Brandwave

Field sales routing platforms:Which brands are most popular in search?

In August 2026, SalesRabbit was the most searched among field sales routing platforms worldwide, with an estimated 5.6K branded searches and 31.7% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. SalesRabbit31.7%
  2. Badger Maps31%
  3. SPOTIO21.6%
  4. RepMove10%
  5. Map My Customers5.8%

Follow field sales routing platforms and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand in this set →

Share of SearchLeaderboard

Compare tools for mapping sales territories, planning visits and routing field sales teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among field sales routing platforms worldwide, by month

Share of Search by month for SalesRabbit, Badger Maps, SPOTIO, RepMove, Map My Customers. The figures are in the table below the chart.

View monthly share of search table
MonthSalesRabbitBadger MapsSPOTIORepMoveMap My Customers
Oct 202529.9%29.4%24.7%9%7.1%
Nov 202529.8%29.4%24.7%9.1%7%
Dec 202530.8%30.5%25.4%6%7.3%
Jan 202630.8%30.3%25.4%6.3%7.2%
Feb 202634.8%28.1%23.4%7.1%6.6%
Mar 202635.4%28.2%23.8%5.8%6.7%
Apr 202631.3%30.5%25.9%6.3%6%
May 202635.4%28.2%23.9%7.2%5.3%
Jun 202634.8%27.7%23.7%7.1%6.7%
Jul 202631.1%29.9%25.7%7.7%5.6%
Aug 202631.7%31%21.6%10%5.8%
Sep 2026—————

This month’s ranking, August 2026

  1. held 1st · 5.6K estimated branded searches · -0.88% vs prior month · +0.6 points

  2. held 2nd · 5.5K estimated branded searches · +0.55% vs prior month · +1 points

  3. 3.SPOTIO

    21.6%

    held 3rd · 3.8K estimated branded searches · -18.3% vs prior month · -4.1 points

  4. 4.RepMove

    10%

    held 4th · 1.8K estimated branded searches · +25.5% vs prior month · +2.2 points

  5. held 5th · 1K estimated branded searches · +0.98% vs prior month · +0.2 points

Compare search popularity between leading brands

Which brand is most popular in search among field sales routing platforms worldwide?

In August 2026, SalesRabbit was the most searched among field sales routing platforms worldwide, with an estimated 5.6K branded searches and 31.7% estimated Share of Search within this set. Badger Maps is in 2nd place, 0.8 percentage points behind at 31% Share of Search.

Global field sales routing platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
SalesRabbit29.9% → 31.7%35.4%May 202629.8%Nov 20251st
Badger Maps29.4% → 31%31%Aug 202627.7%Jun 20262nd
SPOTIO24.7% → 21.6%25.9%Apr 202621.6%Aug 20263rd
RepMove9% → 10%10%Aug 20265.8%Mar 20264th
Map My Customers7.1% → 5.8%7.3%Dec 20255.3%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, SalesRabbit’s estimated Share of Search among field sales routing platforms worldwide increased from 29.9% to 31.7%.
  • Across the 11 months ending August 2026, Badger Maps’ estimated Share of Search among field sales routing platforms worldwide increased from 29.4% to 31%.
  • Across the 11 months ending August 2026, SPOTIO’s estimated Share of Search among field sales routing platforms worldwide decreased from 24.7% to 21.6%.
  • Across the 11 months ending August 2026, RepMove’s estimated Share of Search among field sales routing platforms worldwide increased from 9% to 10%.
  • Across the 11 months ending August 2026, Map My Customers’ estimated Share of Search among field sales routing platforms worldwide decreased from 7.1% to 5.8%.
  • Across the 11 months ending August 2026, SalesRabbit’s estimated Share of Search among field sales routing platforms worldwide peaked at 35.4% in May 2026 and was lowest at 29.8% in November 2025.
  • Across the 11 months ending August 2026, Badger Maps’ estimated Share of Search among field sales routing platforms worldwide peaked at 31% in August 2026 and was lowest at 27.7% in June 2026.
  • Across the 11 months ending August 2026, SPOTIO’s estimated Share of Search among field sales routing platforms worldwide peaked at 25.9% in April 2026 and was lowest at 21.6% in August 2026.
  • Across the 11 months ending August 2026, RepMove’s estimated Share of Search among field sales routing platforms worldwide peaked at 10% in August 2026 and was lowest at 5.8% in March 2026.
  • Across the 11 months ending August 2026, Map My Customers’ estimated Share of Search among field sales routing platforms worldwide peaked at 7.3% in December 2025 and was lowest at 5.3% in May 2026.

How did search popularity change for field sales routing platforms worldwide in August 2026?

  1. In August 2026, RepMove gained estimated Share of Search among field sales routing platforms worldwide, from 7.7% to 10%.

  2. In August 2026, Badger Maps gained estimated Share of Search among field sales routing platforms worldwide, from 29.9% to 31%.

  3. In August 2026, SalesRabbit gained estimated Share of Search among field sales routing platforms worldwide, from 31.1% to 31.7%.

  4. In August 2026, SPOTIO lost estimated Share of Search among field sales routing platforms worldwide, from 25.7% to 21.6%.

  5. Estimated monthly branded searches for Map My Customers worldwide fell 36% over 11 measured months, from 1.6K to 1K in August 2026.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

See your own brand in this picture

Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.