Brandwave

Lowe & Co vs Tommy’s Real Estate:Which is more popular by branded search in New Zealand?

In August 2026, Lowe & Co and Tommy’s Real Estate were level on Share of Search among residential real estate agencies in New Zealand, with an estimated 1.3K versus 1.4K branded searches, at 0.67% and 0.74% estimated Share of Search.

Share of Search among residential real estate agencies in New Zealand in August 2026Which is more popular in search, Lowe & Co or Tommy’s Real Estate?
Lowe & Co0.67%1.3K searches
vs
Tommy’s Real Estate0.74%1.4K searches

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Which is more popular in search, Lowe & Co or Tommy’s Real Estate?

Consumer-facing real estate agency brands that market and sell residential property in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Lowe & Co and Tommy’s Real Estate among residential real estate agencies in New Zealand, by month

Share of Search by month for Tommy’s Real Estate, Lowe & Co. The figures are in the table below the chart.

View monthly share of search table
MonthRay WhiteHarcourtsBayleysBarfoot & ThompsonProperty BrokersAriztoEVES Real EstateLodge Real EstateLJ HookerTremainsRaine & HorneTall PoppyProfessionals Real EstateNew Zealand Sotheby’s International RealtySummit Real EstateTommy’s Real EstateLowe & CoOne AgencyFirst National Real EstateHarveys Real EstateIron Bridge Real EstateCentury 21
Oct 202530.9%18.7%12.7%10.7%8%4.2%2.5%1.8%2%1.3%1.3%0.94%0.95%0.49%0.94%0.72%0.69%0.62%0.39%0.05%0.04%0.01%
Nov 202532.2%17.1%12.8%11%8.2%3.8%2.5%1.9%2%1.4%1.4%0.98%1%0.58%0.95%0.66%0.71%0.55%0.34%0.05%0.05%0.01%
Dec 202533.9%17.5%12.3%9.9%7.4%3.9%2.5%1.7%2.1%1.5%1.3%1%1.3%0.51%0.88%0.63%0.51%0.56%0.35%0.05%0.05%0.01%
Jan 202632.4%16.8%11%11.4%8.3%4.4%2.9%1.6%2.4%1.3%1.4%0.96%1%0.52%0.87%0.63%1.1%0.62%0.37%0.05%0.05%0.01%
Feb 202631.8%16.7%12.1%11.1%8.2%5.3%2.4%1.7%1.7%1.3%1.6%0.97%1.1%0.59%0.86%0.84%0.71%0.5%0.32%0.04%0.04%0.02%
Mar 202632.3%17.5%11.5%12.4%7.5%5%2.5%1.7%1.4%1.3%1.2%0.88%1.1%0.61%0.8%0.67%0.78%0.49%0.31%0.04%0.04%0.03%
Apr 202635%17.1%10.9%10.3%7.5%5.1%2.5%1.9%1.6%1.3%1.3%0.89%1.1%0.6%0.88%0.71%0.64%0.45%0.31%0.03%0.03%0.01%
May 202632.3%17.2%11.9%10.2%8.7%5.3%2.5%2%1.4%1.2%1.5%0.94%1%0.61%0.82%0.71%0.65%0.45%0.3%0.03%0.04%0.02%
Jun 202633.8%17.4%11.2%10.7%7.7%5%2.8%2.1%1.5%1.3%1.3%0.78%1.1%0.53%0.71%0.66%0.52%0.4%0.32%0.06%0.05%0.02%
Jul 202634.7%16.5%11.1%11%8%4.9%2.6%1.9%1.5%1.3%1.4%0.85%0.97%0.63%0.75%0.69%0.54%0.43%0.34%0.03%0.04%0.02%
Aug 202632.7%17.7%11.2%10.5%7.9%5.5%2.8%1.8%1.6%1.3%1.3%0.95%0.93%0.87%0.84%0.74%0.67%0.45%0.31%0.05%0.02%0.02%
Sep 2026——————————————————————

How has the Lowe & Co and Tommy’s Real Estate comparison changed over the last 12 months?

  • The lead changed hands 6 times in the 11 months ending August 2026: Lowe & Co took it in November 2025, Tommy’s Real Estate took it in December 2025, Lowe & Co took it in January 2026, Tommy’s Real Estate took it in February 2026, Lowe & Co took it in March 2026, Tommy’s Real Estate took it in April 2026.
  • Across the 11 months ending August 2026, Lowe & Co’s estimated Share of Search among residential real estate agencies in New Zealand moved from 0.69% to 0.67%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
  • Across the 11 months ending August 2026, Tommy’s Real Estate’s estimated Share of Search among residential real estate agencies in New Zealand moved from 0.72% to 0.74%, and its estimated monthly branded searches moved from 1.7K to 1.4K.

How did search popularity change for New Zealand residential real estate agencies in August 2026?

  1. In August 2026, Tommy’s Real Estate fell from 15th to 16th among residential real estate agencies in New Zealand.

  2. Estimated monthly branded searches for Lowe & Co in New Zealand fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Lowe & Co’s and Tommy’s Real Estate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Lowe & Co

2 branded search terms

  • lowe & co
  • lowe and co

Tommy’s Real Estate

9 branded search terms

  • tommy's real estate
  • tommy's real estate kapiti
  • tommy's real estate new zealand
  • tommy's real estate nz
  • tommy's wellington
  • tommys real estate
  • tommys real estate kapiti
  • tommys wellington
  • tommys.co.nz

How the Brand Demand Index is measured

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