Brandwave

Pet bed brands:Which brands are most popular in search?

In August 2026, Bark was the most searched among pet bed brands worldwide, with an estimated 22.2K branded searches and 59.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Bark59.2%
  2. Paws for Life17.6%
  3. KONG11.7%
  4. Snooza9.6%
  5. Best Friends by Sheri1.9%

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Share of SearchLeaderboard

Compare the pet bed brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among pet bed brands worldwide, by month

Share of Search by month for Bark, Paws for Life, KONG, Snooza. The figures are in the table below the chart.

View monthly share of search table
MonthBarkPaws for LifeKONGSnoozaBest Friends by Sheri
Oct 202553.5%15.9%19.5%8.7%2.4%
Nov 202560.9%14.8%12.1%9.9%2.2%
Dec 202561.6%15%12.3%8.2%3%
Jan 202655.6%16.5%13.5%11%3.3%
Feb 202655.4%16.5%16.5%8.9%2.7%
Mar 202649.5%18%18%12%2.4%
Apr 202652.3%19.1%15.6%10.4%2.5%
May 202652.6%19.2%12.8%12.8%2.6%
Jun 202651.4%18.7%15.3%12.5%2%
Jul 202651.4%18.7%15.3%12.5%2%
Aug 202659.2%17.6%11.7%9.6%1.9%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Bark

    59.2%

    Held 1st. 22.2K estimated branded searches, +22.7% vs prior month. Share +7.8 points.

  2. 2.Paws for Life

    17.6%

    Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -1.1 points.

  3. 3.KONG

    11.7%

    Held 3rd. 4.4K estimated branded searches, -18.5% vs prior month. Share -3.6 points.

  4. 4.Snooza

    9.6%

    Held 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  5. 5.Best Friends by Sheri

    1.9%

    Held 5th. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among pet bed brands worldwide?

In August 2026, Bark was the most searched among pet bed brands worldwide, with an estimated 22.2K branded searches and 59.2% estimated Share of Search within this set. Paws for Life is in 2nd place, 41.6 percentage points behind at 17.6% Share of Search.

Global pet bed brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Bark53.5% → 59.2%61.6%Dec 202549.5%Mar 20261st
Paws for Life15.9% → 17.6%19.2%May 202614.8%Nov 20253rd → 2nd
KONG19.5% → 11.7%19.5%Oct 202511.7%Aug 20262nd → 3rd
Snooza8.7% → 9.6%12.8%May 20268.2%Dec 20254th
Best Friends by Sheri2.4% → 1.9%3.3%Jan 20261.9%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among pet bed brands worldwide increased from 53.5% to 59.2%.
  • Across the 11 months ending August 2026, Paws for Life’s estimated Share of Search among pet bed brands worldwide increased from 15.9% to 17.6%.
  • Across the 11 months ending August 2026, KONG’s estimated Share of Search among pet bed brands worldwide decreased from 19.5% to 11.7%.
  • Across the 11 months ending August 2026, Snooza’s estimated Share of Search among pet bed brands worldwide increased from 8.7% to 9.6%.
  • Across the 11 months ending August 2026, Bark’s estimated Share of Search among pet bed brands worldwide peaked at 61.6% in December 2025 and was lowest at 49.5% in March 2026.
  • Across the 11 months ending August 2026, Paws for Life’s estimated Share of Search among pet bed brands worldwide peaked at 19.2% in May 2026 and was lowest at 14.8% in November 2025.
  • Across the 11 months ending August 2026, Snooza’s estimated Share of Search among pet bed brands worldwide peaked at 12.8% in May 2026 and was lowest at 8.2% in December 2025.
  • Across the 11 months ending August 2026, Best Friends by Sheri’s estimated Share of Search among pet bed brands worldwide peaked at 3.3% in January 2026 and was lowest at 1.9% in August 2026.
  • Across the 11 months ending August 2026, Paws for Life rose from 3rd to 2nd among pet bed brands worldwide.
  • Across the 11 months ending August 2026, KONG fell from 2nd to 3rd among pet bed brands worldwide.
  • Across the 11 months ending August 2026, Best Friends by Sheri held steady: its estimated Share of Search among pet bed brands worldwide moved less than 0.5 percentage points.

How did search popularity change for pet bed brands worldwide in August 2026?

  1. In August 2026, Bark gained estimated Share of Search among pet bed brands worldwide, from 51.4% to 59.2%.

  2. In August 2026, KONG lost estimated Share of Search among pet bed brands worldwide, from 15.3% to 11.7%.

  3. In August 2026, Snooza lost estimated Share of Search among pet bed brands worldwide, from 12.5% to 9.6%.

  4. In August 2026, Paws for Life lost estimated Share of Search among pet bed brands worldwide, from 18.7% to 17.6%.

  5. Estimated monthly branded searches for Best Friends by Sheri worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

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