How popular isSnooza in search?
In August 2026, there were an estimated 3.6K branded searches for Snooza worldwide which held steady over the last 11 months. Snooza holds 9.6% estimated Share of Search among pet bed brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Bark59.2%Paws for Life17.6%
KONG11.7%
Snooza9.6%
Best Friends by Sheri1.9%
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Which pet bed brands compete with Snooza?
Share of Search by month for Bark, Paws for Life, KONG, Snooza. The figures are in the table below the chart.
View monthly share of search table
| Month | Bark | Paws for Life | KONG | Snooza | Best Friends by Sheri |
|---|---|---|---|---|---|
| Oct 2025 | 53.5% | 15.9% | 19.5% | 8.7% | 2.4% |
| Nov 2025 | 60.9% | 14.8% | 12.1% | 9.9% | 2.2% |
| Dec 2025 | 61.6% | 15% | 12.3% | 8.2% | 3% |
| Jan 2026 | 55.6% | 16.5% | 13.5% | 11% | 3.3% |
| Feb 2026 | 55.4% | 16.5% | 16.5% | 8.9% | 2.7% |
| Mar 2026 | 49.5% | 18% | 18% | 12% | 2.4% |
| Apr 2026 | 52.3% | 19.1% | 15.6% | 10.4% | 2.5% |
| May 2026 | 52.6% | 19.2% | 12.8% | 12.8% | 2.6% |
| Jun 2026 | 51.4% | 18.7% | 15.3% | 12.5% | 2% |
| Jul 2026 | 51.4% | 18.7% | 15.3% | 12.5% | 2% |
| Aug 2026 | 59.2% | 17.6% | 11.7% | 9.6% | 1.9% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.2% | 22.2K | +22.7% | +7.8 points | |
| 2, held 2nd | 17.6% | 6.6K | 0% | -1.1 points | |
| 3, held 3rd | 11.7% | 4.4K | -18.5% | -3.6 points | |
| 4, held 4th | 9.6% | 3.6K | -18.2% | -2.9 points | |
| 5, held 5th | 1.9% | 720 | 0% | -0.1 points |
1.
Bark59.2%
Held 1st. 22.2K estimated branded searches, +22.7% vs prior month. Share +7.8 points.
17.6%
Held 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -1.1 points.
3.
KONG11.7%
Held 3rd. 4.4K estimated branded searches, -18.5% vs prior month. Share -3.6 points.
4.
Snooza9.6%
Held 4th. 3.6K estimated branded searches, -18.2% vs prior month. Share -2.9 points.
1.9%
Held 5th. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between Snooza and its closest rivals
How has branded search demand for Snooza changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Snooza worldwide held steady at 3.6K.
- Across the 11 months ending August 2026, Snooza’s estimated Share of Search among pet bed brands worldwide increased from 8.7% to 9.6%.
- Across the 11 months ending August 2026, Snooza’s estimated Share of Search among pet bed brands worldwide peaked at 12.8% in May 2026 and was lowest at 8.2% in December 2025.
How did search popularity change for pet bed brands worldwide in August 2026?
5 changes

In August 2026, Bark gained estimated Share of Search among pet bed brands worldwide, from 51.4% to 59.2%.

In August 2026, KONG lost estimated Share of Search among pet bed brands worldwide, from 15.3% to 11.7%.

In August 2026, Snooza lost estimated Share of Search among pet bed brands worldwide, from 12.5% to 9.6%.
In August 2026, Paws for Life lost estimated Share of Search among pet bed brands worldwide, from 18.7% to 17.6%.

Estimated monthly branded searches for Best Friends by Sheri worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.
How is Snooza measured?
Brandwave collects information about searches that people make online using Snooza’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- snooza
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Is Snooza your brand?
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