Brandwave

How popular isGehl in search?

In September 2026, there were an estimated 9.9K branded searches for Gehl worldwide which held steady over the last 12 months. Gehl holds 0.65% estimated Share of Search among farm equipment brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. John Deere65.9%
  2. New Holland22.5%
  3. Fendt10.9%
  4. Gehl0.65%
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Which farm equipment brands compete with Gehl?

Gehl against farm equipment brands worldwide, by month

Share of Search by month for John Deere, New Holland, Fendt, Gehl. The figures are in the table below the chart.

View monthly share of search table
MonthJohn DeereNew HollandFendtGehl
Oct 202559.4%25.4%14.6%0.59%
Nov 202559.8%24.9%14.7%0.59%
Dec 202561.8%25.3%12.4%0.5%
Jan 202661.4%25.6%12.3%0.61%
Feb 202665.6%23%10.8%0.65%
Mar 202664%22.4%12.9%0.63%
Apr 202665.6%23%10.8%0.65%
May 202665.1%23.5%10.7%0.64%
Jun 202664.5%24.2%10.6%0.64%
Jul 202663.7%23%12.8%0.52%
Aug 202665.6%23%10.8%0.53%
Sep 202665.9%22.5%10.9%0.65%
  1. 1.John Deere

    65.9%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share +0.3 points.

  2. Held 2nd. 342K estimated branded searches, -2.6% vs prior month. Share -0.5 points.

  3. 3.Fendt

    10.9%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. 4.Gehl

    0.65%

    Held 4th. 9.9K estimated branded searches, +22.2% vs prior month. Share +0.1 points.

Compare search popularity between Gehl and its closest rivals

How has branded search demand for Gehl changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Gehl worldwide held steady at 9.9K.
  • Across the 12 months ending September 2026, Gehl’s estimated Share of Search among farm equipment brands worldwide held steady, from 0.59% to 0.65%.

How did search popularity change for farm equipment brands worldwide in September 2026?

  1. New Holland’s estimated Share of Search among farm equipment brands worldwide has lost ground for 3 months in a row, from 24.2% to 22.5% in September 2026.

  2. Estimated monthly branded searches for Fendt worldwide fell 32.9% over 12 measured months, from 246K to 165K in September 2026.

Where does Gehl compete?

Gehl is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Farm equipment brands4th of 40.65%Shown above
Skid steer brands6th of 60.69%Show ranking

How is Gehl measured?

Brandwave collects information about searches that people make online using Gehl’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • gehl

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How the Brand Demand Index is measured

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Is Gehl your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.