Brandwave

How popular isCrowdStrike in search?

In August 2026, there were an estimated 271K branded searches for CrowdStrike worldwide which is down 17.1% over the last 11 months. CrowdStrike holds 51.9% estimated Share of Search among endpoint detection platforms worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CrowdStrike51.9%
  2. SentinelOne17.9%
  3. Microsoft Defender17.3%
  4. Trellix6.3%
  5. Carbon Black5.2%
  6. Cybereason1.3%
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Which endpoint detection platforms compete with CrowdStrike?

CrowdStrike against endpoint detection platforms worldwide, by month

Share of Search by month for CrowdStrike, SentinelOne, Microsoft Defender, Trellix, Carbon Black. The figures are in the table below the chart.

View monthly share of search table
MonthCrowdStrikeSentinelOneMicrosoft DefenderTrellixCarbon BlackCybereason
Oct 202550.9%17.7%17.1%6.3%5.1%2.8%
Nov 202549.8%17.5%16.8%7.5%6.1%2.2%
Dec 202546.6%19.7%19%6.9%5.7%2.1%
Jan 202649.2%17.1%19.9%6%6%1.8%
Feb 202651.7%17.9%17.2%6.3%5.1%1.9%
Mar 202653.2%18.5%14.7%6.6%5.4%1.6%
Apr 202651.1%17.7%17%7.6%5.1%1.5%
May 202649.4%17%16.4%10.9%4.9%1.5%
Jun 202653.7%18.4%14.5%6.5%5.3%1.6%
Jul 202653.6%18.4%14.5%6.5%5.3%1.6%
Aug 202651.9%17.9%17.3%6.3%5.2%1.3%
Sep 2026——————

  1. 1.CrowdStrike

    51.9%

    Held 1st. 271K estimated branded searches, -0.5% vs prior month. Share -1.6 points.

  2. 2.SentinelOne

    17.9%

    Held 2nd. 93.7K estimated branded searches, -0.12% vs prior month. Share -0.5 points.

  3. 3.Microsoft Defender

    17.3%

    Held 3rd. 90.5K estimated branded searches, +22.3% vs prior month. Share +2.8 points.

  4. 4.Trellix

    6.3%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Carbon Black

    5.2%

    Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  6. 6.Cybereason

    1.3%

    Held 6th. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.3 points.

Compare search popularity between CrowdStrike and its closest rivals

How has branded search demand for CrowdStrike changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CrowdStrike worldwide fell from 327K to 271K.
  • Across the 11 months ending August 2026, CrowdStrike’s estimated Share of Search among endpoint detection platforms worldwide increased from 50.9% to 51.9%.
  • Across the 11 months ending August 2026, CrowdStrike’s estimated Share of Search among endpoint detection platforms worldwide peaked at 53.7% in June 2026 and was lowest at 46.6% in December 2025.

How did search popularity change for endpoint detection platforms worldwide in August 2026?

  1. In August 2026, Microsoft Defender gained estimated Share of Search among endpoint detection platforms worldwide, from 14.5% to 17.3%.

  2. In August 2026, CrowdStrike lost estimated Share of Search among endpoint detection platforms worldwide, from 53.6% to 51.9%.

  3. Estimated monthly branded searches for Cybereason worldwide fell 63.5% over 11 measured months, from 18.1K to 6.6K in August 2026.

  4. Estimated monthly branded searches for Trellix worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

  5. Estimated monthly branded searches for Carbon Black worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

  6. Estimated monthly branded searches for SentinelOne worldwide fell 17.7% over 11 measured months, from 114K to 93.7K in August 2026.

Where does CrowdStrike compete?

CrowdStrike is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Endpoint security platforms3rd of 513.5%Show ranking
Endpoint security software2nd of 620.7%Show ranking
Threat intelligence platforms1st of 648.1%Show ranking
Endpoint detection platforms1st of 651.9%Shown above
Managed detection and response platforms1st of 563.2%Show ranking

How is CrowdStrike measured?

Brandwave collects information about searches that people make online using CrowdStrike’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • antivirus crowdstrike
  • crowdstrike
  • crowdstrike antivirus
  • crowdstrike app
  • crowdstrike com
  • crowdstrike endpoint security
  • crowdstrike falcon
  • crowdstrike software
  • endpoint security crowdstrike

Do you work for CrowdStrike? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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