How popular isGong in search?
In August 2026, there were an estimated 7.5K branded searches for Gong worldwide which is down 17.7% over the last 11 months. Gong holds 1.2% estimated Share of Search among AI meeting assistants worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Otter66.6%
Fireflies.ai18.8%
Fathom11.7%
Avoma1.7%Gong1.2%
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Which AI meeting assistants compete with Gong?
Share of Search by month for Otter, Fireflies.ai, Fathom, Gong. The figures are in the table below the chart.
View monthly share of search table
| Month | Otter | Fireflies.ai | Fathom | Avoma | Gong |
|---|---|---|---|---|---|
| Oct 2025 | 69.3% | 19.5% | 8.6% | 1.5% | 1.1% |
| Nov 2025 | 65.4% | 22.2% | 9.9% | 1.4% | 1.2% |
| Dec 2025 | 67.1% | 21.9% | 8.1% | 1.7% | 1.2% |
| Jan 2026 | 66.7% | 20.8% | 9.7% | 2% | 0.83% |
| Feb 2026 | 69.6% | 18% | 9.7% | 1.7% | 1% |
| Mar 2026 | 70.2% | 18% | 9% | 1.4% | 1.4% |
| Apr 2026 | 69.7% | 18.1% | 9.5% | 1.4% | 1.4% |
| May 2026 | 68% | 19.3% | 10.1% | 1.2% | 1.3% |
| Jun 2026 | 65.6% | 19% | 12.1% | 1.4% | 1.8% |
| Jul 2026 | 66.2% | 17.8% | 12.7% | 1.6% | 1.7% |
| Aug 2026 | 66.6% | 18.8% | 11.7% | 1.7% | 1.2% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.6% | 411K | -4.7% | +0.4 points | |
| 2, held 2nd | 18.8% | 116K | -0.34% | +0.9 points | |
| 3, held 3rd | 11.7% | 72.3K | -12.8% | -1 points | |
| 4, moved from 5th to 4th | 1.7% | 10.3K | 0% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.2% | 7.5K | -30.9% | -0.5 pointsmoved from 4th to 5th |
1.
Otter66.6%
Held 1st. 411K estimated branded searches, -4.7% vs prior month. Share +0.4 points.
18.8%
Held 2nd. 116K estimated branded searches, -0.34% vs prior month. Share +0.9 points.
3.
Fathom11.7%
Held 3rd. 72.3K estimated branded searches, -12.8% vs prior month. Share -1 points.
4.
Avoma1.7%
Moved from 5th to 4th. 10.3K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
1.2%
Moved from 4th to 5th. 7.5K estimated branded searches, -30.9% vs prior month. Share -0.5 points.
Compare search popularity between Gong and its closest rivals
How has branded search demand for Gong changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Gong worldwide fell from 9.2K to 7.5K.
- Across the 11 months ending August 2026, Gong’s estimated Share of Search among AI meeting assistants worldwide held steady, from 1.1% to 1.2%.
How did search popularity change for AI meeting assistants worldwide in August 2026?
5 changes
In August 2026, Fireflies.ai gained estimated Share of Search among AI meeting assistants worldwide, from 17.8% to 18.8%.
In August 2026, Fathom lost estimated Share of Search among AI meeting assistants worldwide, from 12.7% to 11.7%.
In August 2026, Avoma rose from 5th to 4th among AI meeting assistants worldwide.
In August 2026, Gong fell from 4th to 5th among AI meeting assistants worldwide.
Estimated monthly branded searches for Otter worldwide fell 31.1% over 11 measured months, from 596K to 411K in August 2026.
Where does Gong compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| AI meeting assistants | 5th of 5 | 1.2% | Shown above |
| Contact centre analytics platforms | 4th of 5 | 2.8% | Show ranking |
| Revenue intelligence platforms | 3rd of 5 | 4.8% | Show ranking |
| Conversation intelligence platforms | 3rd of 5 | 17% | Show ranking |
| Sales conversation intelligence platforms | 2nd of 5 | 31.3% | Show ranking |
How is Gong measured?
Brandwave collects information about searches that people make online using Gong’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- gong io
- gong revenue intelligence
- gong sales
- gong sales software
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Is Gong your brand?
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