Brandwave

Rotorua mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, NZHL was the most searched among rotorua mortgage advisers in New Zealand, with an estimated 280 branded searches and 87.5% estimated Share of Search within this set.

Share of Search, August 2026
  1. NZHL87.5%
  2. Hallam Jones6.3%
  3. EasyMortgage3.1%
  4. Hello Financial Services3.1%
  5. Mortgage Link0%

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Share of SearchLeaderboard

Compare Rotorua mortgage advisers using branded searches made in Rotorua. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among rotorua mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Hallam Jones, EasyMortgage, Hello Financial Services. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLHallam JonesEasyMortgageHello Financial ServicesMortgage Link
Oct 202582.1%7.1%3.6%7.1%0%
Nov 202578.1%9.4%3.1%6.3%3.1%
Dec 202578.6%3.6%3.6%3.6%10.7%
Jan 202680.6%3.2%3.2%9.7%3.2%
Feb 202684.6%2.6%0%10.3%2.6%
Mar 202682.9%4.9%4.9%7.3%0%
Apr 202684.8%3%3%9.1%0%
May 202681.3%6.3%3.1%6.3%3.1%
Jun 202677.5%5%2.5%15%0%
Jul 202682.9%4.9%2.4%9.8%0%
Aug 202687.5%6.3%3.1%3.1%0%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.NZHL

    87.5%

    held 1st · 280 estimated branded searches · -17.6% vs prior month · +4.6 points

  2. moved from 3rd to 2nd · 20 estimated branded searches · 0% vs prior month · +1.4 points

  3. moved from 4th to 3rd · 10 estimated branded searches · 0% vs prior month · +0.7 points

  4. moved from 2nd to 4th · 10 estimated branded searches · -75% vs prior month · -6.6 points

  5. held 5th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among rotorua mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among rotorua mortgage advisers in New Zealand, with an estimated 280 branded searches and 87.5% estimated Share of Search within this set. Hallam Jones is in 2nd place, 81.3 percentage points behind at 6.3% Share of Search.

New Zealand rotorua mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
NZHL82.1% → 87.5%87.5%Aug 202677.5%Jun 20261st
Hallam Jones7.1% → 6.3%9.4%Nov 20252.6%Feb 20262nd
EasyMortgage3.6% → 3.1%4.9%Mar 20260%Feb 20264th → 3rd
Hello Financial Services7.1% → 3.1%15%Jun 20263.1%Aug 20263rd → 4th
Mortgage Link0%10.7%Dec 20250%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among rotorua mortgage advisers in New Zealand increased from 82.1% to 87.5%.
  • Across the 11 months ending August 2026, Hallam Jones’ estimated Share of Search among rotorua mortgage advisers in New Zealand decreased from 7.1% to 6.3%.
  • Across the 11 months ending August 2026, Hello Financial Services’ estimated Share of Search among rotorua mortgage advisers in New Zealand decreased from 7.1% to 3.1%.
  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 87.5% in August 2026 and was lowest at 77.5% in June 2026.
  • Across the 11 months ending August 2026, Hallam Jones’ estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 9.4% in November 2025 and was lowest at 2.6% in February 2026.
  • Across the 11 months ending August 2026, EasyMortgage’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 4.9% in March 2026 and was lowest at 0% in February 2026.
  • Across the 11 months ending August 2026, Hello Financial Services’ estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 15% in June 2026 and was lowest at 3.1% in August 2026.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among rotorua mortgage advisers in New Zealand peaked at 10.7% in December 2025 and was lowest at 0% in October 2025.
  • Across the 11 months ending August 2026, EasyMortgage rose from 4th to 3rd among rotorua mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Hello Financial Services fell from 3rd to 4th among rotorua mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Mortgage Link held steady: its estimated Share of Search among rotorua mortgage advisers in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand rotorua mortgage advisers in August 2026?

  1. In August 2026, Hallam Jones overtook Hello Financial Services to rank 2nd among rotorua mortgage advisers in New Zealand, at 6.3%.

  2. In August 2026, EasyMortgage overtook Hello Financial Services to rank 3rd among rotorua mortgage advisers in New Zealand, at 3.1%.

  3. In August 2026, NZHL gained estimated Share of Search among rotorua mortgage advisers in New Zealand, from 82.9% to 87.5%.

  4. In August 2026, Hello Financial Services lost estimated Share of Search among rotorua mortgage advisers in New Zealand, from 9.8% to 3.1%.

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