How popular isPaws for Life in search?
In August 2026, there were an estimated 6.6K branded searches for Paws for Life worldwide which held steady over the last 11 months. Paws for Life holds 5.9% estimated Share of Search among pet bed brands worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
KONG70.4%
Bark19.9%Paws for Life5.9%
Snooza3.2%
Best Friends by Sheri0.64%
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Which pet bed brands compete with Paws for Life?
Share of Search by month for KONG, Bark, Paws for Life, Snooza. The figures are in the table below the chart.
View monthly share of search table
| Month | KONG | Bark | Paws for Life | Snooza | Best Friends by Sheri |
|---|---|---|---|---|---|
| Oct 2025 | 70.2% | 19.8% | 5.9% | 3.2% | 0.89% |
| Nov 2025 | 73.5% | 18.3% | 4.5% | 3% | 0.68% |
| Dec 2025 | 77.4% | 15.9% | 3.9% | 2.1% | 0.76% |
| Jan 2026 | 75.9% | 15.5% | 4.6% | 3.1% | 0.91% |
| Feb 2026 | 76.5% | 15.6% | 4.7% | 2.5% | 0.76% |
| Mar 2026 | 75.4% | 14.8% | 5.4% | 3.6% | 0.72% |
| Apr 2026 | 72.1% | 17.3% | 6.3% | 3.4% | 0.84% |
| May 2026 | 68.2% | 19.2% | 7% | 4.7% | 0.93% |
| Jun 2026 | 68.3% | 19.2% | 7% | 4.7% | 0.76% |
| Jul 2026 | 69.4% | 18.6% | 6.8% | 4.5% | 0.74% |
| Aug 2026 | 70.4% | 19.9% | 5.9% | 3.2% | 0.64% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 70.4% | 78.6K | +16.3% | +1 points | |
| 2, held 2nd | 19.9% | 22.2K | +22.7% | +1.3 points | |
| 3, held 3rd | 5.9% | 6.6K | 0% | -0.9 points | |
| 4, held 4th | 3.2% | 3.6K | -18.2% | -1.3 points | |
| 5, held 5th | 0.64% | 720 | 0% | -0.1 points |
1.
KONG70.4%
Held 1st. 78.6K estimated branded searches, +16.3% vs prior month. Share +1 points.
2.
Bark19.9%
Held 2nd. 22.2K estimated branded searches, +22.7% vs prior month. Share +1.3 points.
5.9%
Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share -0.9 points.
4.
Snooza3.2%
Held 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -1.3 points.
0.64%
Held 5th. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Paws for Life and its closest rivals
How has branded search demand for Paws for Life changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Paws for Life worldwide held steady at 6.6K.
- Across the 11 months ending August 2026, Paws for Life’s estimated Share of Search among pet bed brands worldwide peaked at 7% in June 2026 and was lowest at 3.9% in December 2025.
How did search popularity change for pet bed brands worldwide in August 2026?
5 changes

In August 2026, Bark gained estimated Share of Search among pet bed brands worldwide, from 18.6% to 19.9%.

In August 2026, KONG gained estimated Share of Search among pet bed brands worldwide, from 69.4% to 70.4%.

In August 2026, Snooza lost estimated Share of Search among pet bed brands worldwide, from 4.5% to 3.2%.
In August 2026, Paws for Life lost estimated Share of Search among pet bed brands worldwide, from 6.8% to 5.9%.

Estimated monthly branded searches for Best Friends by Sheri worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.
How is Paws for Life measured?
Brandwave collects information about searches that people make online using Paws for Life’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- paws for life
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Is Paws for Life your brand?
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