Masterton recruitment agencies in New Zealand:Which brands are most popular in search?
In August 2026, Drake was the most searched among masterton recruitment agencies in New Zealand, with an estimated 40 branded searches and 57.1% estimated Share of Search within this set.
Drake57.1%
Madison Recruitment28.6%
Trade Assist14.3%
OneStaff0%
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Share of SearchLeaderboard
Compare Masterton recruitment agencies using branded searches made in Masterton. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Drake, Madison Recruitment, Trade Assist. The figures are in the table below the chart.
View monthly share of search table
| Month | Drake | Madison Recruitment | Trade Assist | OneStaff |
|---|---|---|---|---|
| Oct 2025 | 42.9% | 28.6% | 14.3% | 14.3% |
| Nov 2025 | 63.6% | 18.2% | 9.1% | 9.1% |
| Dec 2025 | 45.5% | 36.4% | 0% | 18.2% |
| Jan 2026 | 42.9% | 21.4% | 14.3% | 21.4% |
| Feb 2026 | 40% | 20% | 6.7% | 33.3% |
| Mar 2026 | 47.1% | 23.5% | 0% | 29.4% |
| Apr 2026 | 57.1% | 28.6% | 0% | 14.3% |
| May 2026 | 16.7% | 16.7% | 0% | 66.7% |
| Jun 2026 | 50% | 25% | 0% | 25% |
| Jul 2026 | 14.3% | 28.6% | 14.3% | 42.9% |
| Aug 2026 | 57.1% | 28.6% | 14.3% | 0% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 3rd to 1st | 57.1% | 40 | +300% | +42.9 pointsmoved from 3rd to 1st | |
| 2, held 2nd | 28.6% | 20 | 0% | 0 points | |
| 3, moved from 4th to 3rd | 14.3% | 10 | 0% | 0 pointsmoved from 4th to 3rd | |
| 4, moved from 1st to 4th | 0% | 0 | -100% | -42.9 pointsmoved from 1st to 4th |
1.
Drake57.1%
moved from 3rd to 1st · 40 estimated branded searches · +300% vs prior month · +42.9 points
28.6%
held 2nd · 20 estimated branded searches · 0% vs prior month · 0 points
14.3%
moved from 4th to 3rd · 10 estimated branded searches · 0% vs prior month · 0 points
4.
OneStaff0%
moved from 1st to 4th · 0 estimated branded searches · -100% vs prior month · -42.9 points
Compare search popularity between leading brands
Which brand is most popular in search among masterton recruitment agencies in New Zealand?
4 brands
In August 2026, Drake was the most searched among masterton recruitment agencies in New Zealand, with an estimated 40 branded searches and 57.1% estimated Share of Search within this set. Madison Recruitment is in 2nd place, 28.6 percentage points behind at 28.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Drake | 42.9% → 57.1% | 63.6%Nov 2025 | 14.3%Jul 2026 | 1st |
| Madison Recruitment | 28.6% | 36.4%Dec 2025 | 16.7%May 2026 | 2nd |
| Trade Assist | 14.3% | 14.3%Oct 2025 | 0%Dec 2025 | 4th → 3rd |
| OneStaff | 14.3% → 0% | 66.7%May 2026 | 0%Aug 2026 | 3rd → 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Drake’s estimated Share of Search among masterton recruitment agencies in New Zealand increased from 42.9% to 57.1%.
- Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among masterton recruitment agencies in New Zealand decreased from 14.3% to 0%.
- Across the 11 months ending August 2026, Drake’s estimated Share of Search among masterton recruitment agencies in New Zealand peaked at 63.6% in November 2025 and was lowest at 14.3% in July 2026.
- Across the 11 months ending August 2026, Madison Recruitment’s estimated Share of Search among masterton recruitment agencies in New Zealand peaked at 36.4% in December 2025 and was lowest at 16.7% in May 2026.
- Across the 11 months ending August 2026, Trade Assist’s estimated Share of Search among masterton recruitment agencies in New Zealand peaked at 14.3% in October 2025 and was lowest at 0% in December 2025.
- Across the 11 months ending August 2026, OneStaff’s estimated Share of Search among masterton recruitment agencies in New Zealand peaked at 66.7% in May 2026 and was lowest at 0% in August 2026.
- Across the 11 months ending August 2026, Trade Assist rose from 4th to 3rd among masterton recruitment agencies in New Zealand.
- Across the 11 months ending August 2026, OneStaff fell from 3rd to 4th among masterton recruitment agencies in New Zealand.
- Across the 11 months ending August 2026, Madison Recruitment held steady: its estimated Share of Search among masterton recruitment agencies in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand masterton recruitment agencies in August 2026?
3 changes
In August 2026, Drake overtook OneStaff to take the highest estimated Share of Search among masterton recruitment agencies in New Zealand, at 57.1%.
In August 2026, OneStaff lost estimated Share of Search among masterton recruitment agencies in New Zealand, from 42.9% to 0%.
In August 2026, Trade Assist rose from 4th to 3rd among masterton recruitment agencies in New Zealand.
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