Brandwave

AI photo enhancers in New Zealand:Which brands are most popular in search?

In August 2026, Picsart was the most searched among AI photo enhancers in New Zealand, with an estimated 4.1K branded searches and 74.9% estimated Share of Search within this set.

Share of Search, August 2026
  1. Picsart74.9%
  2. Upscayl9.3%
  3. Remini8.2%
  4. Topaz Labs5.8%
  5. Let's Enhance1.8%

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Share of SearchLeaderboard

Compare the AI photo upscaling and restoration tools New Zealanders fix photos with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among AI photo enhancers in New Zealand, by month

Share of Search by month for Picsart, Upscayl, Remini, Topaz Labs. The figures are in the table below the chart.

View monthly share of search table
MonthPicsartUpscaylReminiTopaz LabsLet's Enhance
Oct 202558.9%4.2%26.9%6.3%3.8%
Nov 202565.1%4.8%20.8%6.3%2.9%
Dec 202563.3%7.1%19.6%6.1%3.9%
Jan 202661.4%7.8%17.6%7.8%5.4%
Feb 202668.3%5.9%14.4%6.6%4.9%
Mar 202666.3%6.9%16.4%5.6%4.7%
Apr 202659.6%7.1%21.2%6.9%5.2%
May 202665.7%8.2%16.1%7%3%
Jun 202666.7%12.6%10.1%7.5%3.1%
Jul 202666.9%12.8%8.4%9.3%2.7%
Aug 202674.9%9.3%8.2%5.8%1.8%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Picsart

    74.9%

    held 1st · 4.1K estimated branded searches · +26.5% vs prior month · +8 points

  2. 2.Upscayl

    9.3%

    held 2nd · 510 estimated branded searches · -17.7% vs prior month · -3.5 points

  3. 3.Remini

    8.2%

    moved from 4th to 3rd · 450 estimated branded searches · +9.8% vs prior month · -0.2 points

  4. moved from 3rd to 4th · 320 estimated branded searches · -28.9% vs prior month · -3.4 points

  5. held 5th · 100 estimated branded searches · -23.1% vs prior month · -0.9 points

Compare search popularity between leading brands

Which brand is most popular in search among AI photo enhancers in New Zealand?

In August 2026, Picsart was the most searched among AI photo enhancers in New Zealand, with an estimated 4.1K branded searches and 74.9% estimated Share of Search within this set. Upscayl is in 2nd place, 65.6 percentage points behind at 9.3% Share of Search.

New Zealand AI photo enhancers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Picsart58.9% → 74.9%74.9%Aug 202658.9%Oct 20251st
Upscayl4.2% → 9.3%12.8%Jul 20264.2%Oct 20254th → 2nd
Remini26.9% → 8.2%26.9%Oct 20258.2%Aug 20262nd → 3rd
Topaz Labs6.3% → 5.8%9.3%Jul 20265.6%Mar 20263rd → 4th
Let's Enhance3.8% → 1.8%5.4%Jan 20261.8%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Picsart’s estimated Share of Search among AI photo enhancers in New Zealand increased from 58.9% to 74.9%.
  • Across the 11 months ending August 2026, Upscayl’s estimated Share of Search among AI photo enhancers in New Zealand increased from 4.2% to 9.3%.
  • Across the 11 months ending August 2026, Remini’s estimated Share of Search among AI photo enhancers in New Zealand decreased from 26.9% to 8.2%.
  • Across the 11 months ending August 2026, Let's Enhance’s estimated Share of Search among AI photo enhancers in New Zealand decreased from 3.8% to 1.8%.
  • Across the 11 months ending August 2026, Upscayl’s estimated Share of Search among AI photo enhancers in New Zealand peaked at 12.8% in July 2026 and was lowest at 4.2% in October 2025.
  • Across the 11 months ending August 2026, Topaz Labs’ estimated Share of Search among AI photo enhancers in New Zealand peaked at 9.3% in July 2026 and was lowest at 5.6% in March 2026.
  • Across the 11 months ending August 2026, Let's Enhance’s estimated Share of Search among AI photo enhancers in New Zealand peaked at 5.4% in January 2026 and was lowest at 1.8% in August 2026.
  • Across the 11 months ending August 2026, Upscayl rose from 4th to 2nd among AI photo enhancers in New Zealand.
  • Across the 11 months ending August 2026, Remini fell from 2nd to 3rd among AI photo enhancers in New Zealand.
  • Across the 11 months ending August 2026, Topaz Labs fell from 3rd to 4th among AI photo enhancers in New Zealand.

How did search popularity change for New Zealand AI photo enhancers in August 2026?

  1. In August 2026, Picsart gained estimated Share of Search among AI photo enhancers in New Zealand, from 66.9% to 74.9%.

  2. In August 2026, Upscayl lost estimated Share of Search among AI photo enhancers in New Zealand, from 12.8% to 9.3%.

  3. In August 2026, Topaz Labs lost estimated Share of Search among AI photo enhancers in New Zealand, from 9.3% to 5.8%.

  4. In August 2026, Let's Enhance lost estimated Share of Search among AI photo enhancers in New Zealand, from 2.7% to 1.8%.

  5. Remini’s estimated Share of Search among AI photo enhancers in New Zealand has lost ground for 3 months in a row, from 16.1% to 8.2% in August 2026.

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