Queenstown mortgage advisers in New Zealand:Which brands are most popular in search?
In August 2026, Custom Mortgages was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 150 branded searches and 45.5% estimated Share of Search within this set.
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Share of SearchLeaderboard
Compare Queenstown mortgage advisers using branded searches made in Queenstown. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Custom Mortgages, Loan Market, Roost, Your Mortgage Team, Total Mortgages. The figures are in the table below the chart.
View monthly share of search table
| Month | Custom Mortgages | Loan Market | Roost | Your Mortgage Team | Total Mortgages | Advanced Mortgage Solutions | The Mortgage Supply Co |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.9% | 26.9% | 23.1% | 15.4% | 7.7% | 0% | 0% |
| Nov 2025 | 32.1% | 14.3% | 28.6% | 14.3% | 10.7% | 0% | 0% |
| Dec 2025 | 25% | 25% | 25% | 12.5% | 12.5% | 0% | 0% |
| Jan 2026 | 57.5% | 12.5% | 17.5% | 10% | 0% | 0% | 2.5% |
| Feb 2026 | 34.6% | 23.1% | 15.4% | 19.2% | 0% | 0% | 7.7% |
| Mar 2026 | 60.7% | 14.3% | 17.9% | 7.1% | 0% | 0% | 0% |
| Apr 2026 | 64.9% | 5.4% | 16.2% | 13.5% | 0% | 0% | 0% |
| May 2026 | 48% | 20% | 16% | 16% | 0% | 0% | 0% |
| Jun 2026 | 75% | 5.6% | 11.1% | 8.3% | 0% | 0% | 0% |
| Jul 2026 | 35% | 15% | 25% | 10% | 15% | 0% | 0% |
| Aug 2026 | 45.5% | 18.2% | 18.2% | 12.1% | 6.1% | 0% | 0% |
| Sep 2026 | — | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.5% | 150 | +114.3% | +10.5 points | |
| 2, moved from 3rd to 2nd | 18.2% | 60 | +100% | +3.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 18.2% | 60 | +20% | -6.8 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 12.1% | 40 | +100% | +2.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 6.1% | 20 | -33.3% | -8.9 pointsmoved from 4th to 5th | |
| 6, held 6th | 0% | 0 | — | 0 points | |
| 7, held 7th | 0% | 0 | — | 0 points |
45.5%
held 1st · 150 estimated branded searches · +114.3% vs prior month · +10.5 points
18.2%
moved from 3rd to 2nd · 60 estimated branded searches · +100% vs prior month · +3.2 points
3.
Roost18.2%
moved from 2nd to 3rd · 60 estimated branded searches · +20% vs prior month · -6.8 points
12.1%
moved from 5th to 4th · 40 estimated branded searches · +100% vs prior month · +2.1 points
6.1%
moved from 4th to 5th · 20 estimated branded searches · -33.3% vs prior month · -8.9 points
held 6th · 0 estimated branded searches · — vs prior month · 0 points
held 7th · 0 estimated branded searches · — vs prior month · 0 points
Compare search popularity between leading brands

Custom Mortgages vs Loan Market: compare search popularity
Custom Mortgages vs Roost: compare search popularity
Custom Mortgages vs Your Mortgage Team: compare search popularity
Custom Mortgages vs Total Mortgages: compare search popularity
Loan Market vs Roost: compare search popularity
Loan Market vs Your Mortgage Team: compare search popularity
Loan Market vs Total Mortgages: compare search popularity
Roost vs Your Mortgage Team: compare search popularity
Roost vs Total Mortgages: compare search popularity
Your Mortgage Team vs Total Mortgages: compare search popularity- Compare any of these brands
Which brand is most popular in search among queenstown mortgage advisers in New Zealand?
7 brands
In August 2026, Custom Mortgages was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 150 branded searches and 45.5% estimated Share of Search within this set. Loan Market is in 2nd place, 27.3 percentage points behind at 18.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 26.9% → 45.5% | 75%Jun 2026 | 25%Dec 2025 | 1st | |
| 26.9% → 18.2% | 26.9%Oct 2025 | 5.4%Apr 2026 | 2nd | |
| 23.1% → 18.2% | 28.6%Nov 2025 | 11.1%Jun 2026 | 3rd | |
| 15.4% → 12.1% | 19.2%Feb 2026 | 7.1%Mar 2026 | 4th | |
| 7.7% → 6.1% | 15%Jul 2026 | 0%Jan 2026 | 5th | |
| 0% | 0%Oct 2025 | 0%Oct 2025 | 6th | |
| 0% | 7.7%Feb 2026 | 0%Oct 2025 | 7th |
Each finding as a sentence
- Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand increased from 26.9% to 45.5%.
- Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 26.9% to 18.2%.
- Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 23.1% to 18.2%.
- Across the 11 months ending August 2026, Your Mortgage Team’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 15.4% to 12.1%.
- Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 7.7% to 6.1%.
- Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 75% in June 2026 and was lowest at 25% in December 2025.
- Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 26.9% in October 2025 and was lowest at 5.4% in April 2026.
- Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 28.6% in November 2025 and was lowest at 11.1% in June 2026.
- Across the 11 months ending August 2026, Your Mortgage Team’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 19.2% in February 2026 and was lowest at 7.1% in March 2026.
- Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 15% in July 2026 and was lowest at 0% in January 2026.
- Across the 11 months ending August 2026, The Mortgage Supply Co’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 7.7% in February 2026 and was lowest at 0% in October 2025.
- Across the 11 months ending August 2026, Advanced Mortgage Solutions and The Mortgage Supply Co held steady: their estimated Share of Search among queenstown mortgage advisers in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand queenstown mortgage advisers in August 2026?
5 changes

In August 2026, Your Mortgage Team overtook Total Mortgages to rank 4th among queenstown mortgage advisers in New Zealand, at 12.1%.

In August 2026, Loan Market overtook Roost to rank 2nd among queenstown mortgage advisers in New Zealand, at 18.2%.

In August 2026, Custom Mortgages gained estimated Share of Search among queenstown mortgage advisers in New Zealand, from 35% to 45.5%.

In August 2026, Total Mortgages lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 15% to 6.1%.

In August 2026, Roost lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 25% to 18.2%.

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