Brandwave

How popular isGitBook in search?

In August 2026, there were an estimated 37.9K branded searches for GitBook worldwide which is down 42.9% over the last 11 months. GitBook holds 81.5% estimated Share of Search among customer knowledge base platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. GitBook81.5%
  2. Document3609.6%
  3. Helpjuice6.4%
  4. KnowledgeOwl2.2%
  5. ProProfs Knowledge Base0.34%
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Which customer knowledge base platforms compete with GitBook?

GitBook against customer knowledge base platforms worldwide, by month

Share of Search by month for GitBook, Document360, Helpjuice, KnowledgeOwl. The figures are in the table below the chart.

View monthly share of search table
MonthGitBookDocument360HelpjuiceKnowledgeOwlProProfs Knowledge Base
Oct 202579.6%9.9%8%1.9%0.6%
Nov 202576.9%11.4%9.3%1.8%0.57%
Dec 202578.7%9.7%9.7%1.5%0.41%
Jan 202681.6%8.2%8.2%1.6%0.34%
Feb 202672.6%12.9%11.6%2.5%0.42%
Mar 202673.7%12.7%10.7%2.5%0.42%
Apr 202674.8%13.3%8.9%2.6%0.45%
May 202677.1%10.9%8.9%2.4%0.68%
Jun 202682.8%8.2%6.8%1.8%0.27%
Jul 202681.1%9.6%6.7%2.1%0.41%
Aug 202681.5%9.6%6.4%2.2%0.34%
Sep 2026—————
  1. 1.GitBook

    81.5%

    held 1st · 37.9K estimated branded searches · +0.05% vs prior month · +0.4 points

  2. held 2nd · 4.5K estimated branded searches · -0.67% vs prior month · 0 points

  3. 3.Helpjuice

    6.4%

    held 3rd · 3K estimated branded searches · -4.8% vs prior month · -0.3 points

  4. held 4th · 1K estimated branded searches · 0% vs prior month · 0 points

  5. held 5th · 160 estimated branded searches · -15.8% vs prior month · -0.1 points

Compare search popularity between GitBook and its closest rivals

How has branded search demand for GitBook changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for GitBook worldwide fell from 66.3K to 37.9K.
  • Across the 11 months ending August 2026, GitBook’s estimated Share of Search among customer knowledge base platforms worldwide increased from 79.6% to 81.5%.
  • Across the 11 months ending August 2026, GitBook’s estimated Share of Search among customer knowledge base platforms worldwide peaked at 82.8% in June 2026 and was lowest at 72.6% in February 2026.

How did search popularity change for customer knowledge base platforms worldwide in August 2026?

  1. Helpjuice’s estimated Share of Search among customer knowledge base platforms worldwide has lost ground for 3 months in a row, from 8.9% to 6.4% in August 2026.

  2. Estimated monthly branded searches for ProProfs Knowledge Base worldwide fell 68% over 11 measured months, from 500 to 160 in August 2026.

  3. Estimated monthly branded searches for Document360 worldwide fell 45.7% over 11 measured months, from 8.2K to 4.5K in August 2026.

  4. Estimated monthly branded searches for GitBook worldwide fell 42.9% over 11 measured months, from 66.3K to 37.9K in August 2026.

  5. Estimated monthly branded searches for KnowledgeOwl worldwide fell 37.5% over 11 measured months, from 1.6K to 1K in August 2026.

How is GitBook measured?

Brandwave collects information about searches that people make online using GitBook’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • git book
  • gitbook
  • gitbook app
  • gitbook com
  • gitbook documentation

Do you work for GitBook? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is GitBook your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.