Brandwave

John Deere vs Ryobi:Which is more popular?

In September 2026, Ryobi had more branded searches than John Deere among reel mower brands in New Zealand. Ryobi had about 10,900 branded searches, while John Deere had 3,590. Ryobi made up 60.8% of all reel mower brand searches we track, and John Deere accounted for 20.1%. When we asked ChatGPT and Google AI Overviews about reel mower brands, neither John Deere nor Ryobi appeared in any of the five answers.

Among reel mower brands in New Zealand in September 2026

Who do people search for more?

Ryobi, about 3 searches for every 1 for John Deere

Ryobi 10.9K searchesJohn Deere 3.6K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

John Deere in 0 of 5Ryobi in 0 of 5

Follow John Deere vs Ryobi and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top reel mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither John Deere nor Ryobi showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ozito1st
  2. Masport2nd
  3. Fiskars3rd
  4. Ryobi–
  5. John Deere–
  6. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Masport4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fiskars1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about reel mower brands

5 answers

  • Asked ChatGPT

    “Which reel mower brand should I buy in New Zealand?”

    1. 1Masport
    2. 2Ozito
    3. 3Fiskars

  • Asked ChatGPT

    “What are the best reel mower brands in New Zealand?”

    1. 1Masport

  • Asked ChatGPT

    “What's the best reel mower brand in New Zealand for a small lawn?”

    1. 1Ozito
    2. 2Masport

  • Searched Google, AI Overview

    “manual lawn mower”

    1. 1Ozito

  • Searched Google, AI Overview

    “lawn mower brands”

    1. 1Masport

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is John Deere or Ryobi more popular in search?

This chart shows how often people search Google for John Deere and Ryobi by name. Each line represents a brand's share of searches for all six reel mower brands we track, month by month, from searches in New Zealand.

John Deere and Ryobi among reel mower brands in New Zealand, by month

Share of searches by month for Ryobi, John Deere. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiJohn DeereOzitoFiskarsMasportGreenworks
Oct 202553.1%25.8%9%6.4%5.6%0.06%
Nov 202560.8%19.9%8.6%4.8%5.9%0.05%
Dec 202558.9%21.9%9.2%5.8%4.3%0%
Jan 202657.7%21.1%10.8%5.4%5%0%
Feb 202655.3%24.1%10.8%4.9%4.9%0.07%
Mar 202657.8%22.4%9.8%4.5%5.4%0%
Apr 202654.8%23.4%10.6%5.4%5.8%0.07%
May 202651.2%26.9%9.7%6.7%5.4%0.07%
Jun 202650.7%26.4%12%5.4%5.4%0%
Jul 202651.7%23.4%12.6%7.5%4.7%0.08%
Aug 202654.9%23.5%10.8%6%4.9%0.07%
Sep 202660.8%20.1%9%5.2%4.9%0.06%

How has the John Deere and Ryobi comparison changed over the last 12 months?

3 findings
  • Ryobi was ahead of John Deere in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, John Deere’s share of searches among reel mower brands in New Zealand moved from 25.8% to 20.1%, and its estimated monthly branded searches moved from 4.6K to 3.6K.
  • Across the 12 months ending September 2026, Ryobi’s share of searches among reel mower brands in New Zealand moved from 53.1% to 60.8%, and its estimated monthly branded searches moved from 9.4K to 10.9K.

How did search popularity change for New Zealand reel mower brands in September 2026?

2 changes

  1. In September 2026, Ryobi gained share of searches among reel mower brands in New Zealand, from 54.9% to 60.8%.

  2. In September 2026, John Deere lost share of searches among reel mower brands in New Zealand, from 23.5% to 20.1%.

How are branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using John Deere’s and Ryobi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

John Deere

7 branded search terms

  • brandt john deere
  • john deere
  • john deere caps
  • john deere excavators
  • john deere gator
  • john deere mowers
  • johndeere

Ryobi

4 branded search terms

  • ryobi
  • ryobi electric mower
  • ryobi lawn mower
  • ryobi tool

How the Brand Demand Index is measured

Other head-to-heads among reel mower brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free