How popular isiSpring?
In September 2026, people searched for iSpring by name about 16,200 times worldwide, about the same as the previous year. These searches made up 3.2% of all global water purifier brand searches, placing iSpring seventh out of eight brands. When we asked both ChatGPT and Google AI Overviews about water purifier brands, iSpring appeared in three of the five answers and was the fifth most recommended of the eight.
iSpring is the seventh most searched of 8 competitors and the fifth most recommended in AI answers.
BritaShare of searches 40.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 6th
CowayShare of searches 33%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- AquaTruShare of searches 8.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
- AquasanaShare of searches 5.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
iSpringShare of searches 3.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
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Top water purifier brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, iSpring was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. iSpring is the fifth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AquaTru5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Aquasana4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Brita3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- iSpring3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- APEC Water Systems3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Coway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about water purifier brands
5 answers
Asked ChatGPT
“Which water purifier brand should I buy?”
Asked ChatGPT
“What are the best water purifier brands?”
Asked ChatGPT
“What's the best water purifier brand for clean drinking water?”
Searched Google, AI Overview
“best water purifier”
Searched Google, AI Overview
“home water purifier”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which water purifier brands compete with iSpring?
Share of searches by month for Brita, Coway, AquaTru, Aquasana, Ro, LG, iSpring. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brita | Coway | AquaTru | Aquasana | Ro | LG | iSpring | APEC Water Systems |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40% | 32.8% | 6.6% | 6.6% | 4.4% | 4.4% | 3.2% | 2% |
| Nov 2025 | 38.7% | 31.7% | 9.5% | 6.4% | 3.5% | 5.2% | 3.1% | 1.9% |
| Dec 2025 | 42.2% | 28.4% | 8.5% | 7% | 3.8% | 4.7% | 3.4% | 2.1% |
| Jan 2026 | 38.2% | 31.4% | 7.7% | 7.7% | 5.2% | 4.2% | 3.8% | 1.9% |
| Feb 2026 | 37.2% | 30.4% | 9.1% | 7.5% | 5% | 5% | 3.6% | 2.2% |
| Mar 2026 | 38.8% | 31.8% | 7.8% | 6.4% | 5.2% | 4.3% | 3.8% | 1.9% |
| Apr 2026 | 38.1% | 31.3% | 9.4% | 6.3% | 5.1% | 4.2% | 3.8% | 1.9% |
| May 2026 | 38.5% | 31.6% | 9.5% | 6.3% | 4.2% | 4.2% | 3.8% | 1.9% |
| Jun 2026 | 39.9% | 32.7% | 8% | 5.4% | 4.4% | 4.4% | 3.2% | 2% |
| Jul 2026 | 39.9% | 32.7% | 8% | 5.4% | 4.4% | 4.4% | 3.2% | 2% |
| Aug 2026 | 43.2% | 29% | 8.7% | 5.8% | 4.8% | 3.9% | 2.8% | 1.7% |
| Sep 2026 | 40.2% | 33% | 8.1% | 5.4% | 4.4% | 3.6% | 3.2% | 2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.2% | 201K | -18.3% | -3 points | |
| 2, held 2nd | 33% | 165K | 0% | +4 points | |
| 3, held 3rd | 8.1% | 40.5K | -18.2% | -0.6 points | |
| 4, held 4th | 5.4% | 27.1K | -18.1% | -0.4 points | |
| 5, held 5th | 4.4% | 22.2K | -18.1% | -0.3 points | |
| 6, held 6th | 3.6% | 18.1K | -18.5% | -0.3 points | |
| 7, held 7th | 3.2% | 16.2K | 0% | +0.4 points | |
| 8, held 8th | 2% | 9.9K | 0% | +0.2 points |
1.
Brita40.2%
Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -3 points.
2.
Coway33%
Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +4 points.
3.AquaTru
8.1%
Held 3rd. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.6 points.
4.Aquasana
5.4%
Held 4th. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.4 points.
5.
Ro4.4%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.3 points.
6.
LG3.6%
Held 6th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.3 points.
7.
iSpring3.2%
Held 7th. 16.2K estimated branded searches, 0% vs prior month. Share +0.4 points.
Held 8th. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
Compare popularity between iSpring and its closest rivals
Every comparison with iSpring
12 comparisons
How has branded search demand for iSpring changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for iSpring worldwide held steady at 16.2K.
- Across the 12 months ending September 2026, iSpring’s share of searches among water purifier brands worldwide held steady at 3.2%.
How did search popularity change for water purifier brands worldwide in September 2026?
5 changes
In September 2026, Coway gained share of searches among water purifier brands worldwide, from 29% to 33%.
In September 2026, Brita lost share of searches among water purifier brands worldwide, from 43.2% to 40.2%.
In September 2026, AquaTru lost share of searches among water purifier brands worldwide, from 8.7% to 8.1%.
Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
Estimated monthly branded searches for Aquasana worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
How are iSpring’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using iSpring’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- ispring filter
- ispring water filter
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Where does iSpring compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Water purifier brands | 7th of 8 | 3.2% | Shown above |
| Iron filter brands | 3rd of 6 | 5% | Show ranking |
Is iSpring your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.