Brandwave

How popular isBenQ?

In September 2026, people searched for BenQ by name about 242,000 times worldwide, an 11% decrease from the previous year. These searches made up 1.5% of all global external monitor brand searches, placing BenQ fourth out of six brands. When we asked both ChatGPT and Google AI Overviews about external monitor brands, BenQ appeared in three of the five answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

BenQ is the fourth most searched of 6 competitors and the fourth most recommended in AI answers.

  1. LenovoShare of searches 52.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  2. DellShare of searches 25.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. ASUSShare of searches 20.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. BenQShare of searches 1.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  5. LGShare of searches 0.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

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Top external monitor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BenQ was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. BenQ is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dell1st
  2. LG2nd
  3. ASUS3rd
  4. BenQ4th
  5. HP5th
  6. Lenovo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dell4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ASUS4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BenQ3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LG3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HP2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Lenovo1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about external monitor brands

5 answers

  • Asked ChatGPT

    “Which external monitor brand should I buy?”

    1. 1Dell
    2. 2LG
    3. 3ASUS

  • Asked ChatGPT

    “What are the best external monitor brands?”

    1. 1Dell
    2. 2LG
    3. 3ASUS
    4. 4BenQ
    5. 5HP

  • Asked ChatGPT

    “What's the best external monitor brand for a desktop setup?”

    1. 1Dell
    2. 2ASUS
    3. 3LG
    4. 4BenQ

  • Searched Google, AI Overview

    “best computer monitor”

    1. 1ASUS
    2. 2Dell
    3. 3HP
    4. 4BenQ

  • Searched Google, AI Overview

    “monitor for laptop”

    1. 1Lenovo

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which external monitor brands compete with BenQ?

BenQ against external monitor brands worldwide, by month

Share of searches by month for Lenovo, Dell, ASUS, BenQ. The figures are in the table below the chart.

View monthly share of searches table
MonthLenovoDellASUSBenQLGHP
Oct 202549.7%28.5%19.8%1.8%0.24%<0.01%
Nov 202551.1%29.4%17.7%1.6%0.26%<0.01%
Dec 202550%27.7%20.2%1.8%0.24%<0.01%
Jan 202650.2%28.2%19.6%1.8%0.24%<0.01%
Feb 202647.9%27.3%22.9%1.7%0.28%<0.01%
Mar 202650.8%27.3%19.9%1.8%0.24%<0.01%
Apr 202649.9%28.5%19.5%1.8%0.29%<0.01%
May 202648%31.2%18.8%1.7%0.28%<0.01%
Jun 202649.9%27.9%20.5%1.5%0.25%<0.01%
Jul 202655.1%25.4%17.6%1.6%0.26%<0.01%
Aug 202653.9%24.8%19.7%1.5%0.24%<0.01%
Sep 202652.2%25.7%20.4%1.5%0.2%<0.01%

  1. 1.Lenovo

    52.2%

    Held 1st. 4.7M estimated branded searches, -6.5% vs prior month. Share -1.7 points.

  2. 2.Dell

    25.7%

    Held 2nd. 2.3M estimated branded searches, 0% vs prior month. Share +0.9 points.

  3. 3.ASUS

    20.4%

    Held 3rd. 1.8M estimated branded searches, 0% vs prior month. Share +0.7 points.

  4. 4.BenQ

    1.5%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.LG

    0.2%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share 0 points.

  6. 6.HP

    <0.01%

    Held 6th. 390 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between BenQ and its closest rivals

Every comparison with BenQ

30 comparisons

How has branded search demand for BenQ changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for BenQ worldwide fell from 272K to 242K.
  • Across the 12 months ending September 2026, BenQ’s share of searches among external monitor brands worldwide held steady, from 1.8% to 1.5%.

How did search popularity change for external monitor brands worldwide in September 2026?

6 changes

  1. In September 2026, Dell gained share of searches among external monitor brands worldwide, from 24.8% to 25.7%.

  2. In September 2026, ASUS gained share of searches among external monitor brands worldwide, from 19.7% to 20.4%.

  3. In September 2026, Lenovo lost share of searches among external monitor brands worldwide, from 53.9% to 52.2%.

  4. Estimated monthly branded searches for HP worldwide rose 21.9% over 12 measured months, from 320 to 390 in September 2026.

  5. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

  6. Estimated monthly branded searches for BenQ worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How are BenQ’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BenQ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • benq
  • benq monitor
  • benq projector

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How the Brand Demand Index is measured

Where does BenQ compete?

BenQ is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Desk lamp brands3rd of 70.96%Show ranking
External monitor brands4th of 61.5%Shown above
Projector brands7th of 92.8%Show ranking
Computer monitor brands4th of 65.2%Show ranking
Home theater projector brands3rd of 64.8%Show ranking
Portable projector brands3rd of 59.9%Show ranking
Short throw projector brands4th of 58.2%Show ranking
Monitor calibrator brands1st of 678.1%Show ranking
Laser projector brands2nd of 1017.7%Show ranking
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Is BenQ your brand?

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