Brandwave

The Tooth Company vs Zaveri Orthodontic & Periodontic Centre:Which is more popular?

In September 2026, The Tooth Company had more branded searches than Zaveri Orthodontic & Periodontic Centre among Auckland orthodontic clinics in New Zealand. The Tooth Company had about 1,780 branded searches, while Zaveri Orthodontic & Periodontic Centre had 110. The Tooth Company made up 21% of all Auckland orthodontic clinic searches we track, and Zaveri Orthodontic & Periodontic Centre accounted for 1.3%. When we asked ChatGPT and Google AI Overviews about Auckland orthodontic clinics, neither The Tooth Company nor Zaveri Orthodontic & Periodontic Centre appeared in any of the three answers.

Among Auckland orthodontic clinics in New Zealand in September 2026

Who do people search for more?

The Tooth Company, about 16 searches for every 1 for Zaveri Orthodontic & Periodontic Centre

The Tooth Company 1.8K searchesZaveri Orthodontic & Periodontic Centre 110 searches

Who does AI mention more?

Both were mentioned in 0 of 3 answers.

The Tooth Company in 0 of 3Zaveri Orthodontic & Periodontic Centre in 0 of 3

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Top Auckland orthodontic clinics in ChatGPT and Google AI Overviews

In three ChatGPT questions, neither The Tooth Company nor Zaveri Orthodontic & Periodontic Centre showed up in any of the three answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland orthodontic clinics

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is The Tooth Company or Zaveri Orthodontic & Periodontic Centre more popular in search?

This chart shows how often people search Google for The Tooth Company and Zaveri Orthodontic & Periodontic Centre by name. Each line represents a brand's share of searches for all 11 Auckland orthodontic clinics we track, month by month, from searches in New Zealand.

The Tooth Company and Zaveri Orthodontic & Periodontic Centre among Auckland orthodontic clinics in New Zealand, by month

Share of searches by month for The Tooth Company, Zaveri Orthodontic & Periodontic Centre. The figures are in the table below the chart.

View monthly share of searches table
MonthShakespeare OrthodonticsThe Tooth CompanyEden OrthodonticsMax and Beresford OrthodontistsDonna Lim OrthodonticsMilk OrthodonticsBachmann OrthodonticsTōtara OrthodontistsZaveri Orthodontic & Periodontic Centre
Oct 202519.3%25.3%13%6.5%11.5%6.3%9.4%7.4%1.4%
Nov 202516.5%23.8%16.5%9.4%11.2%6.1%9.1%6.3%1.1%
Dec 202516%25.6%12.5%10.6%12.5%5.5%8.4%5.9%3%
Jan 202622.1%26%11.7%8.1%9.6%7.9%7.9%5.9%0.93%
Feb 202624.9%22.1%12.2%7.3%10.7%7.2%8.8%5.5%1.3%
Mar 202623.6%19.7%14.1%7.9%10.9%6.4%9.6%6.3%1.5%
Apr 202622.7%20.9%12.7%11.3%11.2%7.5%7.5%5.2%1.1%
May 202622.5%21.2%11.6%8.8%11.6%5.6%10.2%6.8%1.6%
Jun 202622.5%20.6%14.3%8.1%11%7.9%6.5%7.6%1.5%
Jul 202623%21.6%10.5%8.9%11.9%8.6%7%7.2%1.3%
Aug 202620.7%22.8%11.3%8.7%11.3%10%6.7%6.6%1.9%
Sep 202621.4%21%11.8%10.5%10.4%10.4%6.9%6.4%1.3%

How has the The Tooth Company and Zaveri Orthodontic & Periodontic Centre comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland orthodontic clinics in September 2026?

3 changes
  1. In September 2026, Shakespeare Orthodontics overtook The Tooth Company to become the leader among Auckland orthodontic clinics in New Zealand, with 21.4% of the searches.

  2. In September 2026, The Tooth Company lost share of searches among Auckland orthodontic clinics in New Zealand, from 22.8% to 21%.

  3. In September 2026, Zaveri Orthodontic & Periodontic Centre lost share of searches among Auckland orthodontic clinics in New Zealand, from 1.9% to 1.3%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using The Tooth Company’s and Zaveri Orthodontic & Periodontic Centre’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

The Tooth Company

5 branded search terms

  • the tooth company
  • the tooth company britomart
  • the tooth company eastridge
  • the tooth company smales
  • thetoothcompany

Zaveri Orthodontic & Periodontic Centre

2 branded search terms

  • zaveri orthodontic & periodontic centre
  • zaveri orthodontic and periodontic centre

How the Brand Demand Index is measured

Other head-to-heads among Auckland orthodontic clinics

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