Brandwave

How popular isAirtable in search?

In August 2026, there were an estimated 683K branded searches for Airtable worldwide which held steady over the last 11 months. Airtable holds 36.7% estimated Share of Search among team productivity platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Airtable36.7%
  2. Smartsheet25.4%
  3. Notion23%
  4. monday work management14.7%
  5. Coda0.13%
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Which team productivity platforms compete with Airtable?

Airtable against team productivity platforms worldwide, by month

Share of Search by month for Airtable, Smartsheet, Notion, monday work management. The figures are in the table below the chart.

View monthly share of search table
MonthAirtableSmartsheetNotionmonday work managementCoda
Oct 202530.6%31.7%21.1%16.4%0.2%
Nov 202531.1%26.4%22.6%19.7%0.24%
Dec 202529.3%30.7%23.7%16%0.23%
Jan 202634.3%29%24.9%11.6%0.22%
Feb 202635%29.6%23.2%12%0.23%
Mar 202632.4%27.6%24.9%14.9%0.21%
Apr 202629.1%24.9%26.3%19.4%0.23%
May 202630.3%25.8%24.5%19.1%0.24%
Jun 202635.4%24.7%21.6%18.1%0.19%
Jul 202633.2%28%23.2%15.5%0.17%
Aug 202636.7%25.4%23%14.7%0.13%
Sep 2026—————

  1. 1.Airtable

    36.7%

    Held 1st. 683K estimated branded searches, +21.6% vs prior month. Share +3.6 points.

  2. 2.Smartsheet

    25.4%

    Held 2nd. 474K estimated branded searches, -0.33% vs prior month. Share -2.6 points.

  3. 3.Notion

    23%

    Held 3rd. 428K estimated branded searches, +9.2% vs prior month. Share -0.1 points.

  4. 4.monday work management

    14.7%

    Held 4th. 274K estimated branded searches, +4.4% vs prior month. Share -0.8 points.

  5. 5.Coda

    0.13%

    Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share 0 points.

Compare search popularity between Airtable and its closest rivals

How has branded search demand for Airtable changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Airtable worldwide held steady, from 685K to 683K.
  • Across the 11 months ending August 2026, Airtable’s estimated Share of Search among team productivity platforms worldwide increased from 30.6% to 36.7%.
  • Across the 11 months ending August 2026, Airtable’s estimated Share of Search among team productivity platforms worldwide peaked at 36.7% in August 2026 and was lowest at 29.1% in April 2026.
  • Across the 11 months ending August 2026, Airtable rose from 2nd to 1st among team productivity platforms worldwide.

How did search popularity change for team productivity platforms worldwide in August 2026?

  1. In August 2026, Airtable gained estimated Share of Search among team productivity platforms worldwide, from 33.2% to 36.7%.

  2. In August 2026, Smartsheet lost estimated Share of Search among team productivity platforms worldwide, from 28% to 25.4%.

  3. In August 2026, monday work management lost estimated Share of Search among team productivity platforms worldwide, from 15.5% to 14.7%.

  4. Estimated monthly branded searches for Coda worldwide fell 45.5% over 11 measured months, from 4.4K to 2.4K in August 2026.

Where does Airtable compete?

Airtable is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Team productivity platforms1st of 536.7%Shown above
No-code database platforms1st of 591.6%Show ranking

How is Airtable measured?

Brandwave collects information about searches that people make online using Airtable’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

11 branded search terms

  • airtable
  • airtable app
  • airtable com
  • airtable database
  • airtable no code
  • airtable no code database
  • airtable online
  • airtable platform
  • airtable software
  • database airtable
  • no code airtable

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How the Brand Demand Index is measured

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