estimated Share of Search among aviation snips brands worldwide and is ranked 4th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Milwaukee58%
  2. DeWalt21.3%
  3. Craftsman9.5%
  4. Knipex6.4%
  5. Lenox4.3%
  6. Bessey0.31%
  7. Irwin0.14%
  8. MidWest Homes for Pets0.04%
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Which aviation snips brands compete with Knipex?

Knipex against aviation snips brands worldwide, by month

Share of Search by month for Milwaukee, DeWalt, Craftsman, Knipex, Lenox. The figures are in the table below the chart.

View monthly share of search table
MonthMilwaukeeDeWaltCraftsmanKnipexLenoxBesseyIrwinMidWest Homes for Pets
Oct 202563.2%19%6.9%5.7%4.7%0.34%0.19%0.05%
Nov 202560.1%22.1%6.6%5.4%5.4%0.32%0.14%0.04%
Dec 202558.5%21.5%7.9%5.2%6.4%0.32%0.14%0.04%
Jan 202657.4%21.1%9.4%6.3%5.2%0.38%0.17%0.05%
Feb 202657.2%21%11.5%6.3%3.4%0.38%0.17%0.04%
Mar 202655.3%20.3%13.6%6.1%4.1%0.37%0.16%0.05%
Apr 202657.2%21%11.5%6.3%3.4%0.38%0.17%0.05%
May 202657.4%21.1%11.5%5.2%4.2%0.31%0.17%0.05%
Jun 202657.4%21.1%11.5%5.2%4.2%0.31%0.14%0.05%
Jul 202659.8%18%12%5.4%4.4%0.26%0.14%0.05%
Aug 202656.8%20.9%11.4%6.2%4.2%0.25%0.14%0.05%
Sep 202658%21.3%9.5%6.4%4.3%0.31%0.14%0.04%
  1. Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +1.2 points.

  2. 2.DeWalt

    21.3%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Craftsman

    9.5%

    Held 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -1.9 points.

  4. 4.Knipex

    6.4%

    Held 4th. 201K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Lenox

    4.3%

    Held 5th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Bessey

    0.31%

    Held 6th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

  7. 7.Irwin

    0.14%

    Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. Held 8th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.

Compare search popularity between Knipex and its closest rivals

How has branded search demand for Knipex changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Knipex worldwide held steady at 201K.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among aviation snips brands worldwide increased from 5.7% to 6.4%.
  • Across the 12 months ending September 2026, Knipex’s estimated Share of Search among aviation snips brands worldwide peaked at 6.4% in September 2026 and was lowest at 5.2% in May 2026.

How did search popularity change for aviation snips brands worldwide in September 2026?

  1. In September 2026, Milwaukee gained estimated Share of Search among aviation snips brands worldwide, from 56.8% to 58%.

  2. In September 2026, Craftsman lost estimated Share of Search among aviation snips brands worldwide, from 11.4% to 9.5%.

  3. Knipex’s estimated Share of Search among aviation snips brands worldwide has gained ground for 3 months in a row, from 5.2% to 6.4% in September 2026.

  4. Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

  5. Estimated monthly branded searches for MidWest Homes for Pets worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

  6. Estimated monthly branded searches for Bessey worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

Where does Knipex compete?

Knipex is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Pipe cutter brands5th of 64.7%Show ranking
Cable cutter brands4th of 55.2%Show ranking
Aviation snips brands4th of 86.4%Shown above
PVC cutter brands3rd of 57%Show ranking
Cable stripper brands3rd of 37.4%Show ranking
Wire cutters brands3rd of 68.1%Show ranking
Pipe wrench brands2nd of 69.1%Show ranking
Wire stripper brands2nd of 518.4%Show ranking
Hand tool brands1st of 849.2%Show ranking

How is Knipex measured?

Brandwave collects information about searches that people make online using Knipex’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • knipex

Do you work for Knipex? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Knipex your brand?

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