Brandwave

Map My Customers vs SPOTIO:Which is more popular by branded search?

In August 2026, SPOTIO had more branded searches than Map My Customers among field sales routing platforms worldwide. SPOTIO was estimated to have 3.8K branded searches compared to Map My Customers’ 1K, and held a 21.6% Share of Search versus Map My Customers’ 5.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among field sales routing platforms worldwide in August 2026Which is more popular in search, Map My Customers or SPOTIO?
Map My Customers5.8%1K searches
vs
SPOTIO21.6%3.8K searches

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Which is more popular in search, Map My Customers or SPOTIO?

Compare tools for mapping sales territories, planning visits and routing field sales teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Map My Customers and SPOTIO among field sales routing platforms worldwide, by month

Share of Search by month for SPOTIO, Map My Customers. The figures are in the table below the chart.

View monthly share of search table
MonthSalesRabbitBadger MapsSPOTIORepMoveMap My Customers
Oct 202529.9%29.4%24.7%9%7.1%
Nov 202529.8%29.4%24.7%9.1%7%
Dec 202530.8%30.5%25.4%6%7.3%
Jan 202630.8%30.3%25.4%6.3%7.2%
Feb 202634.8%28.1%23.4%7.1%6.6%
Mar 202635.4%28.2%23.8%5.8%6.7%
Apr 202631.3%30.5%25.9%6.3%6%
May 202635.4%28.2%23.9%7.2%5.3%
Jun 202634.8%27.7%23.7%7.1%6.7%
Jul 202631.1%29.9%25.7%7.7%5.6%
Aug 202631.7%31%21.6%10%5.8%
Sep 2026—————

How has the Map My Customers and SPOTIO comparison changed over the last 12 months?

How did search popularity change for field sales routing platforms worldwide in August 2026?

  1. In August 2026, SPOTIO lost estimated Share of Search among field sales routing platforms worldwide, from 25.7% to 21.6%.

  2. Estimated monthly branded searches for Map My Customers worldwide fell 36% over 11 measured months, from 1.6K to 1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Map My Customers’ and SPOTIO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Map My Customers

3 branded search terms

  • map my customers
  • map my customers app
  • mapmycustomers

SPOTIO

4 branded search terms

  • spotio
  • spotio app
  • spotio com
  • spotio sales app

How the Brand Demand Index is measured

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