Brandwave

Pepsi vs Phoenix Organic:Which is more popular by branded search in New Zealand?

In August 2026, Pepsi had more branded searches than Phoenix Organic among soft drink brands in New Zealand. Pepsi was estimated to have 7.5K branded searches compared to Phoenix Organic’s 140, and held a 14.6% Share of Search versus Phoenix Organic’s 0.27%.

Share of Search among soft drink brands in New Zealand in August 2026Which is more popular in search, Pepsi or Phoenix Organic?
Pepsi14.6%7.5K searches
vs
Phoenix Organic0.27%140 searches

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Which is more popular in search, Pepsi or Phoenix Organic?

Compare the soft drink brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Pepsi and Phoenix Organic among soft drink brands in New Zealand, by month

Share of Search by month for Pepsi, Phoenix Organic. The figures are in the table below the chart.

View monthly share of search table
MonthCoca-ColaPepsiL&PBundabergSchweppesKarma DrinksPhoenix Organic
Oct 202553.9%11.8%14.8%9.7%5.4%4%0.38%
Nov 202557.1%9.1%18.6%7.7%4.3%2.9%0.3%
Dec 202559.5%9.1%13.2%10%5%2.8%0.39%
Jan 202655.1%10.8%14.9%9.9%5.3%3.6%0.36%
Feb 202655.1%12.3%15.4%8.4%4.4%4.1%0.25%
Mar 202654.4%11.5%15.9%10.5%3.9%3.5%0.33%
Apr 202654.3%13%15.4%8.4%5.3%3.3%0.25%
May 202656.1%12.1%14.3%9.4%4.3%3.5%0.24%
Jun 202657.8%13.8%11.9%9.1%4.3%2.9%0.24%
Jul 202654.8%15%12.2%9.2%5.3%3.2%0.31%
Aug 202654.8%14.6%12.5%8.5%5.1%4.1%0.27%
Sep 2026———————

How has the Pepsi and Phoenix Organic comparison changed over the last 12 months?

  • Pepsi was ahead of Phoenix Organic in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Pepsi’s estimated Share of Search among soft drink brands in New Zealand moved from 11.8% to 14.6%, and its estimated monthly branded searches moved from 5.3K to 7.5K.
  • Across the 11 months ending August 2026, Phoenix Organic’s estimated Share of Search among soft drink brands in New Zealand moved from 0.38% to 0.27%, and its estimated monthly branded searches moved from 170 to 140.

How did search popularity change for New Zealand soft drink brands in August 2026?

  1. Estimated monthly branded searches for Pepsi in New Zealand rose 41.3% over 11 measured months, from 5.3K to 7.5K in August 2026.

  2. Estimated monthly branded searches for Phoenix Organic in New Zealand fell 17.6% over 11 measured months, from 170 to 140 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Pepsi’s and Phoenix Organic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pepsi

22 branded search terms

  • diet pepsi
  • pepsi
  • pepsi 0
  • pepsi 1 5 l
  • pepsi blue
  • pepsi cans
  • pepsi com
  • pepsi drink
  • pepsi man
  • pepsi max
  • pepsi max can
  • pepsi max vanilla
  • pepsi near me
  • pepsi new zealand
  • pepsi nitrogen
  • pepsi nz
  • pepsi online
  • pepsi soft drink
  • sodastream pepsi
  • sodastream pepsi max
  • vanilla pepsi
  • woolies pepsi max

Phoenix Organic

1 branded search term

  • phoenix organic

How the Brand Demand Index is measured

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