AquaTru vs iSpring:Which is more popular?
In September 2026, AquaTru had more branded searches than iSpring among water purifier brands worldwide. AquaTru had about 40,500 branded searches, while iSpring had 16,200. AquaTru made up 8.1% of all water purifier brand searches we track, and iSpring accounted for 3.2%. When we asked ChatGPT and Google AI Overviews about water purifier brands, AquaTru appeared in all five answers and iSpring in three. AquaTru was mentioned before iSpring in three out of five answers.
Who do people search for more?
AquaTru, about 3 searches for every 1 for iSpring
Who does AI mention more?
AquaTru, mentioned in every answer we collected
Who does AI recommend more?
AquaTru, named ahead of iSpring in 3 of 5 answers
Follow AquaTru vs iSpring and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top water purifier brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, AquaTru appeared in all five answers. iSpring was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. AquaTru was listed before iSpring in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AquaTru5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Aquasana4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Brita3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
iSpring3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- APEC Water Systems3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Coway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about water purifier brands
5 answers
Asked ChatGPT
“Which water purifier brand should I buy?”
Asked ChatGPT
“What are the best water purifier brands?”
Asked ChatGPT
“What's the best water purifier brand for clean drinking water?”
Searched Google, AI Overview
“best water purifier”
Searched Google, AI Overview
“home water purifier”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is AquaTru or iSpring more popular in search?
This chart shows how often people search Google for AquaTru and iSpring by name. Each line represents a brand's share of searches for all eight water purifier brands we track, month by month, from English-language searches worldwide.
Share of searches by month for AquaTru, iSpring. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brita | Coway | AquaTru | Aquasana | Ro | LG | iSpring | APEC Water Systems |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 40% | 32.8% | 6.6% | 6.6% | 4.4% | 4.4% | 3.2% | 2% |
| Nov 2025 | 38.7% | 31.7% | 9.5% | 6.4% | 3.5% | 5.2% | 3.1% | 1.9% |
| Dec 2025 | 42.2% | 28.4% | 8.5% | 7% | 3.8% | 4.7% | 3.4% | 2.1% |
| Jan 2026 | 38.2% | 31.4% | 7.7% | 7.7% | 5.2% | 4.2% | 3.8% | 1.9% |
| Feb 2026 | 37.2% | 30.4% | 9.1% | 7.5% | 5% | 5% | 3.6% | 2.2% |
| Mar 2026 | 38.8% | 31.8% | 7.8% | 6.4% | 5.2% | 4.3% | 3.8% | 1.9% |
| Apr 2026 | 38.1% | 31.3% | 9.4% | 6.3% | 5.1% | 4.2% | 3.8% | 1.9% |
| May 2026 | 38.5% | 31.6% | 9.5% | 6.3% | 4.2% | 4.2% | 3.8% | 1.9% |
| Jun 2026 | 39.9% | 32.7% | 8% | 5.4% | 4.4% | 4.4% | 3.2% | 2% |
| Jul 2026 | 39.9% | 32.7% | 8% | 5.4% | 4.4% | 4.4% | 3.2% | 2% |
| Aug 2026 | 43.2% | 29% | 8.7% | 5.8% | 4.8% | 3.9% | 2.8% | 1.7% |
| Sep 2026 | 40.2% | 33% | 8.1% | 5.4% | 4.4% | 3.6% | 3.2% | 2% |
How has the AquaTru and iSpring comparison changed over the last 12 months?
3 findings
- AquaTru was ahead of iSpring in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, AquaTru’s share of searches among water purifier brands worldwide moved from 6.6% to 8.1%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 12 months ending September 2026, iSpring’s share of searches among water purifier brands worldwide held steady at 3.2%, and its estimated monthly branded searches held steady at 16.2K.
How did search popularity change for water purifier brands worldwide in September 2026?
1 change
In September 2026, AquaTru lost share of searches among water purifier brands worldwide, from 8.7% to 8.1%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using AquaTru’s and iSpring’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among water purifier brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.