Freight marketplaces:Which brands are most popular in search?
In August 2026, Convoy was the most searched among freight marketplaces worldwide, with an estimated 110K branded searches and 67.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
- Convoy67.7%
- Uber Freight24.9%
- Flock Freight5%
- Loadsmart2.2%
Emerge0.24%
Follow freight marketplaces and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the marketplaces shippers book freight on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Convoy, Uber Freight, Flock Freight, Loadsmart. The figures are in the table below the chart.
View monthly share of search table
| Month | Convoy | Uber Freight | Flock Freight | Loadsmart | Emerge |
|---|---|---|---|---|---|
| Oct 2025 | 72.2% | 21.7% | 4.3% | 1.6% | 0.26% |
| Nov 2025 | 72.9% | 21.9% | 3.6% | 1.3% | 0.32% |
| Dec 2025 | 72.1% | 21.7% | 4.3% | 1.6% | 0.31% |
| Jan 2026 | 79.3% | 15.9% | 3.2% | 1.4% | 0.19% |
| Feb 2026 | 75.5% | 18.5% | 3.7% | 2% | 0.27% |
| Mar 2026 | 72.2% | 21.7% | 3.5% | 2.4% | 0.26% |
| Apr 2026 | 72% | 21.6% | 4.3% | 1.9% | 0.17% |
| May 2026 | 72% | 21.6% | 4.3% | 1.9% | 0.21% |
| Jun 2026 | 67.7% | 24.9% | 5% | 2.2% | 0.24% |
| Jul 2026 | 67.9% | 25% | 5% | 1.8% | 0.24% |
| Aug 2026 | 67.7% | 24.9% | 5% | 2.2% | 0.24% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 67.7% | 110K | 0% | -0.3 points | |
| 2, held 2nd | 24.9% | 40.5K | 0% | -0.1 points | |
| 3, held 3rd | 5% | 8.1K | 0% | 0 points | |
| 4, held 4th | 2.2% | 3.6K | +24.1% | +0.4 points | |
| 5, held 5th | 0.24% | 390 | 0% | 0 points |
1.Convoy
67.7%
Held 1st. 110K estimated branded searches, 0% vs prior month. Share -0.3 points.
24.9%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
5%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.
2.2%
Held 4th. 3.6K estimated branded searches, +24.1% vs prior month. Share +0.4 points.
5.
Emerge0.24%
Held 5th. 390 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between leading brands
- Convoy vs Uber Freight: compare search popularity
- Convoy vs Flock Freight: compare search popularity
- Convoy vs Loadsmart: compare search popularity
- Uber Freight vs Flock Freight: compare search popularity
- Uber Freight vs Loadsmart: compare search popularity
- Flock Freight vs Loadsmart: compare search popularity
- Compare any of these brands
Which brand is most popular in search among freight marketplaces worldwide?
5 brands
In August 2026, Convoy was the most searched among freight marketplaces worldwide, with an estimated 110K branded searches and 67.7% estimated Share of Search within this set. Uber Freight is in 2nd place, 42.7 percentage points behind at 24.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Convoy | 72.2% → 67.7% | 79.3%Jan 2026 | 67.7%Jun 2026 | 1st |
| Uber Freight | 21.7% → 24.9% | 25%Jul 2026 | 15.9%Jan 2026 | 2nd |
| Flock Freight | 4.3% → 5% | 5%Jul 2026 | 3.2%Jan 2026 | 3rd |
| Loadsmart | 1.6% → 2.2% | 2.4%Mar 2026 | 1.3%Nov 2025 | 4th |
| 0.26% → 0.24% | 0.32%Nov 2025 | 0.17%Apr 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Convoy’s estimated Share of Search among freight marketplaces worldwide decreased from 72.2% to 67.7%.
- Across the 11 months ending August 2026, Uber Freight’s estimated Share of Search among freight marketplaces worldwide increased from 21.7% to 24.9%.
- Across the 11 months ending August 2026, Flock Freight’s estimated Share of Search among freight marketplaces worldwide increased from 4.3% to 5%.
- Across the 11 months ending August 2026, Loadsmart’s estimated Share of Search among freight marketplaces worldwide increased from 1.6% to 2.2%.
- Across the 11 months ending August 2026, Convoy’s estimated Share of Search among freight marketplaces worldwide peaked at 79.3% in January 2026 and was lowest at 67.7% in June 2026.
- Across the 11 months ending August 2026, Uber Freight’s estimated Share of Search among freight marketplaces worldwide peaked at 25% in July 2026 and was lowest at 15.9% in January 2026.
- Across the 11 months ending August 2026, Flock Freight’s estimated Share of Search among freight marketplaces worldwide peaked at 5% in July 2026 and was lowest at 3.2% in January 2026.
- Across the 11 months ending August 2026, Loadsmart’s estimated Share of Search among freight marketplaces worldwide peaked at 2.4% in March 2026 and was lowest at 1.3% in November 2025.
- Across the 11 months ending August 2026, Emerge held steady: its estimated Share of Search among freight marketplaces worldwide moved less than 0.5 percentage points.
How did search popularity change for freight marketplaces worldwide in August 2026?
3 changes
Estimated monthly branded searches for Loadsmart worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.

Estimated monthly branded searches for Emerge worldwide fell 18.8% over 11 measured months, from 480 to 390 in August 2026.
Estimated monthly branded searches for Convoy worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.