How popular isDAT One?
In September 2026, people searched for DAT One by name about 60,200 times worldwide, about the same as the previous year. These searches made up 27.9% of all global freight marketplace searches, placing DAT One second out of eight marketplaces. When we asked both ChatGPT and Google AI Overviews about freight marketplaces, DAT One appeared in three of the five answers and was the most recommended of the eight.
DAT One is the second most searched of 8 competitors and the most recommended in AI answers.
uShipShare of searches 34.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 5th
DAT OneShare of searches 27.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
Uber FreightShare of searches 18.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
TruckstopShare of searches 6.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
FreightosShare of searches 5.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Follow DAT One and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top freight marketplaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, DAT One was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. DAT One is the most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- DAT One1st
- Freightos2nd
- Uber Freight3rd
- Truckstop4th
- uShip5th
Loadsmart6th
Flock Freight–
Convoy–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Uber Freight5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- uShip4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Freightos4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- DAT One3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Truckstop3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Loadsmart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Flock Freight0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Convoy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about freight marketplaces
5 answers
Asked ChatGPT
“Which freight marketplace should I use?”
Asked ChatGPT
“What are the best freight marketplaces?”
Asked ChatGPT
“What's the best freight marketplace for shipping freight across the country?”
Searched Google, AI Overview
“freight marketplaces”
Searched Google, AI Overview
“online freight marketplace”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which freight marketplaces compete with DAT One?
Share of searches by month for uShip, DAT One, Uber Freight, Truckstop, Freightos, Flock Freight. The figures are in the table below the chart.
View monthly share of searches table
| Month | uShip | DAT One | Uber Freight | Truckstop | Freightos | Flock Freight | Loadsmart | Convoy |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.8% | 27.5% | 18.5% | 7% | 5.5% | 3.7% | 1.3% | 2.6% |
| Nov 2025 | 29.9% | 29.8% | 20% | 7.1% | 6% | 3.3% | 1.2% | 2.8% |
| Dec 2025 | 36% | 29.3% | 16.1% | 6.1% | 5.9% | 3.2% | 1.2% | 2.3% |
| Jan 2026 | 34.5% | 31.5% | 15.4% | 6.7% | 5.6% | 3.1% | 1.4% | 1.8% |
| Feb 2026 | 31.3% | 31.1% | 17.1% | 7% | 6.3% | 3.4% | 1.9% | 2% |
| Mar 2026 | 37% | 27.7% | 16.6% | 6.3% | 6.1% | 2.7% | 1.8% | 1.9% |
| Apr 2026 | 37.5% | 28% | 16.8% | 6.3% | 5% | 3.4% | 1.5% | 1.6% |
| May 2026 | 33.9% | 27.5% | 18.5% | 7% | 5.5% | 3.7% | 1.6% | 2.2% |
| Jun 2026 | 33.3% | 29.8% | 18.3% | 6.1% | 5.5% | 3.7% | 1.6% | 1.8% |
| Jul 2026 | 33.4% | 29.9% | 18.3% | 6.5% | 5.5% | 3.7% | 1.3% | 1.5% |
| Aug 2026 | 33.2% | 29.7% | 18.2% | 6.4% | 5.4% | 3.6% | 1.6% | 1.8% |
| Sep 2026 | 34.3% | 27.9% | 18.8% | 6.6% | 5.6% | 3.8% | 1.7% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.3% | 74K | 0% | +1.1 points | |
| 2, held 2nd | 27.9% | 60.2K | -9.1% | -1.8 points | |
| 3, held 3rd | 18.8% | 40.5K | 0% | +0.6 points | |
| 4, held 4th | 6.6% | 14.3K | 0% | +0.2 points | |
| 5, held 5th | 5.6% | 12.1K | 0% | +0.2 points | |
| 6, held 6th | 3.8% | 8.1K | 0% | +0.1 points | |
| 7, moved from 8th to 7th | 1.7% | 3.6K | 0% | +0.1 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 1.3% | 2.8K | -29.5% | -0.5 pointsmoved from 7th to 8th |
1.
uShip34.3%
Held 1st. 74K estimated branded searches, 0% vs prior month. Share +1.1 points.
2.
DAT One27.9%
Held 2nd. 60.2K estimated branded searches, -9.1% vs prior month. Share -1.8 points.
18.8%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share +0.6 points.
6.6%
Held 4th. 14.3K estimated branded searches, 0% vs prior month. Share +0.2 points.
5.6%
Held 5th. 12.1K estimated branded searches, 0% vs prior month. Share +0.2 points.
3.8%
Held 6th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.
1.7%
Moved from 8th to 7th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
Convoy1.3%
Moved from 7th to 8th. 2.8K estimated branded searches, -29.5% vs prior month. Share -0.5 points.
Compare popularity between DAT One and its closest rivals
Every comparison with DAT One
11 comparisons
How has branded search demand for DAT One changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for DAT One worldwide held steady at 60.2K.
- Across the 12 months ending September 2026, DAT One’s share of searches among freight marketplaces worldwide peaked at 31.5% in January 2026 and was lowest at 27.5% in October 2025.
How did search popularity change for freight marketplaces worldwide in September 2026?
5 changes
In September 2026, uShip gained share of searches among freight marketplaces worldwide, from 33.2% to 34.3%.
In September 2026, Uber Freight gained share of searches among freight marketplaces worldwide, from 18.2% to 18.8%.
In September 2026, DAT One lost share of searches among freight marketplaces worldwide, from 29.7% to 27.9%.
In September 2026, Loadsmart rose from 8th to 7th among freight marketplaces worldwide.
In September 2026, Convoy fell from 7th to 8th among freight marketplaces worldwide.
How are DAT One’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using DAT One’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- dat load board
- dat one
Do you work for DAT One? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does DAT One compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Freight booking platforms | 2nd of 9 | 24.5% | Show ranking |
| Freight marketplaces | 2nd of 8 | 27.9% | Shown above |
Is DAT One your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.