How popular isBadger Maps in search?
In August 2026, there were an estimated 5.5K branded searches for Badger Maps worldwide which is down 17.9% over the last 11 months. Badger Maps holds 26.3% estimated Share of Search among field sales software worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
SalesRabbit27%
Badger Maps26.3%
SPOTIO18.3%
Repsly17.2%
ForceManager6.2%
Map My Customers4.9%
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Which field sales software compete with Badger Maps?
Share of Search by month for SalesRabbit, Badger Maps, SPOTIO, Repsly, ForceManager, Map My Customers. The figures are in the table below the chart.
View monthly share of search table
| Month | SalesRabbit | Badger Maps | SPOTIO | Repsly | ForceManager | Map My Customers |
|---|---|---|---|---|---|---|
| Oct 2025 | 23.7% | 23.3% | 19.6% | 15.3% | 12.5% | 5.6% |
| Nov 2025 | 23.7% | 23.3% | 19.6% | 15.4% | 12.4% | 5.6% |
| Dec 2025 | 24.2% | 23.9% | 19.9% | 15.7% | 10.5% | 5.7% |
| Jan 2026 | 25% | 24.6% | 20.7% | 13.2% | 10.6% | 5.9% |
| Feb 2026 | 27.6% | 22.3% | 18.6% | 14.5% | 11.7% | 5.3% |
| Mar 2026 | 29.2% | 23.3% | 19.6% | 12.4% | 10% | 5.5% |
| Apr 2026 | 25.9% | 25.2% | 21.4% | 13.5% | 9% | 5% |
| May 2026 | 28.7% | 22.8% | 19.4% | 14.9% | 9.9% | 4.3% |
| Jun 2026 | 28.2% | 22.5% | 19.3% | 14.7% | 9.8% | 5.4% |
| Jul 2026 | 25.7% | 24.7% | 21.2% | 13.1% | 10.8% | 4.6% |
| Aug 2026 | 27% | 26.3% | 18.3% | 17.2% | 6.2% | 4.9% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 27% | 5.6K | -0.88% | +1.3 points | |
| 2, held 2nd | 26.3% | 5.5K | +0.55% | +1.6 points | |
| 3, held 3rd | 18.3% | 3.8K | -18.3% | -2.8 points | |
| 4, held 4th | 17.2% | 3.6K | +24.1% | +4.1 points | |
| 5, held 5th | 6.2% | 1.3K | -45.8% | -4.6 points | |
| 6, held 6th | 4.9% | 1K | +0.98% | +0.3 points |
27%
Held 1st. 5.6K estimated branded searches, -0.88% vs prior month. Share +1.3 points.
26.3%
Held 2nd. 5.5K estimated branded searches, +0.55% vs prior month. Share +1.6 points.
3.
SPOTIO18.3%
Held 3rd. 3.8K estimated branded searches, -18.3% vs prior month. Share -2.8 points.
4.
Repsly17.2%
Held 4th. 3.6K estimated branded searches, +24.1% vs prior month. Share +4.1 points.
6.2%
Held 5th. 1.3K estimated branded searches, -45.8% vs prior month. Share -4.6 points.
4.9%
Held 6th. 1K estimated branded searches, +0.98% vs prior month. Share +0.3 points.
Compare search popularity between Badger Maps and its closest rivals
How has branded search demand for Badger Maps changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Badger Maps worldwide fell from 6.7K to 5.5K.
- Across the 11 months ending August 2026, Badger Maps’ estimated Share of Search among field sales software worldwide increased from 23.3% to 26.3%.
- Across the 11 months ending August 2026, Badger Maps’ estimated Share of Search among field sales software worldwide peaked at 26.3% in August 2026 and was lowest at 22.3% in February 2026.
How did search popularity change for field sales software worldwide in August 2026?
6 changes

In August 2026, Repsly gained estimated Share of Search among field sales software worldwide, from 13.1% to 17.2%.

In August 2026, Badger Maps gained estimated Share of Search among field sales software worldwide, from 24.7% to 26.3%.

In August 2026, SalesRabbit gained estimated Share of Search among field sales software worldwide, from 25.7% to 27%.

In August 2026, ForceManager lost estimated Share of Search among field sales software worldwide, from 10.8% to 6.2%.

In August 2026, SPOTIO lost estimated Share of Search among field sales software worldwide, from 21.2% to 18.3%.

Estimated monthly branded searches for Map My Customers worldwide fell 36% over 11 measured months, from 1.6K to 1K in August 2026.
Where does Badger Maps compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Airbrush brands | 4th of 5 | 9.7% | Show ranking |
| Route optimisation platforms | 2nd of 5 | 22.6% | Show ranking |
| Field sales software | 2nd of 6 | 26.3% | Shown above |
| Field sales routing platforms | 2nd of 5 | 31% | Show ranking |
How is Badger Maps measured?
Brandwave collects information about searches that people make online using Badger Maps’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- badger maps
- badger maps app
- badger maps field sales
- badger maps sales route planner
- badgermapping com
- badgermaps
Do you work for Badger Maps? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Badger Maps your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.