Brandwave

How popular isCrowdStrike in search?

In August 2026, there were an estimated 271K branded searches for CrowdStrike worldwide which is down 17.1% over the last 11 months. CrowdStrike holds 63.2% estimated Share of Search among managed detection and response platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. CrowdStrike63.2%
  2. Arctic Wolf21.1%
  3. Huntress14.1%
  4. Red Canary1.5%
  5. Expel0.04%
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Which managed detection and response platforms compete with CrowdStrike?

CrowdStrike against managed detection and response platforms worldwide, by month

Share of Search by month for CrowdStrike, Arctic Wolf, Huntress. The figures are in the table below the chart.

View monthly share of search table
MonthCrowdStrikeArctic WolfHuntressRed CanaryExpel
Oct 202562.8%21.1%14.2%1.9%0.05%
Nov 202558.2%23.9%16.1%1.8%0.04%
Dec 202555.4%27.4%15.1%2%0.04%
Jan 202658.6%23.7%15.9%1.7%0.04%
Feb 202660.4%24.4%13.4%1.8%0.04%
Mar 202664.7%21.7%12%1.6%0.04%
Apr 202662.8%20.9%14%2.3%0.05%
May 202658.7%23.6%15.9%1.7%0.04%
Jun 202661.3%20.3%16.6%1.8%0.05%
Jul 202663.8%17.3%17.3%1.5%0.04%
Aug 202663.2%21.1%14.1%1.5%0.04%
Sep 2026—————

  1. 1.CrowdStrike

    63.2%

    Held 1st. 271K estimated branded searches, -0.5% vs prior month. Share -0.6 points.

  2. 2.Arctic Wolf

    21.1%

    Held 2nd. 90.5K estimated branded searches, +22.3% vs prior month. Share +3.8 points.

  3. 3.Huntress

    14.1%

    Held 3rd. 60.5K estimated branded searches, -18.2% vs prior month. Share -3.2 points.

  4. 4.Red Canary

    1.5%

    Held 4th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Expel

    0.04%

    Held 5th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between CrowdStrike and its closest rivals

How has branded search demand for CrowdStrike changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for CrowdStrike worldwide fell from 327K to 271K.
  • Across the 11 months ending August 2026, CrowdStrike’s estimated Share of Search among managed detection and response platforms worldwide peaked at 64.7% in March 2026 and was lowest at 55.4% in December 2025.

How did search popularity change for managed detection and response platforms worldwide in August 2026?

  1. In August 2026, Arctic Wolf gained estimated Share of Search among managed detection and response platforms worldwide, from 17.3% to 21.1%.

  2. In August 2026, Huntress lost estimated Share of Search among managed detection and response platforms worldwide, from 17.3% to 14.1%.

  3. In August 2026, CrowdStrike lost estimated Share of Search among managed detection and response platforms worldwide, from 63.8% to 63.2%.

  4. Estimated monthly branded searches for Expel worldwide fell 34.6% over 11 measured months, from 260 to 170 in August 2026.

  5. Estimated monthly branded searches for Red Canary worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026.

Where does CrowdStrike compete?

CrowdStrike is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Endpoint security platforms3rd of 513.5%Show ranking
Endpoint security software2nd of 620.7%Show ranking
Threat intelligence platforms1st of 648.1%Show ranking
Endpoint detection platforms1st of 651.9%Show ranking
Managed detection and response platforms1st of 563.2%Shown above

How is CrowdStrike measured?

Brandwave collects information about searches that people make online using CrowdStrike’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

9 branded search terms

  • antivirus crowdstrike
  • crowdstrike
  • crowdstrike antivirus
  • crowdstrike app
  • crowdstrike com
  • crowdstrike endpoint security
  • crowdstrike falcon
  • crowdstrike software
  • endpoint security crowdstrike

Do you work for CrowdStrike? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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