How popular isEmile Henry?
In September 2026, people searched for Emile Henry by name about 23,200 times worldwide, a 20% decrease from the previous year. These searches made up 3.4% of all global pizza stone brand searches, placing Emile Henry seventh out of seven brands. When we asked both ChatGPT and Google AI Overviews about pizza stone brands, Emile Henry appeared in two of the five answers.
Emile Henry is the seventh most searched of 7 competitors.
BrevilleShare of searches 25.2%Mentioned in 0 of 5 AI answers
CuisinartShare of searches 25.2%Mentioned in 0 of 5 AI answers
All-CladShare of searches 16.8%Mentioned in 0 of 5 AI answers
Big Green EggShare of searches 16.8%Mentioned in 0 of 5 AI answers- Emile HenryShare of searches 3.4%Mentioned in 2 of 5 AI answers
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Top pizza stone brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Emile Henry was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Emile Henry2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Breville0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cuisinart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- All-Clad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Big Green Egg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kamado Joe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Broil King0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about pizza stone brands
5 answers
Asked ChatGPT
“Which pizza stone brand should I buy?”
Asked ChatGPT
“What are the best pizza stone brands?”
Asked ChatGPT
“What's the best pizza stone brand for crispy home baking?”
Searched Google, AI Overview
“cordierite pizza stone”
Searched Google, AI Overview
“pizza stone for oven”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which pizza stone brands compete with Emile Henry?
Share of searches by month for Breville, Cuisinart, All-Clad, Big Green Egg, Kamado Joe, Broil King, Emile Henry. The figures are in the table below the chart.
View monthly share of searches table
| Month | Breville | Cuisinart | All-Clad | Big Green Egg | Kamado Joe | Broil King | Emile Henry |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 20.6% | 30.6% | 20.6% | 13.8% | 7.5% | 2.8% | 4.1% |
| Nov 2025 | 23.4% | 28.6% | 23.4% | 12.8% | 5.8% | 2.1% | 3.9% |
| Dec 2025 | 24.1% | 29.4% | 24.1% | 10.8% | 5.9% | 1.8% | 4% |
| Jan 2026 | 21.5% | 32.1% | 21.5% | 11.8% | 6.5% | 2.4% | 4.3% |
| Feb 2026 | 21.6% | 26.4% | 21.6% | 14.5% | 7.9% | 3.6% | 4.3% |
| Mar 2026 | 18.2% | 27.1% | 14.8% | 18.2% | 10% | 8.1% | 3.6% |
| Apr 2026 | 17.2% | 21% | 14% | 21% | 14% | 9.4% | 3.4% |
| May 2026 | 15.2% | 22.6% | 12.4% | 22.6% | 15.2% | 8.3% | 3.7% |
| Jun 2026 | 14.9% | 18.2% | 27.1% | 18.2% | 12.1% | 6.7% | 3% |
| Jul 2026 | 17.6% | 26.1% | 14.3% | 21.5% | 11.8% | 5.3% | 3.5% |
| Aug 2026 | 18.6% | 27.7% | 15.1% | 18.6% | 12.5% | 4.6% | 3.1% |
| Sep 2026 | 25.2% | 25.2% | 16.8% | 16.8% | 9.2% | 3.4% | 3.4% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 25.2% | 165K | +22.2% | +6.6 pointsmoved from 3rd to 1st | |
| 2, moved from 1st to 2nd | 25.2% | 165K | -17.9% | -2.5 pointsmoved from 1st to 2nd | |
| 3, moved from 4th to 3rd | 16.8% | 110K | 0% | +1.7 pointsmoved from 4th to 3rd | |
| 4, moved from 2nd to 4th | 16.8% | 110K | -18.5% | -1.8 pointsmoved from 2nd to 4th | |
| 5, held 5th | 9.2% | 60.5K | -33.1% | -3.2 points | |
| 6, held 6th | 3.4% | 22.2K | -32.9% | -1.2 points | |
| 7, held 7th | 3.4% | 22.2K | 0% | +0.3 points |
1.
Breville25.2%
Moved from 3rd to 1st. 165K estimated branded searches, +22.2% vs prior month. Share +6.6 points.
25.2%
Moved from 1st to 2nd. 165K estimated branded searches, -17.9% vs prior month. Share -2.5 points.
3.
All-Clad16.8%
Moved from 4th to 3rd. 110K estimated branded searches, 0% vs prior month. Share +1.7 points.
16.8%
Moved from 2nd to 4th. 110K estimated branded searches, -18.5% vs prior month. Share -1.8 points.
9.2%
Held 5th. 60.5K estimated branded searches, -33.1% vs prior month. Share -3.2 points.
3.4%
Held 6th. 22.2K estimated branded searches, -32.9% vs prior month. Share -1.2 points.
3.4%
Held 7th. 22.2K estimated branded searches, 0% vs prior month. Share +0.3 points.
Compare popularity between Emile Henry and its closest rivals
Every comparison with Emile Henry
17 comparisons
- All-Clad vs Emile Henry
- Big Green Egg vs Emile Henry
- Breville vs Emile Henry
- Broil King vs Emile Henry
- Cuisinart vs Emile Henry
- Emile Henry vs Kamado Joe
- Emile Henry vs Le Creuset
- Emile Henry vs Pyrex
- Emile Henry vs Scanpan
- Emile Henry vs Staub
- Caraway vs Emile Henry
- Emile Henry vs Lodge
- Emile Henry vs Made In
- Emile Henry vs Tramontina
- Chasseur vs Emile Henry
- Emile Henry vs Our Place
- Emile Henry vs Great Jones
How has branded search demand for Emile Henry changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Emile Henry worldwide fell from 29K to 23.2K.
- Across the 12 months ending September 2026, Emile Henry’s share of searches among pizza stone brands worldwide decreased from 4.1% to 3.4%.
- Across the 12 months ending September 2026, Emile Henry’s share of searches among pizza stone brands worldwide peaked at 4.3% in February 2026 and was lowest at 3% in June 2026.
- Across the 12 months ending September 2026, Emile Henry fell from 6th to 7th among pizza stone brands worldwide.
How did search popularity change for pizza stone brands worldwide in September 2026?
6 changes
In September 2026, Breville overtook Cuisinart and Big Green Egg to become the leader among pizza stone brands worldwide, with 25.2% of the searches.
In September 2026, All-Clad overtook Big Green Egg to rank 3rd among pizza stone brands worldwide, with 16.8% of the searches.
In September 2026, Kamado Joe lost share of searches among pizza stone brands worldwide, from 12.5% to 9.2%.
In September 2026, Cuisinart lost share of searches among pizza stone brands worldwide, from 27.7% to 25.2%.
In September 2026, Big Green Egg lost share of searches among pizza stone brands worldwide, from 18.6% to 16.8%.
In September 2026, Broil King lost share of searches among pizza stone brands worldwide, from 4.6% to 3.4%.
How are Emile Henry’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Emile Henry’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- emile henry
- emile henry dutch oven
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Where does Emile Henry compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Roasting dish brands | 5th of 5 | 1.2% | Show ranking |
| Pizza stone brands | 7th of 7 | 3.4% | Shown above |
| Dutch oven brands | 8th of 11 | 0.5% | Show ranking |
Is Emile Henry your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.