How popular isHyundai Construction Equipment in search?
In September 2026, there were an estimated 16.3K branded searches for Hyundai Construction Equipment worldwide which is down 5.7% over the last 12 months. Hyundai Construction Equipment holds 0.1% estimated Share of Search among forklift dealer brands worldwide and is ranked 4th of 7 competitors for search popularity. These are worldwide searches for English-language branded terms.
Toyota66.4%
Nissan20%
Mitsubishi13.4%
Hyundai Construction Equipment0.1%Yale Materials Handling0.04%
Clark0.03%
Doosan0.02%
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Which forklift dealer brands compete with Hyundai Construction Equipment?
Share of Search by month for Toyota, Nissan, Mitsubishi, Hyundai Construction Equipment. The figures are in the table below the chart.
View monthly share of search table
| Month | Toyota | Nissan | Mitsubishi | Hyundai Construction Equipment | Yale Materials Handling | Clark | Doosan |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.8% | 22.8% | 15.3% | 0.1% | 0.05% | 0.05% | 0.02% |
| Nov 2025 | 64.5% | 19.5% | 15.9% | 0.1% | 0.04% | 0.03% | 0.02% |
| Dec 2025 | 66.4% | 20% | 13.4% | 0.1% | 0.04% | 0.03% | 0.01% |
| Jan 2026 | 66.5% | 20% | 13.4% | 0.09% | 0.03% | 0.04% | 0.01% |
| Feb 2026 | 64.4% | 19.4% | 15.9% | 0.11% | 0.04% | 0.04% | 0.02% |
| Mar 2026 | 61.8% | 22.8% | 15.3% | 0.1% | 0.04% | 0.04% | 0.02% |
| Apr 2026 | 64.4% | 19.5% | 15.9% | 0.1% | 0.04% | 0.04% | 0.01% |
| May 2026 | 64.5% | 19.5% | 15.9% | 0.09% | 0.04% | 0.03% | 0.02% |
| Jun 2026 | 66.4% | 20% | 13.4% | 0.1% | 0.04% | 0.03% | 0.02% |
| Jul 2026 | 66.4% | 20% | 13.4% | 0.09% | 0.04% | 0.03% | 0.02% |
| Aug 2026 | 64.5% | 19.5% | 15.9% | 0.09% | 0.04% | 0.03% | 0.01% |
| Sep 2026 | 66.4% | 20% | 13.4% | 0.1% | 0.04% | 0.03% | 0.02% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.4% | 11.1M | 0% | +1.9 points | |
| 2, held 2nd | 20% | 3.4M | 0% | +0.6 points | |
| 3, held 3rd | 13.4% | 2.2M | -18.2% | -2.5 points | |
| 4, held 4th | 0.1% | 16.3K | 0% | 0 points | |
| 5, held 5th | 0.04% | 6.9K | 0% | 0 points | |
| 6, held 6th | 0.03% | 5.4K | 0% | 0 points | |
| 7, held 7th | 0.02% | 2.9K | +20.8% | 0 points |
1.
Toyota66.4%
Held 1st. 11.1M estimated branded searches, 0% vs prior month. Share +1.9 points.
2.
Nissan20%
Held 2nd. 3.4M estimated branded searches, 0% vs prior month. Share +0.6 points.
13.4%
Held 3rd. 2.2M estimated branded searches, -18.2% vs prior month. Share -2.5 points.
Held 4th. 16.3K estimated branded searches, 0% vs prior month. Share 0 points.
0.04%
Held 5th. 6.9K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Clark0.03%
Held 6th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Doosan0.02%
Held 7th. 2.9K estimated branded searches, +20.8% vs prior month. Share 0 points.
Compare search popularity between Hyundai Construction Equipment and its closest rivals

Hyundai Construction Equipment vs Toyota: compare search popularity
Hyundai Construction Equipment vs Nissan: compare search popularity
Hyundai Construction Equipment vs Mitsubishi: compare search popularity
Hyundai Construction Equipment vs Yale Materials Handling: compare search popularity

Hyundai Construction Equipment vs Clark: compare search popularity- Compare Hyundai Construction Equipment with any brand
Every comparison with Hyundai Construction Equipment
14 comparisons
- Case vs Hyundai Construction Equipment
- Hyundai Construction Equipment vs Kobelco
- Hyundai Construction Equipment vs Liebherr
- Hyundai Construction Equipment vs Mitsubishi
- Hyundai Construction Equipment vs Nissan
- Hyundai Construction Equipment vs Toyota
- Bobcat vs Hyundai Construction Equipment
- Avant Tecno vs Hyundai Construction Equipment
- Hyundai Construction Equipment vs Yale Materials Handling
- Clark vs Hyundai Construction Equipment
- Hyundai Construction Equipment vs JCB
- Doosan vs Hyundai Construction Equipment
- Caterpillar vs Hyundai Construction Equipment
- Hitachi vs Hyundai Construction Equipment
How has branded search demand for Hyundai Construction Equipment changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Hyundai Construction Equipment worldwide fell from 17.3K to 16.3K.
- Across the 12 months ending September 2026, Hyundai Construction Equipment’s estimated Share of Search among forklift dealer brands worldwide held steady at 0.1%.
How did search popularity change for forklift dealer brands worldwide in September 2026?
5 changes

In September 2026, Toyota gained estimated Share of Search among forklift dealer brands worldwide, from 64.5% to 66.4%.

In September 2026, Nissan gained estimated Share of Search among forklift dealer brands worldwide, from 19.5% to 20%.

In September 2026, Mitsubishi lost estimated Share of Search among forklift dealer brands worldwide, from 15.9% to 13.4%.

Estimated monthly branded searches for Clark worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
Estimated monthly branded searches for Yale Materials Handling worldwide fell 17.9% over 12 measured months, from 8.4K to 6.9K in September 2026.
Where does Hyundai Construction Equipment compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Forklift dealer brands | 4th of 7 | 0.1% | Shown above |
| Digger brands | 4th of 5 | 4.6% | Show ranking |
| Wheel loader brands | 2nd of 8 | 19.8% | Show ranking |
How is Hyundai Construction Equipment measured?
Brandwave collects information about searches that people make online using Hyundai Construction Equipment’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- hyundai construction equipment
- hyundai digger
- hyundai excavator
- hyundai forklift
- hyundai wheel loader
Who owns Hyundai Construction Equipment?
Hyundai Construction Equipment is owned by HD Hyundai Construction Equipment. Brandwave does not track any other brands owned by HD Hyundai Construction Equipment.
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Is Hyundai Construction Equipment your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.