Brandwave

Tauranga recruitment agencies in New Zealand:Which brands are most popular in search?

In August 2026, OneStaff was the most searched among tauranga recruitment agencies in New Zealand, with an estimated 340 branded searches and 52.3% estimated Share of Search within this set.

Share of Search, August 2026
  1. OneStaff52.3%
  2. Jigsaw Staffing18.5%
  3. Ryan + Alexander15.4%
  4. Hays4.6%
  5. Madison Recruitment4.6%
  6. The Staffroom4.6%

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Share of SearchLeaderboard

Compare Tauranga recruitment agencies using branded searches made in Tauranga. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among tauranga recruitment agencies in New Zealand, by month

Share of Search by month for OneStaff, Jigsaw Staffing, Ryan + Alexander, Hays, Madison Recruitment, The Staffroom. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffJigsaw StaffingRyan + AlexanderHaysMadison RecruitmentThe Staffroom
Oct 202563.3%11.7%6.7%6.7%8.3%3.3%
Nov 202574.4%5.1%7.7%5.1%5.1%2.6%
Dec 202570.5%8.2%8.2%4.9%4.9%3.3%
Jan 202657.6%6.8%15.3%8.5%8.5%3.4%
Feb 202664.7%14.1%7.1%4.7%4.7%4.7%
Mar 202666.2%10.8%8.1%6.8%4.1%4.1%
Apr 202662.3%11.6%10.1%7.2%5.8%2.9%
May 202667.9%11.1%9.9%6.2%3.7%1.2%
Jun 202667.9%9%10.3%5.1%5.1%2.6%
Jul 202668.1%12.5%8.3%4.2%4.2%2.8%
Aug 202652.3%18.5%15.4%4.6%4.6%4.6%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.OneStaff

    52.3%

    held 1st · 340 estimated branded searches · -30.6% vs prior month · -15.7 points

  2. held 2nd · 120 estimated branded searches · +33.3% vs prior month · +6 points

  3. held 3rd · 100 estimated branded searches · +66.7% vs prior month · +7.1 points

  4. 4.Hays

    4.6%

    held 4th · 30 estimated branded searches · 0% vs prior month · +0.4 points

  5. held 5th · 30 estimated branded searches · 0% vs prior month · +0.4 points

  6. held 6th · 30 estimated branded searches · +50% vs prior month · +1.8 points

Compare search popularity between leading brands

Which brand is most popular in search among tauranga recruitment agencies in New Zealand?

In August 2026, OneStaff was the most searched among tauranga recruitment agencies in New Zealand, with an estimated 340 branded searches and 52.3% estimated Share of Search within this set. Jigsaw Staffing is in 2nd place, 33.8 percentage points behind at 18.5% Share of Search.

New Zealand tauranga recruitment agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
OneStaff63.3% → 52.3%74.4%Nov 202552.3%Aug 20261st
Jigsaw Staffing11.7% → 18.5%18.5%Aug 20265.1%Nov 20252nd
Ryan + Alexander6.7% → 15.4%15.4%Aug 20266.7%Oct 20255th → 3rd
Hays6.7% → 4.6%8.5%Jan 20264.2%Jul 20264th
Madison Recruitment8.3% → 4.6%8.5%Jan 20263.7%May 20263rd → 5th
The Staffroom3.3% → 4.6%4.7%Feb 20261.2%May 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among tauranga recruitment agencies in New Zealand decreased from 63.3% to 52.3%.
  • Across the 11 months ending August 2026, Jigsaw Staffing’s estimated Share of Search among tauranga recruitment agencies in New Zealand increased from 11.7% to 18.5%.
  • Across the 11 months ending August 2026, Ryan + Alexander’s estimated Share of Search among tauranga recruitment agencies in New Zealand increased from 6.7% to 15.4%.
  • Across the 11 months ending August 2026, Hays’ estimated Share of Search among tauranga recruitment agencies in New Zealand decreased from 6.7% to 4.6%.
  • Across the 11 months ending August 2026, Madison Recruitment’s estimated Share of Search among tauranga recruitment agencies in New Zealand decreased from 8.3% to 4.6%.
  • Across the 11 months ending August 2026, The Staffroom’s estimated Share of Search among tauranga recruitment agencies in New Zealand increased from 3.3% to 4.6%.
  • Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among tauranga recruitment agencies in New Zealand peaked at 74.4% in November 2025 and was lowest at 52.3% in August 2026.
  • Across the 11 months ending August 2026, Jigsaw Staffing’s estimated Share of Search among tauranga recruitment agencies in New Zealand peaked at 18.5% in August 2026 and was lowest at 5.1% in November 2025.
  • Across the 11 months ending August 2026, Hays’ estimated Share of Search among tauranga recruitment agencies in New Zealand peaked at 8.5% in January 2026 and was lowest at 4.2% in July 2026.
  • Across the 11 months ending August 2026, Madison Recruitment’s estimated Share of Search among tauranga recruitment agencies in New Zealand peaked at 8.5% in January 2026 and was lowest at 3.7% in May 2026.
  • Across the 11 months ending August 2026, The Staffroom’s estimated Share of Search among tauranga recruitment agencies in New Zealand peaked at 4.7% in February 2026 and was lowest at 1.2% in May 2026.
  • Across the 11 months ending August 2026, Ryan + Alexander rose from 5th to 3rd among tauranga recruitment agencies in New Zealand.
  • Across the 11 months ending August 2026, Madison Recruitment fell from 3rd to 5th among tauranga recruitment agencies in New Zealand.

How did search popularity change for New Zealand tauranga recruitment agencies in August 2026?

  1. In August 2026, Ryan + Alexander gained estimated Share of Search among tauranga recruitment agencies in New Zealand, from 8.3% to 15.4%.

  2. In August 2026, Jigsaw Staffing gained estimated Share of Search among tauranga recruitment agencies in New Zealand, from 12.5% to 18.5%.

  3. In August 2026, The Staffroom gained estimated Share of Search among tauranga recruitment agencies in New Zealand, from 2.8% to 4.6%.

  4. In August 2026, OneStaff lost estimated Share of Search among tauranga recruitment agencies in New Zealand, from 68.1% to 52.3%.

  5. Estimated monthly branded searches for Madison Recruitment in New Zealand fell 40% over 11 measured months, from 50 to 30 in August 2026.

  6. Estimated monthly branded searches for Hays in New Zealand fell 25% over 11 measured months, from 40 to 30 in August 2026.

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