How popular isFreud in search?
In August 2026, there were an estimated 301K branded searches for Freud worldwide which is down 33.1% over the last 11 months. Freud holds 12.8% estimated Share of Search among router bit brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which router bit brands compete with Freud?
Share of Search by month for Trend, Freud, CMT, Bosch, Amana. The figures are in the table below the chart.
View monthly share of search table
| Month | Trend | Freud | CMT | Bosch | Amana | Whiteside |
|---|---|---|---|---|---|---|
| Oct 2025 | 46% | 13.8% | 30.7% | 6.4% | 2.8% | 0.37% |
| Nov 2025 | 59.5% | 17.8% | 11.9% | 6.8% | 3.6% | 0.39% |
| Dec 2025 | 67.4% | 13.6% | 9.1% | 6.3% | 3.3% | 0.36% |
| Jan 2026 | 64.1% | 15.8% | 10.5% | 6% | 3.2% | 0.35% |
| Feb 2026 | 63.7% | 15.6% | 10.4% | 6% | 3.8% | 0.42% |
| Mar 2026 | 60.7% | 18.2% | 10% | 6.9% | 3.7% | 0.49% |
| Apr 2026 | 60.7% | 18.2% | 10% | 6.9% | 3.7% | 0.49% |
| May 2026 | 65.4% | 16.1% | 8.8% | 6.1% | 3.2% | 0.43% |
| Jun 2026 | 61.4% | 15.1% | 12.3% | 7% | 3.7% | 0.5% |
| Jul 2026 | 64.7% | 13% | 10.6% | 7.3% | 3.9% | 0.52% |
| Aug 2026 | 63.7% | 12.8% | 10.4% | 8.8% | 3.8% | 0.51% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 63.7% | 1.5M | 0% | -1 points | |
| 2, held 2nd | 12.8% | 301K | 0% | -0.2 points | |
| 3, held 3rd | 10.4% | 246K | 0% | -0.2 points | |
| 4, held 4th | 8.8% | 206K | +21.2% | +1.4 points | |
| 5, held 5th | 3.8% | 90.5K | 0% | -0.1 points | |
| 6, held 6th | 0.51% | 12.1K | 0% | 0 points |
1.Trend
63.7%
Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share -1 points.
2.Freud
12.8%
Held 2nd. 301K estimated branded searches, 0% vs prior month. Share -0.2 points.
3.CMT
10.4%
Held 3rd. 246K estimated branded searches, 0% vs prior month. Share -0.2 points.
4.
Bosch8.8%
Held 4th. 206K estimated branded searches, +21.2% vs prior month. Share +1.4 points.
5.Amana
3.8%
Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.51%
Held 6th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Freud and its closest rivals
How has branded search demand for Freud changed worldwide over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Freud worldwide fell from 450K to 301K.
- Across the 11 months ending August 2026, Freud’s estimated Share of Search among router bit brands worldwide decreased from 13.8% to 12.8%.
- Across the 11 months ending August 2026, Freud’s estimated Share of Search among router bit brands worldwide peaked at 18.2% in March 2026 and was lowest at 12.8% in August 2026.
- Across the 11 months ending August 2026, Freud rose from 3rd to 2nd among router bit brands worldwide.
How did search popularity change for router bit brands worldwide in August 2026?
4 changes
In August 2026, Bosch gained estimated Share of Search among router bit brands worldwide, from 7.3% to 8.8%.
In August 2026, Trend lost estimated Share of Search among router bit brands worldwide, from 64.7% to 63.7%.
Freud’s estimated Share of Search among router bit brands worldwide has lost ground for 3 months in a row, from 16.1% to 12.8% in August 2026.
Estimated monthly branded searches for CMT worldwide fell 75.4% over 11 measured months, from 1M to 246K in August 2026.
Where does Freud compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Saw blade brands | 4th of 6 | 12.2% | Show ranking |
| Router bit brands | 2nd of 6 | 12.8% | Shown above |
How is Freud measured?
Brandwave collects information about searches that people make online using Freud’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- freud
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Is Freud your brand?
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