Brandwave

Palmerston north mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, Taylored Mortgages was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 220 branded searches and 40% estimated Share of Search within this set.

Share of Search, August 2026
  1. Taylored Mortgages40%
  2. Youm30.9%
  3. Toby Ferreira Mortgages18.2%
  4. Mortgage Link10.9%

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Share of SearchLeaderboard

Compare Palmerston North mortgage advisers using branded searches made in Palmerston North. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among palmerston north mortgage advisers in New Zealand, by month

Share of Search by month for Taylored Mortgages, Youm, Toby Ferreira Mortgages, Mortgage Link. The figures are in the table below the chart.

View monthly share of search table
MonthTaylored MortgagesYoumToby Ferreira MortgagesMortgage Link
Oct 202528.8%33.9%20.3%16.9%
Nov 202530.9%23.6%32.7%12.7%
Dec 202527.5%25.5%35.3%11.8%
Jan 202636.2%25.9%20.7%17.2%
Feb 202636.2%25.9%17.2%20.7%
Mar 202633.8%29.4%22.1%14.7%
Apr 202636%30%20%14%
May 202632.8%24.1%20.7%22.4%
Jun 202642.3%26.9%11.5%19.2%
Jul 202634.4%29.7%23.4%12.5%
Aug 202640%30.9%18.2%10.9%
Sep 2026————

This month’s ranking, August 2026

  1. held 1st · 220 estimated branded searches · 0% vs prior month · +5.6 points

  2. 2.Youm

    30.9%

    held 2nd · 170 estimated branded searches · -10.5% vs prior month · +1.2 points

  3. held 3rd · 100 estimated branded searches · -33.3% vs prior month · -5.3 points

  4. held 4th · 60 estimated branded searches · -25% vs prior month · -1.6 points

Compare search popularity between leading brands

Which brand is most popular in search among palmerston north mortgage advisers in New Zealand?

In August 2026, Taylored Mortgages was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 220 branded searches and 40% estimated Share of Search within this set. Youm is in 2nd place, 9.1 percentage points behind at 30.9% Share of Search.

New Zealand palmerston north mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Taylored Mortgages28.8% → 40%42.3%Jun 202627.5%Dec 20252nd → 1st
Youm33.9% → 30.9%33.9%Oct 202523.6%Nov 20251st → 2nd
Toby Ferreira Mortgages20.3% → 18.2%35.3%Dec 202511.5%Jun 20263rd
Mortgage Link16.9% → 10.9%22.4%May 202610.9%Aug 20264th

Each finding as a sentence

  • Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand increased from 28.8% to 40%.
  • Across the 11 months ending August 2026, Youm’s estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 33.9% to 30.9%.
  • Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 20.3% to 18.2%.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 16.9% to 10.9%.
  • Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 42.3% in June 2026 and was lowest at 27.5% in December 2025.
  • Across the 11 months ending August 2026, Youm’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 33.9% in October 2025 and was lowest at 23.6% in November 2025.
  • Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 35.3% in December 2025 and was lowest at 11.5% in June 2026.
  • Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 22.4% in May 2026 and was lowest at 10.9% in August 2026.
  • Across the 11 months ending August 2026, Taylored Mortgages rose from 2nd to 1st among palmerston north mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Youm fell from 1st to 2nd among palmerston north mortgage advisers in New Zealand.

How did search popularity change for New Zealand palmerston north mortgage advisers in August 2026?

  1. In August 2026, Taylored Mortgages gained estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 34.4% to 40%.

  2. In August 2026, Youm gained estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 29.7% to 30.9%.

  3. In August 2026, Toby Ferreira Mortgages lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 23.4% to 18.2%.

  4. In August 2026, Mortgage Link lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 12.5% to 10.9%.

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