Snapseed vs Upscayl:Which is more popular?

Name: Snapseed vs Upscayl: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, Snapseed had more branded searches than Upscayl among photo enhancer apps in New Zealand. Snapseed had about 580 branded searches, while Upscayl had 480. Snapseed made up 10.5% of all photo enhancer app searches we track, and Upscayl accounted for 8.6%. When we asked ChatGPT and Google AI Overviews about photo enhancer apps, Snapseed appeared in three of the five answers and Upscayl in none.

Among photo enhancer apps in New Zealand in September 2026

Who do people search for more?

Snapseed, about 21% more searches than Upscayl

Snapseed 580 searchesUpscayl 480 searches

Who does AI mention more?

Snapseed, mentioned in 3 of 5 answers, Upscayl in 0

Snapseed in 3 of 5Upscayl in 0 of 5

Who does AI recommend more?

Snapseed, the only one of the two named

Snapseed first in 3Upscayl never named

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Top photo enhancer apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Snapseed was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Upscayl did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Remini	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Picsart	Named in 1 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	3 of 5
Adobe Lightroom	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Snapseed	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Upscayl	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Topaz Labs	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Remini4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Picsart3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Adobe Lightroom3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Snapseed3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Upscayl0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Topaz Labs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about photo enhancer apps

5 answers

Asked ChatGPT
“Which photo enhancer app should I use in New Zealand?”
Asked ChatGPT
“What are the best photo enhancer apps in New Zealand?”
1. 1Snapseed
2. 2Adobe Lightroom
3. 3Remini
4. 4Picsart
Asked ChatGPT
“What's the best photo enhancer app in New Zealand for blurry photos?”
Searched Google, AI Overview
“ai photo enhancer”
1. 1Picsart
Searched Google, AI Overview
“photo enhancer app”
1. 1Remini
2. 2Picsart

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Snapseed or Upscayl more popular in search?

This chart shows how often people search Google for Snapseed and Upscayl by name. Each line represents a brand's share of searches for all six photo enhancer apps we track, month by month, from searches in New Zealand.

Snapseed and Upscayl among photo enhancer apps in New Zealand, by month

Month	Picsart	Adobe Lightroom	Snapseed	Upscayl	Remini	Topaz Labs
Oct 2025	45%	14.9%	11.6%	3.3%	20.4%	4.8%
Nov 2025	50.2%	14.8%	11.3%	3.6%	15.3%	4.8%
Dec 2025	48.3%	14.5%	12.6%	5.3%	14.7%	4.6%
Jan 2026	44.7%	16.6%	14%	5.9%	12.9%	5.7%
Feb 2026	51.6%	16.6%	12.2%	4.6%	10.1%	4.9%
Mar 2026	50.7%	14.9%	13.2%	5.4%	11.5%	4.3%
Apr 2026	45.5%	13%	14.9%	6%	14.9%	5.8%
May 2026	51.4%	12.1%	14.8%	6.7%	9.2%	5.8%
Jun 2026	48.8%	14.1%	14.5%	9.7%	7.1%	5.8%
Jul 2026	51.2%	12.8%	11.8%	10.2%	6.4%	7.5%
Aug 2026	56.6%	13.3%	11.3%	7.4%	6.6%	4.8%
Sep 2026	53.2%	15.7%	10.5%	8.6%	6.5%	5.6%

How has the Snapseed and Upscayl comparison changed over the last 12 months?

3 findings

Snapseed was ahead of Upscayl in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Snapseed’s share of searches among photo enhancer apps in New Zealand moved from 11.6% to 10.5%, and its estimated monthly branded searches moved from 750 to 580.
Across the 12 months ending September 2026, Upscayl’s share of searches among photo enhancer apps in New Zealand moved from 3.3% to 8.6%, and its estimated monthly branded searches moved from 210 to 480.

How did search popularity change for New Zealand photo enhancer apps in September 2026?

2 changes

In September 2026, Upscayl gained share of searches among photo enhancer apps in New Zealand, from 7.4% to 8.6%.
In September 2026, Snapseed lost share of searches among photo enhancer apps in New Zealand, from 11.3% to 10.5%.

How are branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Snapseed’s and Upscayl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.