Brandwave

Freight marketplaces:Which brands are most popular in search?

In August 2026, Convoy was the most searched among freight marketplaces worldwide, with an estimated 110K branded searches and 67.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Convoy67.7%
  2. Uber Freight24.9%
  3. Flock Freight5%
  4. Loadsmart2.2%
  5. Emerge0.24%

Follow freight marketplaces and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare the marketplaces shippers book freight on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among freight marketplaces worldwide, by month

Share of Search by month for Convoy, Uber Freight, Flock Freight, Loadsmart. The figures are in the table below the chart.

View monthly share of search table
MonthConvoyUber FreightFlock FreightLoadsmartEmerge
Oct 202572.2%21.7%4.3%1.6%0.26%
Nov 202572.9%21.9%3.6%1.3%0.32%
Dec 202572.1%21.7%4.3%1.6%0.31%
Jan 202679.3%15.9%3.2%1.4%0.19%
Feb 202675.5%18.5%3.7%2%0.27%
Mar 202672.2%21.7%3.5%2.4%0.26%
Apr 202672%21.6%4.3%1.9%0.17%
May 202672%21.6%4.3%1.9%0.21%
Jun 202667.7%24.9%5%2.2%0.24%
Jul 202667.9%25%5%1.8%0.24%
Aug 202667.7%24.9%5%2.2%0.24%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Convoy

    67.7%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.

  2. 2.Uber Freight

    24.9%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Loadsmart

    2.2%

    Held 4th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.4 points.

  5. 5.Emerge

    0.24%

    Held 5th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among freight marketplaces worldwide?

In August 2026, Convoy was the most searched among freight marketplaces worldwide, with an estimated 110K branded searches and 67.7% estimated Share of Search within this set. Uber Freight is in 2nd place, 42.7 percentage points behind at 24.9% Share of Search.

Global freight marketplaces, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Convoy72.2% → 67.7%79.3%Jan 202667.7%Jun 20261st
Uber Freight21.7% → 24.9%25%Jul 202615.9%Jan 20262nd
Flock Freight4.3% → 5%5%Jul 20263.2%Jan 20263rd
Loadsmart1.6% → 2.2%2.4%Mar 20261.3%Nov 20254th
Emerge0.26% → 0.24%0.32%Nov 20250.17%Apr 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Convoy’s estimated Share of Search among freight marketplaces worldwide decreased from 72.2% to 67.7%.
  • Across the 11 months ending August 2026, Uber Freight’s estimated Share of Search among freight marketplaces worldwide increased from 21.7% to 24.9%.
  • Across the 11 months ending August 2026, Flock Freight’s estimated Share of Search among freight marketplaces worldwide increased from 4.3% to 5%.
  • Across the 11 months ending August 2026, Loadsmart’s estimated Share of Search among freight marketplaces worldwide increased from 1.6% to 2.2%.
  • Across the 11 months ending August 2026, Convoy’s estimated Share of Search among freight marketplaces worldwide peaked at 79.3% in January 2026 and was lowest at 67.7% in June 2026.
  • Across the 11 months ending August 2026, Uber Freight’s estimated Share of Search among freight marketplaces worldwide peaked at 25% in July 2026 and was lowest at 15.9% in January 2026.
  • Across the 11 months ending August 2026, Flock Freight’s estimated Share of Search among freight marketplaces worldwide peaked at 5% in July 2026 and was lowest at 3.2% in January 2026.
  • Across the 11 months ending August 2026, Loadsmart’s estimated Share of Search among freight marketplaces worldwide peaked at 2.4% in March 2026 and was lowest at 1.3% in November 2025.
  • Across the 11 months ending August 2026, Emerge held steady: its estimated Share of Search among freight marketplaces worldwide moved less than 0.5 percentage points.

How did search popularity change for freight marketplaces worldwide in August 2026?

  1. Estimated monthly branded searches for Loadsmart worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.

  2. Estimated monthly branded searches for Emerge worldwide fell 18.8% over 11 measured months, from 480 to 390 in August 2026.

  3. Estimated monthly branded searches for Convoy worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.