Masport vs Ozito:Which is more popular?
In September 2026, Ozito had more branded searches than Masport among reel mower brands in New Zealand. Ozito had about 1,600 branded searches, while Masport had 880. Ozito made up 9% of all reel mower brand searches we track, and Masport accounted for 4.9%. When we asked ChatGPT and Google AI Overviews about reel mower brands, Masport appeared in four of the five answers and Ozito in three. Masport and Ozito were each mentioned first in one of the two answers.
Who do people search for more?
Ozito, about 82% more searches than Masport
Who does AI mention more?
Masport, mentioned in 4 of 5 answers, Ozito in 3
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top reel mower brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Masport was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Ozito was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Masport and Ozito were each listed first in one of the two answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Ozito1st
Masport2nd
Fiskars3rd
Ryobi–
John Deere–
Greenworks–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Masport4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Fiskars1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about reel mower brands
5 answers
Asked ChatGPT
“Which reel mower brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best reel mower brands in New Zealand?”
Asked ChatGPT
“What's the best reel mower brand in New Zealand for a small lawn?”
Searched Google, AI Overview
“manual lawn mower”
Searched Google, AI Overview
“lawn mower brands”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Masport or Ozito more popular in search?
This chart shows how often people search Google for Masport and Ozito by name. Each line represents a brand's share of searches for all six reel mower brands we track, month by month, from searches in New Zealand.
Share of searches by month for Ozito, Masport. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | John Deere | Ozito | Fiskars | Masport | Greenworks |
|---|---|---|---|---|---|---|
| Oct 2025 | 53.1% | 25.8% | 9% | 6.4% | 5.6% | 0.06% |
| Nov 2025 | 60.8% | 19.9% | 8.6% | 4.8% | 5.9% | 0.05% |
| Dec 2025 | 58.9% | 21.9% | 9.2% | 5.8% | 4.3% | 0% |
| Jan 2026 | 57.7% | 21.1% | 10.8% | 5.4% | 5% | 0% |
| Feb 2026 | 55.3% | 24.1% | 10.8% | 4.9% | 4.9% | 0.07% |
| Mar 2026 | 57.8% | 22.4% | 9.8% | 4.5% | 5.4% | 0% |
| Apr 2026 | 54.8% | 23.4% | 10.6% | 5.4% | 5.8% | 0.07% |
| May 2026 | 51.2% | 26.9% | 9.7% | 6.7% | 5.4% | 0.07% |
| Jun 2026 | 50.7% | 26.4% | 12% | 5.4% | 5.4% | 0% |
| Jul 2026 | 51.7% | 23.4% | 12.6% | 7.5% | 4.7% | 0.08% |
| Aug 2026 | 54.9% | 23.5% | 10.8% | 6% | 4.9% | 0.07% |
| Sep 2026 | 60.8% | 20.1% | 9% | 5.2% | 4.9% | 0.06% |
How has the Masport and Ozito comparison changed over the last 12 months?
3 findings
- Ozito was ahead of Masport in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Masport’s share of searches among reel mower brands in New Zealand moved from 5.6% to 4.9%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 12 months ending September 2026, Ozito’s share of searches among reel mower brands in New Zealand held steady at 9%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for New Zealand reel mower brands in September 2026?
2 changes

In September 2026, Ozito lost share of searches among reel mower brands in New Zealand, from 10.8% to 9%.

Estimated monthly branded searches for Masport in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Masport’s and Ozito’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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