How popular isFurHaven?
In September 2026, people searched for FurHaven by name about 1,600 times worldwide, a 33.3% decrease from the previous year. These searches made up 1.4% of all global dog bed brand searches, placing FurHaven sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about dog bed brands, FurHaven appeared in four of the five answers and was the second most recommended of the six.
FurHaven is the sixth most searched of 6 competitors and the second most recommended in AI answers.
KONGShare of searches 56.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Wild OneShare of searches 35.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
SnoozaShare of searches 3.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Big BarkerShare of searches 1.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st- FurHavenShare of searches 1.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
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Top dog bed brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, FurHaven was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. FurHaven is the second most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Big Barker5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- FurHaven4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PetFusion3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
KONG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Wild One0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snooza0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about dog bed brands
5 answers
Asked ChatGPT
“Which dog bed brand should I buy?”
Asked ChatGPT
“What are the best dog bed brands?”
Asked ChatGPT
“What's the best dog bed brand for a sleeping dog?”
Searched Google, AI Overview
“best dog bed”
Searched Google, AI Overview
“orthopedic dog bed”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which dog bed brands compete with FurHaven?
Share of searches by month for KONG, Wild One, Snooza, FurHaven. The figures are in the table below the chart.
View monthly share of searches table
| Month | KONG | Wild One | Snooza | Big Barker | PetFusion | FurHaven |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.9% | 35.8% | 2.6% | 1.7% | 1.2% | 1.7% |
| Nov 2025 | 63.8% | 29.1% | 2.6% | 1.7% | 1.1% | 1.7% |
| Dec 2025 | 71.1% | 21.8% | 1.9% | 1.9% | 1.3% | 1.9% |
| Jan 2026 | 63.3% | 28.8% | 2.6% | 2.1% | 1.1% | 2.1% |
| Feb 2026 | 64.3% | 29.3% | 2.1% | 1.7% | 1.2% | 1.4% |
| Mar 2026 | 60.6% | 32.6% | 2.9% | 1.6% | 1.1% | 1.3% |
| Apr 2026 | 56.1% | 36.9% | 2.7% | 1.8% | 1.2% | 1.4% |
| May 2026 | 52% | 40% | 3.6% | 1.5% | 1.3% | 1.5% |
| Jun 2026 | 56.4% | 35.5% | 3.9% | 1.7% | 1.1% | 1.4% |
| Jul 2026 | 53.1% | 38.9% | 3.5% | 1.9% | 1.3% | 1.5% |
| Aug 2026 | 57.1% | 36% | 2.6% | 1.7% | 1.2% | 1.4% |
| Sep 2026 | 56.5% | 35.6% | 3.2% | 1.7% | 1.7% | 1.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.5% | 64.3K | -18.2% | -0.6 points | |
| 2, held 2nd | 35.6% | 40.5K | -18.2% | -0.4 points | |
| 3, held 3rd | 3.2% | 3.6K | 0% | +0.5 points | |
| 4, held 4th | 1.7% | 1.9K | -20.8% | -0.1 points | |
| 5, moved from 6th to 5th | 1.7% | 1.9K | +18.8% | +0.5 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 1.4% | 1.6K | -15.8% | 0 pointsmoved from 5th to 6th |
1.
KONG56.5%
Held 1st. 64.3K estimated branded searches, -18.2% vs prior month. Share -0.6 points.
2.
Wild One35.6%
Held 2nd. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.4 points.
3.
Snooza3.2%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share +0.5 points.
1.7%
Held 4th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.1 points.
1.7%
Moved from 6th to 5th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.5 points.
6.FurHaven
1.4%
Moved from 5th to 6th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.
Compare popularity between FurHaven and its closest rivals
Every comparison with FurHaven
8 comparisons
How has branded search demand for FurHaven changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for FurHaven worldwide fell from 2.4K to 1.6K.
- Across the 12 months ending September 2026, FurHaven fell from 5th to 6th among dog bed brands worldwide.
How did search popularity change for dog bed brands worldwide in September 2026?
6 changes

In September 2026, PetFusion overtook FurHaven to rank 5th among dog bed brands worldwide, with 1.7% of the searches.

In September 2026, Snooza gained share of searches among dog bed brands worldwide, from 2.6% to 3.2%.

In September 2026, KONG lost share of searches among dog bed brands worldwide, from 57.1% to 56.5%.
Estimated monthly branded searches for FurHaven worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in September 2026.

Estimated monthly branded searches for Big Barker worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

Estimated monthly branded searches for Wild One worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
How are FurHaven’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using FurHaven’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- furhaven
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Where does FurHaven compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Dog bed brands | 6th of 6 | 1.4% | Shown above |
| Pet bed brands | 7th of 8 | 1.8% | Show ranking |

Is FurHaven your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.