Brandwave

How popular isHolman in search?

In September 2026, there were an estimated 590 branded searches for Holman worldwide which held steady over the last 12 months. Holman holds 0.24% estimated Share of Search among garden hose brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Gardena81.9%
  2. Hoselink16.5%
  3. Nylex1.2%
  4. Holman0.24%
  5. Pope0.16%
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Where does Holman compete?

Holman is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Garden hose brands4th of 50.24%Shown below
Watering system brands5th of 50.24%Show ranking
Garden watering brands4th of 50.26%Show ranking
Hose fittings brands3rd of 40.27%Show ranking

Which garden hose brands compete with Holman?

Holman against garden hose brands worldwide, by month

Share of Search by month for Gardena, Hoselink, Holman. The figures are in the table below the chart.

View monthly share of search table
MonthGardenaHoselinkNylexHolmanPope
Oct 202575.2%22.6%1.6%0.27%0.27%
Nov 202571.9%26.4%1.3%0.26%0.21%
Dec 202571.5%26.2%1.5%0.38%0.31%
Jan 202671.3%26.1%1.9%0.38%0.31%
Feb 202684.3%13.8%1.5%0.25%0.16%
Mar 202689.1%9.8%0.86%0.09%0.09%
Apr 202689.3%9.8%0.7%0.08%0.06%
May 202691.1%8.2%0.59%0.05%0.04%
Jun 202691%8.2%0.72%0.06%0.04%
Jul 202690.8%8.2%0.87%0.08%0.06%
Aug 202687.2%11.7%0.85%0.11%0.11%
Sep 202681.9%16.5%1.2%0.24%0.16%

  1. 1.Gardena

    81.9%

    Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -5.3 points.

  2. 2.Hoselink

    16.5%

    Held 2nd. 40.5K estimated branded searches, +22.4% vs prior month. Share +4.8 points.

  3. 3.Nylex

    1.2%

    Held 3rd. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.3 points.

  4. 4.Holman

    0.24%

    Held 4th. 590 estimated branded searches, +84.4% vs prior month. Share +0.1 points.

  5. 5.Pope

    0.16%

    Held 5th. 390 estimated branded searches, +21.9% vs prior month. Share 0 points.

Compare search popularity between Holman and its closest rivals

Every comparison with Holman

How has branded search demand for Holman changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Holman worldwide held steady at 590.
  • Across the 12 months ending September 2026, Holman’s estimated Share of Search among garden hose brands worldwide held steady, from 0.27% to 0.24%.

How did search popularity change for garden hose brands worldwide in September 2026?

  1. In September 2026, Hoselink gained estimated Share of Search among garden hose brands worldwide, from 11.7% to 16.5%.

  2. In September 2026, Gardena lost estimated Share of Search among garden hose brands worldwide, from 87.2% to 81.9%.

  3. Estimated monthly branded searches for Pope worldwide fell 33.9% over 12 measured months, from 590 to 390 in September 2026.

  4. Estimated monthly branded searches for Nylex worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

How is Holman measured?

Brandwave collects information about searches that people make online using Holman’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • holman hose

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How the Brand Demand Index is measured

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