How popular isGitBook in search?
In August 2026, there were an estimated 37.9K branded searches for GitBook worldwide which is down 42.9% over the last 11 months. GitBook holds 81.5% estimated Share of Search among customer knowledge base platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.
GitBook81.5%
Document3609.6%
Helpjuice6.4%
KnowledgeOwl2.2%ProProfs Knowledge Base0.34%
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Which customer knowledge base platforms compete with GitBook?
Share of Search by month for GitBook, Document360, Helpjuice, KnowledgeOwl. The figures are in the table below the chart.
View monthly share of search table
| Month | GitBook | Document360 | Helpjuice | KnowledgeOwl | ProProfs Knowledge Base |
|---|---|---|---|---|---|
| Oct 2025 | 79.6% | 9.9% | 8% | 1.9% | 0.6% |
| Nov 2025 | 76.9% | 11.4% | 9.3% | 1.8% | 0.57% |
| Dec 2025 | 78.7% | 9.7% | 9.7% | 1.5% | 0.41% |
| Jan 2026 | 81.6% | 8.2% | 8.2% | 1.6% | 0.34% |
| Feb 2026 | 72.6% | 12.9% | 11.6% | 2.5% | 0.42% |
| Mar 2026 | 73.7% | 12.7% | 10.7% | 2.5% | 0.42% |
| Apr 2026 | 74.8% | 13.3% | 8.9% | 2.6% | 0.45% |
| May 2026 | 77.1% | 10.9% | 8.9% | 2.4% | 0.68% |
| Jun 2026 | 82.8% | 8.2% | 6.8% | 1.8% | 0.27% |
| Jul 2026 | 81.1% | 9.6% | 6.7% | 2.1% | 0.41% |
| Aug 2026 | 81.5% | 9.6% | 6.4% | 2.2% | 0.34% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 81.5% | 37.9K | +0.05% | +0.4 points | |
| 2, held 2nd | 9.6% | 4.5K | -0.67% | 0 points | |
| 3, held 3rd | 6.4% | 3K | -4.8% | -0.3 points | |
| 4, held 4th | 2.2% | 1K | 0% | 0 points | |
| 5, held 5th | 0.34% | 160 | -15.8% | -0.1 points |
1.
GitBook81.5%
held 1st · 37.9K estimated branded searches · +0.05% vs prior month · +0.4 points
9.6%
held 2nd · 4.5K estimated branded searches · -0.67% vs prior month · 0 points
6.4%
held 3rd · 3K estimated branded searches · -4.8% vs prior month · -0.3 points
2.2%
held 4th · 1K estimated branded searches · 0% vs prior month · 0 points
0.34%
held 5th · 160 estimated branded searches · -15.8% vs prior month · -0.1 points
Compare search popularity between GitBook and its closest rivals
How has branded search demand for GitBook changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for GitBook worldwide fell from 66.3K to 37.9K.
- Across the 11 months ending August 2026, GitBook’s estimated Share of Search among customer knowledge base platforms worldwide increased from 79.6% to 81.5%.
- Across the 11 months ending August 2026, GitBook’s estimated Share of Search among customer knowledge base platforms worldwide peaked at 82.8% in June 2026 and was lowest at 72.6% in February 2026.
How did search popularity change for customer knowledge base platforms worldwide in August 2026?
5 changes

Helpjuice’s estimated Share of Search among customer knowledge base platforms worldwide has lost ground for 3 months in a row, from 8.9% to 6.4% in August 2026.
Estimated monthly branded searches for ProProfs Knowledge Base worldwide fell 68% over 11 measured months, from 500 to 160 in August 2026.

Estimated monthly branded searches for Document360 worldwide fell 45.7% over 11 measured months, from 8.2K to 4.5K in August 2026.

Estimated monthly branded searches for GitBook worldwide fell 42.9% over 11 measured months, from 66.3K to 37.9K in August 2026.

Estimated monthly branded searches for KnowledgeOwl worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.
How is GitBook measured?
Brandwave collects information about searches that people make online using GitBook’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- git book
- gitbook
- gitbook app
- gitbook com
- gitbook documentation
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Is GitBook your brand?
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