Brandwave

Queenstown mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, Custom Mortgages was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 150 branded searches and 45.5% estimated Share of Search within this set.

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Share of SearchLeaderboard

Compare Queenstown mortgage advisers using branded searches made in Queenstown. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among queenstown mortgage advisers in New Zealand, by month

Share of Search by month for Custom Mortgages, Loan Market, Roost, Your Mortgage Team, Total Mortgages. The figures are in the table below the chart.

View monthly share of search table
MonthCustom MortgagesLoan MarketRoostYour Mortgage TeamTotal MortgagesAdvanced Mortgage SolutionsThe Mortgage Supply Co
Oct 202526.9%26.9%23.1%15.4%7.7%0%0%
Nov 202532.1%14.3%28.6%14.3%10.7%0%0%
Dec 202525%25%25%12.5%12.5%0%0%
Jan 202657.5%12.5%17.5%10%0%0%2.5%
Feb 202634.6%23.1%15.4%19.2%0%0%7.7%
Mar 202660.7%14.3%17.9%7.1%0%0%0%
Apr 202664.9%5.4%16.2%13.5%0%0%0%
May 202648%20%16%16%0%0%0%
Jun 202675%5.6%11.1%8.3%0%0%0%
Jul 202635%15%25%10%15%0%0%
Aug 202645.5%18.2%18.2%12.1%6.1%0%0%
Sep 2026———————

This month’s ranking, August 2026

  1. held 1st · 150 estimated branded searches · +114.3% vs prior month · +10.5 points

  2. moved from 3rd to 2nd · 60 estimated branded searches · +100% vs prior month · +3.2 points

  3. 3.Roost

    18.2%

    moved from 2nd to 3rd · 60 estimated branded searches · +20% vs prior month · -6.8 points

  4. moved from 5th to 4th · 40 estimated branded searches · +100% vs prior month · +2.1 points

  5. moved from 4th to 5th · 20 estimated branded searches · -33.3% vs prior month · -8.9 points

  6. held 6th · 0 estimated branded searches · — vs prior month · 0 points

  7. held 7th · 0 estimated branded searches · — vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among queenstown mortgage advisers in New Zealand?

In August 2026, Custom Mortgages was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 150 branded searches and 45.5% estimated Share of Search within this set. Loan Market is in 2nd place, 27.3 percentage points behind at 18.2% Share of Search.

New Zealand queenstown mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Custom Mortgages26.9% → 45.5%75%Jun 202625%Dec 20251st
Loan Market26.9% → 18.2%26.9%Oct 20255.4%Apr 20262nd
Roost23.1% → 18.2%28.6%Nov 202511.1%Jun 20263rd
Your Mortgage Team15.4% → 12.1%19.2%Feb 20267.1%Mar 20264th
Total Mortgages7.7% → 6.1%15%Jul 20260%Jan 20265th
Advanced Mortgage Solutions0%0%Oct 20250%Oct 20256th
The Mortgage Supply Co0%7.7%Feb 20260%Oct 20257th

Each finding as a sentence

  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand increased from 26.9% to 45.5%.
  • Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 26.9% to 18.2%.
  • Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 23.1% to 18.2%.
  • Across the 11 months ending August 2026, Your Mortgage Team’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 15.4% to 12.1%.
  • Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 7.7% to 6.1%.
  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 75% in June 2026 and was lowest at 25% in December 2025.
  • Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 26.9% in October 2025 and was lowest at 5.4% in April 2026.
  • Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 28.6% in November 2025 and was lowest at 11.1% in June 2026.
  • Across the 11 months ending August 2026, Your Mortgage Team’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 19.2% in February 2026 and was lowest at 7.1% in March 2026.
  • Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 15% in July 2026 and was lowest at 0% in January 2026.
  • Across the 11 months ending August 2026, The Mortgage Supply Co’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 7.7% in February 2026 and was lowest at 0% in October 2025.
  • Across the 11 months ending August 2026, Advanced Mortgage Solutions and The Mortgage Supply Co held steady: their estimated Share of Search among queenstown mortgage advisers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand queenstown mortgage advisers in August 2026?

  1. In August 2026, Your Mortgage Team overtook Total Mortgages to rank 4th among queenstown mortgage advisers in New Zealand, at 12.1%.

  2. In August 2026, Loan Market overtook Roost to rank 2nd among queenstown mortgage advisers in New Zealand, at 18.2%.

  3. In August 2026, Custom Mortgages gained estimated Share of Search among queenstown mortgage advisers in New Zealand, from 35% to 45.5%.

  4. In August 2026, Total Mortgages lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 15% to 6.1%.

  5. In August 2026, Roost lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 25% to 18.2%.

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