Brandwave

How popular isDrupal in search?

In August 2026, there were an estimated 49.5K branded searches for Drupal worldwide which is down 45.3% over the last 11 months. Drupal holds 3.2% estimated Share of Search among content management systems worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. WordPress89.6%
  2. Drupal3.2%
  3. Contentful3%
  4. Joomla2.6%
  5. Sanity1.5%
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Where does Drupal compete?

Drupal is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Content management systems2nd of 53.2%Shown below
CMS platforms2nd of 63.3%Show ranking

Which content management systems compete with Drupal?

Drupal against content management systems worldwide, by month

Share of Search by month for WordPress, Drupal, Contentful, Joomla. The figures are in the table below the chart.

View monthly share of search table
MonthWordPressDrupalContentfulJoomlaSanity
Oct 202590.5%3.4%2.5%2.8%0.72%
Nov 202590.6%3.4%2.5%2.8%0.75%
Dec 202591.1%2.8%2.5%2.8%0.75%
Jan 202690.1%3.3%3%2.7%0.9%
Feb 202690.3%3.3%2.6%2.7%1.1%
Mar 202689.1%3.3%3.1%3.3%1.3%
Apr 202690.6%2.7%2.6%2.7%1.3%
May 202688.7%4%3.1%2.7%1.6%
Jun 202687.7%3.2%4.4%3.2%1.5%
Jul 202688.1%3.9%3.1%3.2%1.8%
Aug 202689.6%3.2%3%2.6%1.5%
Sep 2026—————
  1. 1.WordPress

    89.6%

    Held 1st. 1.4M estimated branded searches, +0.65% vs prior month. Share +1.5 points.

  2. 2.Drupal

    3.2%

    Held 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.7 points.

  3. Moved from 4th to 3rd. 47K estimated branded searches, -3.7% vs prior month. Share -0.1 points.

  4. 4.Joomla

    2.6%

    Moved from 3rd to 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.5 points.

  5. 5.Sanity

    1.5%

    Held 5th. 23.5K estimated branded searches, -14.9% vs prior month. Share -0.2 points.

Compare search popularity between Drupal and its closest rivals

How has branded search demand for Drupal changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Drupal worldwide fell from 90.5K to 49.5K.
  • Across the 11 months ending August 2026, Drupal’s estimated Share of Search among content management systems worldwide peaked at 4% in May 2026 and was lowest at 2.7% in April 2026.

How did search popularity change for content management systems worldwide in August 2026?

  1. In August 2026, WordPress gained estimated Share of Search among content management systems worldwide, from 88.1% to 89.6%.

  2. In August 2026, Drupal lost estimated Share of Search among content management systems worldwide, from 3.9% to 3.2%.

  3. In August 2026, Joomla lost estimated Share of Search among content management systems worldwide, from 3.2% to 2.6%.

  4. In August 2026, Contentful rose from 4th to 3rd among content management systems worldwide.

  5. Estimated monthly branded searches for Sanity worldwide rose 23.7% over 11 measured months, from 19K to 23.5K in August 2026.

How is Drupal measured?

Brandwave collects information about searches that people make online using Drupal’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • drupal

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How the Brand Demand Index is measured

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Is Drupal your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.