How popular isLenox in search?
In September 2026, there were an estimated 135K branded searches for Lenox worldwide which is down 18.2% over the last 12 months. Lenox holds 4.3% estimated Share of Search among aviation snips brands worldwide and is ranked 5th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which aviation snips brands compete with Lenox?
Share of Search by month for Milwaukee, DeWalt, Craftsman, Knipex, Lenox. The figures are in the table below the chart.
View monthly share of search table
| Month | Milwaukee | DeWalt | Craftsman | Knipex | Lenox | Bessey | Irwin | MidWest Homes for Pets |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 63.2% | 19% | 6.9% | 5.7% | 4.7% | 0.34% | 0.19% | 0.05% |
| Nov 2025 | 60.1% | 22.1% | 6.6% | 5.4% | 5.4% | 0.32% | 0.14% | 0.04% |
| Dec 2025 | 58.5% | 21.5% | 7.9% | 5.2% | 6.4% | 0.32% | 0.14% | 0.04% |
| Jan 2026 | 57.4% | 21.1% | 9.4% | 6.3% | 5.2% | 0.38% | 0.17% | 0.05% |
| Feb 2026 | 57.2% | 21% | 11.5% | 6.3% | 3.4% | 0.38% | 0.17% | 0.04% |
| Mar 2026 | 55.3% | 20.3% | 13.6% | 6.1% | 4.1% | 0.37% | 0.16% | 0.05% |
| Apr 2026 | 57.2% | 21% | 11.5% | 6.3% | 3.4% | 0.38% | 0.17% | 0.05% |
| May 2026 | 57.4% | 21.1% | 11.5% | 5.2% | 4.2% | 0.31% | 0.17% | 0.05% |
| Jun 2026 | 57.4% | 21.1% | 11.5% | 5.2% | 4.2% | 0.31% | 0.14% | 0.05% |
| Jul 2026 | 59.8% | 18% | 12% | 5.4% | 4.4% | 0.26% | 0.14% | 0.05% |
| Aug 2026 | 56.8% | 20.9% | 11.4% | 6.2% | 4.2% | 0.25% | 0.14% | 0.05% |
| Sep 2026 | 58% | 21.3% | 9.5% | 6.4% | 4.3% | 0.31% | 0.14% | 0.04% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58% | 1.8M | 0% | +1.2 points | |
| 2, held 2nd | 21.3% | 673K | 0% | +0.4 points | |
| 3, held 3rd | 9.5% | 301K | -18.2% | -1.9 points | |
| 4, held 4th | 6.4% | 201K | 0% | +0.1 points | |
| 5, held 5th | 4.3% | 135K | 0% | +0.1 points | |
| 6, held 6th | 0.31% | 9.9K | +22.2% | +0.1 points | |
| 7, held 7th | 0.14% | 4.4K | 0% | 0 points | |
| 8, held 8th | 0.04% | 1.3K | -18.8% | 0 points |
58%
Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +1.2 points.
2.
DeWalt21.3%
Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.4 points.
9.5%
Held 3rd. 301K estimated branded searches, -18.2% vs prior month. Share -1.9 points.
4.
Knipex6.4%
Held 4th. 201K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Lenox
4.3%
Held 5th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.
6.Bessey
0.31%
Held 6th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.1 points.
7.
Irwin
0.14%
Held 7th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
0.04%
Held 8th. 1.3K estimated branded searches, -18.8% vs prior month. Share 0 points.
Compare search popularity between Lenox and its closest rivals
Every comparison with Lenox
18 comparisons
How has branded search demand for Lenox changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Lenox worldwide fell from 165K to 135K.
- Across the 12 months ending September 2026, Lenox’s estimated Share of Search among aviation snips brands worldwide peaked at 6.4% in December 2025 and was lowest at 3.4% in April 2026.
How did search popularity change for aviation snips brands worldwide in September 2026?
6 changes

In September 2026, Milwaukee gained estimated Share of Search among aviation snips brands worldwide, from 56.8% to 58%.

In September 2026, Craftsman lost estimated Share of Search among aviation snips brands worldwide, from 11.4% to 9.5%.

Knipex’s estimated Share of Search among aviation snips brands worldwide has gained ground for 3 months in a row, from 5.2% to 6.4% in September 2026.
Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.

Estimated monthly branded searches for MidWest Homes for Pets worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
Estimated monthly branded searches for Bessey worldwide fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
Where does Lenox compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Mini hacksaw brands | 5th of 6 | 3% | Show ranking |
| Pipe cutter brands | 6th of 6 | 3.1% | Show ranking |
| Hole saw brands | 5th of 6 | 3.9% | Show ranking |
| Aviation snips brands | 5th of 8 | 4.3% | Shown above |
| PVC cutter brands | 4th of 5 | 4.7% | Show ranking |
| Tubing cutter brands | 3rd of 4 | 5% | Show ranking |
| Hacksaw frame brands | 3rd of 3 | 14% | Show ranking |
| Bandsaw blades brands | 2nd of 5 | 15.5% | Show ranking |
How is Lenox measured?
Brandwave collects information about searches that people make online using Lenox’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- lenox
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Is Lenox your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.