Conversation intelligence platforms:Which brands are most popular in search?
In August 2026, Refract was the most searched among conversation intelligence platforms worldwide, with an estimated 22.2K branded searches and 50.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the platforms that analyse sales calls. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Refract, Avoma, Gong, Chorus, Jiminny. The figures are in the table below the chart.
View monthly share of search table
| Month | Refract | Avoma | Gong | Chorus | Jiminny |
|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 25.3% | 18.1% | 9.7% | 3.3% |
| Nov 2025 | 41.7% | 24.2% | 21% | 9.2% | 3.8% |
| Dec 2025 | 44.1% | 25.4% | 18.3% | 8.1% | 4% |
| Jan 2026 | 44.1% | 31% | 12.9% | 8.1% | 3.9% |
| Feb 2026 | 45.6% | 26.5% | 16.1% | 8.4% | 3.4% |
| Mar 2026 | 41% | 23.8% | 24.6% | 7.6% | 3% |
| Apr 2026 | 41.2% | 23.7% | 24.6% | 7.5% | 3% |
| May 2026 | 45.1% | 21.2% | 22.3% | 8.1% | 3.3% |
| Jun 2026 | 38.2% | 22.1% | 27.8% | 8.5% | 3.5% |
| Jul 2026 | 77.8% | 8.9% | 9.4% | 2.4% | 1.4% |
| Aug 2026 | 50.1% | 23.4% | 17% | 6.4% | 3.1% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 22.2K | -75.5% | -27.7 points | |
| 2, moved from 3rd to 2nd | 23.4% | 10.3K | 0% | +14.5 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 17% | 7.5K | -30.9% | +7.6 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 6.4% | 2.8K | 0% | +4 points | |
| 5, held 5th | 3.1% | 1.4K | -16.5% | +1.7 points |
1.Refract
50.1%
Held 1st. 22.2K estimated branded searches, -75.5% vs prior month. Share -27.7 points.
2.
Avoma23.4%
Moved from 3rd to 2nd. 10.3K estimated branded searches, 0% vs prior month. Share +14.5 points.
3.
Gong
17%
Moved from 2nd to 3rd. 7.5K estimated branded searches, -30.9% vs prior month. Share +7.6 points.
4.
Chorus6.4%
Held 4th. 2.8K estimated branded searches, 0% vs prior month. Share +4 points.
5.
Jiminny3.1%
Held 5th. 1.4K estimated branded searches, -16.5% vs prior month. Share +1.7 points.
Compare search popularity between leading brands
Refract vs Avoma: compare search popularityRefract vs Gong: compare search popularity
Refract vs Chorus: compare search popularity
Refract vs Jiminny: compare search popularity
Avoma vs Gong: compare search popularity

Avoma vs Chorus: compare search popularity
Avoma vs Jiminny: compare search popularity
Gong vs Chorus: compare search popularity
Gong vs Jiminny: compare search popularity
Chorus vs Jiminny: compare search popularity- Compare any of these brands
Which brand is most popular in search among conversation intelligence platforms worldwide?
5 brands
In August 2026, Refract was the most searched among conversation intelligence platforms worldwide, with an estimated 22.2K branded searches and 50.1% estimated Share of Search within this set. Avoma is in 2nd place, 26.7 percentage points behind at 23.4% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Refract | 43.8% → 50.1% | 77.8%Jul 2026 | 38.2%Jun 2026 | 1st |
| 25.3% → 23.4% | 31%Jan 2026 | 8.9%Jul 2026 | 2nd | |
| 18.1% → 17% | 27.8%Jun 2026 | 9.4%Jul 2026 | 3rd | |
| 9.7% → 6.4% | 9.7%Oct 2025 | 2.4%Jul 2026 | 4th | |
| 3.3% → 3.1% | 4%Dec 2025 | 1.4%Jul 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Refract’s estimated Share of Search among conversation intelligence platforms worldwide increased from 43.8% to 50.1%.
- Across the 11 months ending August 2026, Avoma’s estimated Share of Search among conversation intelligence platforms worldwide decreased from 25.3% to 23.4%.
- Across the 11 months ending August 2026, Gong’s estimated Share of Search among conversation intelligence platforms worldwide decreased from 18.1% to 17%.
- Across the 11 months ending August 2026, Chorus’ estimated Share of Search among conversation intelligence platforms worldwide decreased from 9.7% to 6.4%.
- Across the 11 months ending August 2026, Refract’s estimated Share of Search among conversation intelligence platforms worldwide peaked at 77.8% in July 2026 and was lowest at 38.2% in June 2026.
- Across the 11 months ending August 2026, Avoma’s estimated Share of Search among conversation intelligence platforms worldwide peaked at 31% in January 2026 and was lowest at 8.9% in July 2026.
- Across the 11 months ending August 2026, Gong’s estimated Share of Search among conversation intelligence platforms worldwide peaked at 27.8% in June 2026 and was lowest at 9.4% in July 2026.
- Across the 11 months ending August 2026, Chorus’ estimated Share of Search among conversation intelligence platforms worldwide peaked at 9.7% in October 2025 and was lowest at 2.4% in July 2026.
- Across the 11 months ending August 2026, Jiminny’s estimated Share of Search among conversation intelligence platforms worldwide peaked at 4% in December 2025 and was lowest at 1.4% in July 2026.
- Across the 11 months ending August 2026, Jiminny held steady: its estimated Share of Search among conversation intelligence platforms worldwide moved less than 0.5 percentage points.
How did search popularity change for conversation intelligence platforms worldwide in August 2026?
5 changes

In August 2026, Avoma overtook Gong to rank 2nd among conversation intelligence platforms worldwide, at 23.4%.
In August 2026, Gong gained estimated Share of Search among conversation intelligence platforms worldwide, from 9.4% to 17%.

In August 2026, Chorus gained estimated Share of Search among conversation intelligence platforms worldwide, from 2.4% to 6.4%.

In August 2026, Jiminny gained estimated Share of Search among conversation intelligence platforms worldwide, from 1.4% to 3.1%.
In August 2026, Refract lost estimated Share of Search among conversation intelligence platforms worldwide, from 77.8% to 50.1%.

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