How popular isAquasana?
In September 2026, people searched for Aquasana by name about 27,100 times worldwide, an 18.1% decrease from the previous year. These searches made up 9% of all global water purifier brand searches, placing Aquasana third out of eight brands. When we asked both ChatGPT and Google AI Overviews about water purifier brands, Aquasana appeared in four of the five answers and was the second most recommended of the eight.
Aquasana is the third most searched of 8 competitors and the second most recommended in AI answers.
CowayShare of searches 54.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- AquaTruShare of searches 13.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
- AquasanaShare of searches 9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
RoShare of searches 7.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
LGShare of searches 6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top water purifier brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Aquasana was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Aquasana is the second most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- AquaTru5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Ro5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Aquasana4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
iSpring3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- APEC Water Systems3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Brita3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Coway0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about water purifier brands
5 answers
Asked ChatGPT
“Which water purifier brand should I buy?”
Asked ChatGPT
“What are the best water purifier brands?”
Asked ChatGPT
“What's the best water purifier brand for clean drinking water?”
Searched Google, AI Overview
“best water purifier”
Searched Google, AI Overview
“home water purifier”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which water purifier brands compete with Aquasana?
Share of searches by month for Coway, AquaTru, Aquasana, Ro, LG, iSpring, APEC Water Systems. The figures are in the table below the chart.
View monthly share of searches table
| Month | Coway | AquaTru | Aquasana | Ro | LG | iSpring | APEC Water Systems | Brita |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 54.4% | 10.9% | 10.9% | 7.3% | 7.3% | 5.3% | 3.3% | 0.53% |
| Nov 2025 | 51.5% | 15.5% | 10.3% | 5.7% | 8.5% | 5.1% | 3.1% | 0.41% |
| Dec 2025 | 48.9% | 14.7% | 12% | 6.6% | 8% | 5.9% | 3.6% | 0.47% |
| Jan 2026 | 50.5% | 12.4% | 12.4% | 8.3% | 6.8% | 6.1% | 3% | 0.58% |
| Feb 2026 | 47.9% | 14.4% | 11.7% | 7.9% | 7.9% | 5.7% | 3.5% | 1% |
| Mar 2026 | 51.1% | 12.5% | 10.2% | 8.4% | 6.9% | 6.1% | 3.1% | 1.7% |
| Apr 2026 | 50.2% | 15.1% | 10.1% | 8.2% | 6.8% | 6% | 3% | 0.58% |
| May 2026 | 51.1% | 15.3% | 10.2% | 6.9% | 6.9% | 6.1% | 3.1% | 0.4% |
| Jun 2026 | 54.2% | 13.3% | 8.9% | 7.3% | 7.3% | 5.3% | 3.3% | 0.43% |
| Jul 2026 | 54.2% | 13.3% | 8.9% | 7.3% | 7.3% | 5.3% | 3.2% | 0.53% |
| Aug 2026 | 50.8% | 15.2% | 10.2% | 8.3% | 6.8% | 5% | 3% | 0.49% |
| Sep 2026 | 54.9% | 13.5% | 9% | 7.4% | 6% | 5.4% | 3.3% | 0.43% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.9% | 165K | 0% | +4.1 points | |
| 2, held 2nd | 13.5% | 40.5K | -18.2% | -1.8 points | |
| 3, held 3rd | 9% | 27.1K | -18.1% | -1.2 points | |
| 4, held 4th | 7.4% | 22.2K | -18.1% | -1 points | |
| 5, held 5th | 6% | 18.1K | -18.5% | -0.8 points | |
| 6, held 6th | 5.4% | 16.2K | 0% | +0.4 points | |
| 7, held 7th | 3.3% | 9.9K | 0% | +0.2 points | |
| 8, held 8th | 0.43% | 1.3K | -18.8% | -0.1 points |
1.
Coway54.9%
Held 1st. 165K estimated branded searches, 0% vs prior month. Share +4.1 points.
2.AquaTru
13.5%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -1.8 points.
3.Aquasana
9%
Held 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.2 points.
4.
Ro7.4%
Held 4th. 22.2K estimated branded searches, -18.1% vs prior month. Share -1 points.
5.
LG6%
Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.8 points.
6.
iSpring5.4%
Held 6th. 16.2K estimated branded searches, 0% vs prior month. Share +0.4 points.
3.3%
Held 7th. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
8.
Brita0.43%
Held 8th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.1 points.
Compare popularity between Aquasana and its closest rivals
Every comparison with Aquasana
15 comparisons
How has branded search demand for Aquasana changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Aquasana worldwide fell from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Aquasana’s share of searches among water purifier brands worldwide decreased from 10.9% to 9%.
- Across the 12 months ending September 2026, Aquasana’s share of searches among water purifier brands worldwide peaked at 12.4% in January 2026 and was lowest at 8.9% in July 2026.
- Across the 12 months ending September 2026, Aquasana fell from 2nd to 3rd among water purifier brands worldwide.
How did search popularity change for water purifier brands worldwide in September 2026?
6 changes
In September 2026, Coway gained share of searches among water purifier brands worldwide, from 50.8% to 54.9%.
In September 2026, AquaTru lost share of searches among water purifier brands worldwide, from 15.2% to 13.5%.
In September 2026, Aquasana lost share of searches among water purifier brands worldwide, from 10.2% to 9%.
In September 2026, Ro lost share of searches among water purifier brands worldwide, from 8.3% to 7.4%.
In September 2026, LG lost share of searches among water purifier brands worldwide, from 6.8% to 6%.
Estimated monthly branded searches for Brita worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are Aquasana’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Aquasana’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- aquasana
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Where does Aquasana compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Water filter pitcher brands | 4th of 7 | 3.6% | Show ranking |
| Water filter brands | 4th of 8 | 6.5% | Show ranking |
| Water purifier brands | 3rd of 8 | 9% | Shown above |
Is Aquasana your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.