Palmerston north mortgage advisers in New Zealand:Which brands are most popular in search?
In August 2026, Taylored Mortgages was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 220 branded searches and 40% estimated Share of Search within this set.
Taylored Mortgages40%
Youm30.9%
Toby Ferreira Mortgages18.2%Mortgage Link10.9%
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Share of SearchLeaderboard
Compare Palmerston North mortgage advisers using branded searches made in Palmerston North. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Taylored Mortgages, Youm, Toby Ferreira Mortgages, Mortgage Link. The figures are in the table below the chart.
View monthly share of search table
| Month | Taylored Mortgages | Youm | Toby Ferreira Mortgages | Mortgage Link |
|---|---|---|---|---|
| Oct 2025 | 28.8% | 33.9% | 20.3% | 16.9% |
| Nov 2025 | 30.9% | 23.6% | 32.7% | 12.7% |
| Dec 2025 | 27.5% | 25.5% | 35.3% | 11.8% |
| Jan 2026 | 36.2% | 25.9% | 20.7% | 17.2% |
| Feb 2026 | 36.2% | 25.9% | 17.2% | 20.7% |
| Mar 2026 | 33.8% | 29.4% | 22.1% | 14.7% |
| Apr 2026 | 36% | 30% | 20% | 14% |
| May 2026 | 32.8% | 24.1% | 20.7% | 22.4% |
| Jun 2026 | 42.3% | 26.9% | 11.5% | 19.2% |
| Jul 2026 | 34.4% | 29.7% | 23.4% | 12.5% |
| Aug 2026 | 40% | 30.9% | 18.2% | 10.9% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40% | 220 | 0% | +5.6 points | |
| 2, held 2nd | 30.9% | 170 | -10.5% | +1.2 points | |
| 3, held 3rd | 18.2% | 100 | -33.3% | -5.3 points | |
| 4, held 4th | 10.9% | 60 | -25% | -1.6 points |
40%
held 1st · 220 estimated branded searches · 0% vs prior month · +5.6 points
2.
Youm30.9%
held 2nd · 170 estimated branded searches · -10.5% vs prior month · +1.2 points
18.2%
held 3rd · 100 estimated branded searches · -33.3% vs prior month · -5.3 points
10.9%
held 4th · 60 estimated branded searches · -25% vs prior month · -1.6 points
Compare search popularity between leading brands

Taylored Mortgages vs Youm: compare search popularity
Taylored Mortgages vs Toby Ferreira Mortgages: compare search popularity
Taylored Mortgages vs Mortgage Link: compare search popularity

Youm vs Toby Ferreira Mortgages: compare search popularity
Youm vs Mortgage Link: compare search popularity

Toby Ferreira Mortgages vs Mortgage Link: compare search popularity
- Compare any of these brands
Which brand is most popular in search among palmerston north mortgage advisers in New Zealand?
4 brands
In August 2026, Taylored Mortgages was the most searched among palmerston north mortgage advisers in New Zealand, with an estimated 220 branded searches and 40% estimated Share of Search within this set. Youm is in 2nd place, 9.1 percentage points behind at 30.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 28.8% → 40% | 42.3%Jun 2026 | 27.5%Dec 2025 | 2nd → 1st | |
| 33.9% → 30.9% | 33.9%Oct 2025 | 23.6%Nov 2025 | 1st → 2nd | |
| 20.3% → 18.2% | 35.3%Dec 2025 | 11.5%Jun 2026 | 3rd | |
| 16.9% → 10.9% | 22.4%May 2026 | 10.9%Aug 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand increased from 28.8% to 40%.
- Across the 11 months ending August 2026, Youm’s estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 33.9% to 30.9%.
- Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 20.3% to 18.2%.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand decreased from 16.9% to 10.9%.
- Across the 11 months ending August 2026, Taylored Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 42.3% in June 2026 and was lowest at 27.5% in December 2025.
- Across the 11 months ending August 2026, Youm’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 33.9% in October 2025 and was lowest at 23.6% in November 2025.
- Across the 11 months ending August 2026, Toby Ferreira Mortgages’ estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 35.3% in December 2025 and was lowest at 11.5% in June 2026.
- Across the 11 months ending August 2026, Mortgage Link’s estimated Share of Search among palmerston north mortgage advisers in New Zealand peaked at 22.4% in May 2026 and was lowest at 10.9% in August 2026.
- Across the 11 months ending August 2026, Taylored Mortgages rose from 2nd to 1st among palmerston north mortgage advisers in New Zealand.
- Across the 11 months ending August 2026, Youm fell from 1st to 2nd among palmerston north mortgage advisers in New Zealand.
How did search popularity change for New Zealand palmerston north mortgage advisers in August 2026?
4 changes

In August 2026, Taylored Mortgages gained estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 34.4% to 40%.

In August 2026, Youm gained estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 29.7% to 30.9%.

In August 2026, Toby Ferreira Mortgages lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 23.4% to 18.2%.
In August 2026, Mortgage Link lost estimated Share of Search among palmerston north mortgage advisers in New Zealand, from 12.5% to 10.9%.

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