How popular isDrupal in search?
In September 2026, people searched for Drupal by name about 60,500 times worldwide, a 33.1% decrease from the previous year. These searches made up 66.1% of all global news publishing platform searches, placing Drupal first out of eight platforms. These are worldwide searches for English-language branded terms.
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Which news publishing platforms compete with Drupal?
Share of searches by month for Drupal, Sophi, Ghost, WordPress VIP. The figures are in the table below the chart.
View monthly share of searches table
| Month | Drupal | Sophi | Ghost | WordPress VIP | Arc XP | Quintype | Pugpig | Newspack |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 67% | 20.1% | 7.9% | 2.1% | 0.89% | 0.96% | 0.53% | 0.53% |
| Nov 2025 | 62.8% | 23% | 8.9% | 2% | 1.2% | 0.85% | 0.61% | 0.61% |
| Dec 2025 | 64% | 19.2% | 10.8% | 2.5% | 1% | 1.1% | 0.76% | 0.62% |
| Jan 2026 | 67.8% | 16.6% | 10% | 2.2% | 1% | 0.81% | 0.92% | 0.66% |
| Feb 2026 | 69.6% | 13.9% | 10% | 2.7% | 1.4% | 0.83% | 0.83% | 0.68% |
| Mar 2026 | 66.7% | 16.3% | 11.2% | 2.6% | 1.1% | 0.65% | 0.65% | 0.65% |
| Apr 2026 | 62.1% | 18.6% | 13.5% | 2.5% | 1.2% | 0.74% | 0.61% | 0.74% |
| May 2026 | 67% | 16.4% | 11.5% | 2.2% | 1% | 0.8% | 0.53% | 0.65% |
| Jun 2026 | 63.3% | 18.9% | 11.2% | 3% | 1.3% | 1% | 0.62% | 0.62% |
| Jul 2026 | 66.9% | 16.4% | 10% | 3.2% | 1.1% | 0.97% | 0.8% | 0.65% |
| Aug 2026 | 59.7% | 21.8% | 11.6% | 2.9% | 1.1% | 1.2% | 0.87% | 0.87% |
| Sep 2026 | 66.1% | 16.2% | 11.7% | 2.6% | 1% | 0.96% | 0.79% | 0.64% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.1% | 60.5K | +22.2% | +6.5 points | |
| 2, held 2nd | 16.2% | 14.8K | -18.2% | -5.6 points | |
| 3, held 3rd | 11.7% | 10.7K | +11.3% | +0.1 points | |
| 4, held 4th | 2.6% | 2.4K | 0% | -0.3 points | |
| 5, moved from 6th to 5th | 1% | 930 | 0% | -0.1 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 0.96% | 880 | -12% | -0.2 pointsmoved from 5th to 6th | |
| 7, moved from 8th to 7th | 0.79% | 720 | 0% | -0.1 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 0.64% | 590 | -18.1% | -0.2 pointsmoved from 7th to 8th |
1.
Drupal66.1%
Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +6.5 points.
2.
Sophi16.2%
Held 2nd. 14.8K estimated branded searches, -18.2% vs prior month. Share -5.6 points.
3.
Ghost11.7%
Held 3rd. 10.7K estimated branded searches, +11.3% vs prior month. Share +0.1 points.
2.6%
Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share -0.3 points.
5.
Arc XP1%
Moved from 6th to 5th. 930 estimated branded searches, 0% vs prior month. Share -0.1 points.
6.
Quintype0.96%
Moved from 5th to 6th. 880 estimated branded searches, -12% vs prior month. Share -0.2 points.
7.
Pugpig0.79%
Moved from 8th to 7th. 720 estimated branded searches, 0% vs prior month. Share -0.1 points.
8.
Newspack0.64%
Moved from 7th to 8th. 590 estimated branded searches, -18.1% vs prior month. Share -0.2 points.
Compare search popularity between Drupal and its closest rivals
Every comparison with Drupal
16 comparisons
How has branded search demand for Drupal changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Drupal worldwide fell from 90.5K to 60.5K.
- Across the 12 months ending September 2026, Drupal’s share of searches among news publishing platforms worldwide decreased from 67% to 66.1%.
- Across the 12 months ending September 2026, Drupal’s share of searches among news publishing platforms worldwide peaked at 69.6% in February 2026 and was lowest at 59.7% in August 2026.
How did search popularity change for news publishing platforms worldwide in September 2026?
6 changes
In September 2026, Drupal gained share of searches among news publishing platforms worldwide, from 59.7% to 66.1%.
In September 2026, Sophi lost share of searches among news publishing platforms worldwide, from 21.8% to 16.2%.
In September 2026, Arc XP rose from 6th to 5th among news publishing platforms worldwide.
In September 2026, Pugpig rose from 8th to 7th among news publishing platforms worldwide.
In September 2026, Newspack fell from 7th to 8th among news publishing platforms worldwide.
In September 2026, Quintype fell from 5th to 6th among news publishing platforms worldwide.
How are Drupal’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Drupal’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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Where does Drupal compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Content management systems | 4th of 10 | 1.3% | Show ranking |
| News publishing platforms | 1st of 8 | 66.1% | Shown above |
Is Drupal your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.