Brandwave

How popular isBenQ?

In September 2026, people searched for BenQ by name about 242,000 times worldwide, an 11% decrease from the previous year. These searches made up 8.2% of all global short throw projector brand searches, placing BenQ fourth out of five brands. When we asked both ChatGPT and Google AI Overviews about short throw projector brands, BenQ appeared in four of the five answers and was the third most recommended of the five.

Search and AI answers in September 2026

BenQ is the fourth most searched of 5 competitors and the third most recommended in AI answers.

  1. EpsonShare of searches 40.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. HisenseShare of searches 40.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. SamsungShare of searches 9.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. BenQShare of searches 8.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  5. LGShare of searches 1.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top short throw projector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BenQ was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. BenQ is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hisense1st
  2. Epson2nd
  3. BenQ3rd
  4. Samsung–
  5. LG–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Hisense5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Epson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BenQ4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about short throw projector brands

5 answers
  • Asked ChatGPT

    “Which short throw projector brand should I buy?”

    1. 1Hisense
    2. 2Epson
    3. 3BenQ
  • Asked ChatGPT

    “What are the best short throw projector brands?”

    1. 1Epson
    2. 2Hisense
    3. 3BenQ
  • Asked ChatGPT

    “What's the best short throw projector brand for home theatre?”

    1. 1Hisense
    2. 2Epson
  • Searched Google, AI Overview

    “best short throw projector”

    1. 1BenQ
    2. 2Hisense
  • Searched Google, AI Overview

    “home cinema projector”

    1. 1Hisense
    2. 2Epson
    3. 3BenQ

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which short throw projector brands compete with BenQ?

BenQ against short throw projector brands worldwide, by month

Share of searches by month for Epson, Hisense, Samsung, BenQ. The figures are in the table below the chart.

View monthly share of searches table
MonthEpsonHisenseSamsungBenQLG
Oct 202536.7%44.9%8.2%9%1.2%
Nov 202532.8%48.8%9%8.1%1.3%
Dec 202536.7%44.9%8.2%9%1.2%
Jan 202641.5%41.5%7.6%8.3%1.1%
Feb 202640.1%40.1%10.5%8%1.3%
Mar 202639.4%39.4%10.3%9.7%1.3%
Apr 202640.7%40.7%9.1%8.2%1.3%
May 202637.3%45.6%8.3%7.5%1.2%
Jun 202634%50.5%7.6%6.8%1.1%
Jul 202636.8%45%9.6%7.4%1.2%
Aug 202640.1%40.1%10.5%8%1.3%
Sep 202640.8%40.8%9.1%8.2%1.1%
  1. 1.Epson

    40.8%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.Hisense

    40.8%

    Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +0.7 points.

  3. 3.Samsung

    9.1%

    Held 3rd. 151K estimated branded searches, -14.2% vs prior month. Share -1.3 points.

  4. 4.BenQ

    8.2%

    Held 4th. 135K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.LG

    1.1%

    Held 5th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.2 points.

Compare popularity between BenQ and its closest rivals

Every comparison with BenQ

30 comparisons

How has branded search demand for BenQ changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for BenQ worldwide fell from 272K to 242K.
  • Across the 12 months ending September 2026, BenQ’s share of searches among short throw projector brands worldwide decreased from 9% to 8.2%.
  • Across the 12 months ending September 2026, BenQ’s share of searches among short throw projector brands worldwide peaked at 9.7% in March 2026 and was lowest at 6.8% in June 2026.
  • Across the 12 months ending September 2026, BenQ fell from 3rd to 4th among short throw projector brands worldwide.

How did search popularity change for short throw projector brands worldwide in September 2026?

5 changes
  1. In September 2026, Epson gained share of searches among short throw projector brands worldwide, from 40.1% to 40.8%.

  2. In September 2026, Hisense gained share of searches among short throw projector brands worldwide, from 40.1% to 40.8%.

  3. In September 2026, Samsung lost share of searches among short throw projector brands worldwide, from 10.5% to 9.1%.

  4. BenQ’s share of searches among short throw projector brands worldwide has gained ground for 3 months in a row, from 6.8% to 8.2% in September 2026.

  5. Estimated monthly branded searches for LG worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.

How are BenQ’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BenQ’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • benq
  • benq monitor
  • benq projector

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How the Brand Demand Index is measured

Where does BenQ compete?

BenQ is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Desk lamp brands3rd of 70.96%Show ranking
External monitor brands4th of 61.5%Show ranking
Projector brands7th of 92.8%Show ranking
Computer monitor brands4th of 65.2%Show ranking
Home theater projector brands3rd of 64.8%Show ranking
Portable projector brands3rd of 59.9%Show ranking
Short throw projector brands4th of 58.2%Shown above
Monitor calibrator brands1st of 678.1%Show ranking
Laser projector brands2nd of 1017.7%Show ranking
Creator with pink hair and a pink jacket

Is BenQ your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.