Brandwave

Picsart vs Topaz Labs:Which is more popular by branded search in New Zealand?

In August 2026, Picsart had more branded searches than Topaz Labs among AI photo enhancers in New Zealand. Picsart was estimated to have 4.1K branded searches compared to Topaz Labs’ 320, and held a 74.9% Share of Search versus Topaz Labs’ 5.8%.

Share of Search among AI photo enhancers in New Zealand in August 2026Which is more popular in search, Picsart or Topaz Labs?
Picsart74.9%4.1K searches
vs
Topaz Labs5.8%320 searches

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Which is more popular in search, Picsart or Topaz Labs?

Compare the AI photo upscaling and restoration tools New Zealanders fix photos with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Picsart and Topaz Labs among AI photo enhancers in New Zealand, by month

Share of Search by month for Picsart, Topaz Labs. The figures are in the table below the chart.

View monthly share of search table
MonthPicsartUpscaylReminiTopaz LabsLet's Enhance
Oct 202558.9%4.2%26.9%6.3%3.8%
Nov 202565.1%4.8%20.8%6.3%2.9%
Dec 202563.3%7.1%19.6%6.1%3.9%
Jan 202661.4%7.8%17.6%7.8%5.4%
Feb 202668.3%5.9%14.4%6.6%4.9%
Mar 202666.3%6.9%16.4%5.6%4.7%
Apr 202659.6%7.1%21.2%6.9%5.2%
May 202665.7%8.2%16.1%7%3%
Jun 202666.7%12.6%10.1%7.5%3.1%
Jul 202666.9%12.8%8.4%9.3%2.7%
Aug 202674.9%9.3%8.2%5.8%1.8%
Sep 2026—————

How has the Picsart and Topaz Labs comparison changed over the last 12 months?

  • Picsart was ahead of Topaz Labs in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Picsart’s estimated Share of Search among AI photo enhancers in New Zealand moved from 58.9% to 74.9%, and its estimated monthly branded searches moved from 3.1K to 4.1K.
  • Across the 11 months ending August 2026, Topaz Labs’ estimated Share of Search among AI photo enhancers in New Zealand moved from 6.3% to 5.8%, and its estimated monthly branded searches moved from 330 to 320.

How did search popularity change for New Zealand AI photo enhancers in August 2026?

  1. In August 2026, Picsart gained estimated Share of Search among AI photo enhancers in New Zealand, from 66.9% to 74.9%.

  2. In August 2026, Topaz Labs lost estimated Share of Search among AI photo enhancers in New Zealand, from 9.3% to 5.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Picsart’s and Topaz Labs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Picsart

13 branded search terms

  • photo editor app picsart
  • picsart
  • picsart ai
  • picsart ai photo
  • picsart ai photo editor
  • picsart com
  • picsart editing
  • picsart filters
  • picsart near me
  • picsart online
  • picsart photo editor
  • picsart photo enhancer
  • picsart upscale

Topaz Labs

8 branded search terms

  • topaz labs
  • topaz labs ai photo
  • topaz labs online
  • topaz labs photo enhancer
  • topaz photo ai
  • topazlabs
  • topazlabs com
  • topazlabs upscale

How the Brand Demand Index is measured

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