Brandwave

How popular isKlaviyo in search?

In August 2026, there were an estimated 315K branded searches for Klaviyo worldwide which held steady over the last 11 months. Klaviyo holds 96.5% estimated Share of Search among cart recovery platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Klaviyo96.5%
  2. Recart2.5%
  3. Upstack0.73%
  4. Rejoiner0.22%
  5. CartHook0.08%
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Which cart recovery platforms compete with Klaviyo?

Klaviyo against cart recovery platforms worldwide, by month

Share of Search by month for Klaviyo, Recart. The figures are in the table below the chart.

View monthly share of search table
MonthKlaviyoRecartUpstackRejoinerCartHook
Oct 202596.8%2%0.88%0.27%0.08%
Nov 202596.5%2%1.1%0.27%0.1%
Dec 202596.3%2.4%0.89%0.27%0.1%
Jan 202696.5%2%1.1%0.27%0.12%
Feb 202697.1%1.7%0.89%0.27%0.08%
Mar 202696.8%2%0.88%0.27%0.1%
Apr 202696.7%2%0.88%0.27%0.1%
May 202696.8%2%0.86%0.26%0.1%
Jun 202696.9%2%0.73%0.27%0.12%
Jul 202696.8%2%0.74%0.4%0.08%
Aug 202696.5%2.5%0.73%0.22%0.08%
Sep 2026—————

  1. 1.Klaviyo

    96.5%

    Held 1st. 315K estimated branded searches, +0.08% vs prior month. Share -0.3 points.

  2. 2.Recart

    2.5%

    Held 2nd. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.5 points.

  3. 3.Upstack

    0.73%

    Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Rejoiner

    0.22%

    Held 4th. 720 estimated branded searches, -44.6% vs prior month. Share -0.2 points.

  5. 5.CartHook

    0.08%

    Held 5th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Klaviyo and its closest rivals

How has branded search demand for Klaviyo changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Klaviyo worldwide held steady, from 319K to 315K.
  • Across the 11 months ending August 2026, Klaviyo’s estimated Share of Search among cart recovery platforms worldwide held steady, from 96.8% to 96.5%.

How did search popularity change for cart recovery platforms worldwide in August 2026?

  1. Recart’s estimated Share of Search among cart recovery platforms worldwide has gained ground for 3 months in a row, from 2% to 2.5% in August 2026.

  2. Estimated monthly branded searches for Rejoiner worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.

  3. Estimated monthly branded searches for Upstack worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

Where does Klaviyo compete?

Klaviyo is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Email marketing platforms3rd of 812.2%Show ranking
Customer engagement platforms1st of 954.7%Show ranking
Customer marketing platforms1st of 574.3%Show ranking
Cart recovery platforms1st of 596.5%Shown above
Back in stock platforms1st of 3100%Show ranking

How is Klaviyo measured?

Brandwave collects information about searches that people make online using Klaviyo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

12 branded search terms

  • klaviyo
  • klaviyo app
  • klaviyo cost
  • klaviyo crm
  • klaviyo email
  • klaviyo email marketing
  • klaviyo marketing
  • klaviyo plan
  • klaviyo pricing
  • klaviyo sms
  • klaviyo whatsapp
  • klaviyocom

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How the Brand Demand Index is measured

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