How popular isGiesen in search?
In September 2026, there were an estimated 22.2K branded searches for Giesen worldwide which held steady over the last 12 months. Giesen holds 9.2% estimated Share of Search among pinot gris brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
Church Road83.3%
Giesen9.2%
Kim Crawford7.5%
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Which pinot gris brands compete with Giesen?
Share of Search by month for Church Road, Giesen, Kim Crawford. The figures are in the table below the chart.
View monthly share of search table
| Month | Church Road | Giesen | Kim Crawford |
|---|---|---|---|
| Oct 2025 | 80.3% | 8.9% | 10.8% |
| Nov 2025 | 73.2% | 14.7% | 12.1% |
| Dec 2025 | 77% | 12.7% | 10.4% |
| Jan 2026 | 85.9% | 7.7% | 6.3% |
| Feb 2026 | 83.4% | 9.1% | 7.5% |
| Mar 2026 | 84.5% | 9.3% | 6.2% |
| Apr 2026 | 84.5% | 9.3% | 6.2% |
| May 2026 | 83.3% | 9.2% | 7.5% |
| Jun 2026 | 84.5% | 9.3% | 6.2% |
| Jul 2026 | 83.3% | 9.2% | 7.5% |
| Aug 2026 | 81.9% | 9% | 9% |
| Sep 2026 | 83.3% | 9.2% | 7.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.3% | 201K | 0% | +1.4 points | |
| 2, held 2nd | 9.2% | 22.2K | 0% | +0.2 points | |
| 3, held 3rd | 7.5% | 18.1K | -18.5% | -1.5 points |
83.3%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share +1.4 points.
2.
Giesen9.2%
Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share +0.2 points.
7.5%
Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -1.5 points.
Compare search popularity between Giesen and its closest rivals
How has branded search demand for Giesen changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Giesen worldwide held steady at 22.2K.
- Across the 12 months ending September 2026, Giesen’s estimated Share of Search among pinot gris brands worldwide peaked at 14.7% in November 2025 and was lowest at 7.7% in January 2026.
- Across the 12 months ending September 2026, Giesen rose from 3rd to 2nd among pinot gris brands worldwide.
How did search popularity change for pinot gris brands worldwide in September 2026?
2 changes

In September 2026, Church Road gained estimated Share of Search among pinot gris brands worldwide, from 81.9% to 83.3%.

In September 2026, Kim Crawford lost estimated Share of Search among pinot gris brands worldwide, from 9% to 7.5%.
Where does Giesen compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Sauvignon blanc brands | 3rd of 7 | 2.6% | Show ranking |
| Wine brands | 5th of 6 | 4.6% | Show ranking |
| Pinot Grigio brands | 3rd of 4 | 7.5% | Show ranking |
| Pinot gris brands | 2nd of 3 | 9.2% | Shown above |
How is Giesen measured?
Brandwave collects information about searches that people make online using Giesen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- giesen
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Is Giesen your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.