Sony vs Veon:Which is more popular by branded search in New Zealand?

Name: Sony vs Veon: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Sony had more branded searches than Veon among TV brands in New Zealand. Sony was estimated to have 42.6K branded searches compared to Veon’s 2.4K, and held a 38.5% Share of Search versus Veon’s 2.2%.

Share of Search among TV brands in New Zealand in August 2026Which is more popular in search, Sony or Veon?

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Which is more popular in search, Sony or Veon?

Compare the TV brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sony and Veon among TV brands in New Zealand, by month

Month	Sony	Samsung	Philips	LG	Hisense	TCL	Panasonic	Veon
Oct 2025	42%	18.4%	15.2%	10.1%	4.5%	3.7%	4.2%	2%
Nov 2025	44.6%	17.2%	15.8%	8.8%	4.2%	3.9%	3.9%	1.6%
Dec 2025	43.2%	16.6%	16.6%	8.4%	4.7%	3.8%	4.6%	2.1%
Jan 2026	38%	18.9%	15.6%	10.8%	5.4%	4.6%	4.7%	1.9%
Feb 2026	38.3%	18.8%	15.2%	12.7%	4.4%	4.2%	4.5%	1.9%
Mar 2026	38%	18.7%	13.5%	15.2%	4.8%	4.1%	4%	1.7%
Apr 2026	36.3%	19.2%	16.9%	12%	5.6%	4.4%	3.8%	1.9%
May 2026	37.8%	18.7%	17.1%	12.5%	4.5%	4.1%	3.6%	1.7%
Jun 2026	37.4%	19.4%	16.2%	12.8%	5%	3.8%	3.6%	1.7%
Jul 2026	38.4%	19%	16.6%	12.2%	4.8%	3.6%	3.7%	1.7%
Aug 2026	38.5%	19.1%	17.4%	11.5%	4.3%	3.6%	3.4%	2.2%
Sep 2026	—	—	—	—	—	—	—	—

How has the Sony and Veon comparison changed over the last 12 months?

3 findings

Sony was ahead of Veon in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Sony’s estimated Share of Search among TV brands in New Zealand moved from 42% to 38.5%, and its estimated monthly branded searches moved from 40.6K to 42.6K.
Across the 11 months ending August 2026, Veon’s estimated Share of Search among TV brands in New Zealand moved from 2% to 2.2%, and its estimated monthly branded searches moved from 1.9K to 2.4K.

How did search popularity change for New Zealand TV brands in August 2026?

1 change

Estimated monthly branded searches for Veon in New Zealand rose 26.2% over 11 measured months, from 1.9K to 2.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Sony’s and Veon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.