Brandwave

How popular isUltra Violette?

In September 2026, people searched for Ultra Violette by name about 8,100 times in Australia, a 33.1% decrease from the previous year. These searches made up 6.3% of all Australia sunscreen brand searches, placing Ultra Violette fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about sunscreen brands, Ultra Violette appeared in one of the four answers.

Search and AI answers in September 2026

Ultra Violette is the fourth most searched of 7 competitors and not listed in any AI answer.

  1. La Roche-PosayShare of searches 57.8%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  2. Cancer CouncilShare of searches 17.3%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  3. NeutrogenaShare of searches 6.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  4. Ultra VioletteShare of searches 6.3%Mentioned in 1 of 4 AI answersPlace in AI recommendations –
  5. Naked SundaysShare of searches 5.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

+2 more

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Top sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Ultra Violette was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. La Roche-Posay1st
  2. Cancer Council2nd
  3. Neutrogena3rd
  4. Bondi Sands4th
  5. Ultra Violette–
  6. Naked Sundays–
  7. Banana Boat–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • La Roche-Posay4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Cancer Council4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Neutrogena2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ultra Violette1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bondi Sands1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Naked Sundays0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Banana Boat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about sunscreen brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in Australia on October 22, 2026.

Which sunscreen brands compete with Ultra Violette?

Ultra Violette against sunscreen brands in Australia, by month

Share of searches by month for La Roche-Posay, Cancer Council, Neutrogena, Ultra Violette, Naked Sundays, Bondi Sands, Banana Boat. The figures are in the table below the chart.

View monthly share of searches table
MonthLa Roche-PosayCancer CouncilNeutrogenaUltra VioletteNaked SundaysBondi SandsBanana Boat
Oct 202547.8%17.5%7.8%9.6%7.8%4.3%5.2%
Nov 202552.1%12.7%7%5.7%15.6%3.8%3.1%
Dec 202553.1%15.9%8.7%3.9%10.6%4.7%3.2%
Jan 202659.7%14.6%8%3.5%5.3%5.3%3.5%
Feb 202654.2%16.2%8.8%3.9%7.2%4.8%4.8%
Mar 202655.1%16.5%7.3%4.9%7.3%4.9%3.9%
Apr 202661%14.9%6.7%3.6%6.7%3.6%3.6%
May 202661.1%12.2%6.6%5.4%6.6%3.6%4.4%
Jun 202657%13.9%6.2%4.1%11.4%4.1%3.4%
Jul 202662.2%15.2%6.8%3.6%5.5%3.6%3%
Aug 202661.4%15%6.7%3.7%6.7%3.7%2.9%
Sep 202657.8%17.3%6.3%6.3%5.2%4.2%2.8%

  1. 1.La Roche-Posay

    57.8%

    Held 1st. 74K estimated branded searches, +22.3% vs prior month. Share -3.5 points.

  2. 2.Cancer Council

    17.3%

    Held 2nd. 22.2K estimated branded searches, +50% vs prior month. Share +2.3 points.

  3. 3.Neutrogena

    6.3%

    Moved from 4th to 3rd. 8.1K estimated branded searches, +22.7% vs prior month. Share -0.4 points.

  4. 4.Ultra Violette

    6.3%

    Moved from 6th to 4th. 8.1K estimated branded searches, +125% vs prior month. Share +2.7 points.

  5. 5.Naked Sundays

    5.2%

    Moved from 3rd to 5th. 6.6K estimated branded searches, 0% vs prior month. Share -1.5 points.

  6. 6.Bondi Sands

    4.2%

    Moved from 5th to 6th. 5.4K estimated branded searches, +50% vs prior month. Share +0.6 points.

  7. 7.Banana Boat

    2.8%

    Held 7th. 3.6K estimated branded searches, +24.1% vs prior month. Share -0.1 points.

La Roche-Posay and Bondi Sands sell other things too, so only their searches that name this product count here, like “la roche posay sunscreen”.

Compare popularity between Ultra Violette and its closest rivals

Every comparison with Ultra Violette

13 comparisons

How has branded search demand for Ultra Violette changed in Australia over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Ultra Violette in Australia fell from 12.1K to 8.1K.
  • Across the 12 months ending September 2026, Ultra Violette’s share of searches among sunscreen brands in Australia decreased from 9.6% to 6.3%.
  • Across the 12 months ending September 2026, Ultra Violette’s share of searches among sunscreen brands in Australia peaked at 9.6% in October 2025 and was lowest at 3.5% in January 2026.
  • Across the 12 months ending September 2026, Ultra Violette fell from 3rd to 4th among sunscreen brands in Australia.

How did search popularity change for Australia sunscreen brands in September 2026?

6 changes

  1. In September 2026, Ultra Violette overtook Naked Sundays and Bondi Sands to rank 4th among sunscreen brands in Australia, with 6.3% of the searches.

  2. In September 2026, Cancer Council gained share of searches among sunscreen brands in Australia, from 15% to 17.3%.

  3. In September 2026, Bondi Sands gained share of searches among sunscreen brands in Australia, from 3.7% to 4.2%.

  4. In September 2026, La Roche-Posay lost share of searches among sunscreen brands in Australia, from 61.4% to 57.8%.

  5. In September 2026, Naked Sundays lost share of searches among sunscreen brands in Australia, from 6.7% to 5.2%.

  6. Banana Boat’s share of searches among sunscreen brands in Australia has lost ground for 3 months in a row, from 3.4% to 2.8% in September 2026.

How are Ultra Violette’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Ultra Violette’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • ultra violette

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How the Brand Demand Index is measured

Where does Ultra Violette compete?

Ultra Violette is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Skincare brands6th of 105.2%Show ranking
Sunscreen brands4th of 76.3%Shown above
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